Poor export channels, fruit price collapse, Democratic Progressive Party hurting Taiwan Province fruit farmers

Farmers in Taiwan Province angrily smashed pineapples in protest, and the pulp was scattered at the gate of the Executive Yuan. (data picture)

Farmers in Taiwan Province angrily smashed pineapples in protest, and the pulp was scattered at the gate of the Executive Yuan. (data picture)

  More than 200 farmers in Taiwan Province recently went to the "Executive Yuan" of Taiwan authorities to protest their grievances and smashed pineapples in front of the gate. This summer, the wholesale price of pineapple on the island dropped to one in 10 yuan (NTD, the same below), while two or three years ago, the same pineapple was exported to the mainland and sold to 100 yuan. When some farmers protested, they shouted abuse on the spot, that is, "Taiwan independence" harmed Taiwan Province fruit farmers.

  Fruit harvest is "disastrous"

  Taiwan Province fruit prices plummeted this summer. First, the banana collapsed, and the purchase price of the south-central producing area fell to 5 yuan per kilogram, and the poor varieties were only 1 yuan per kilogram. Then the pineapple was in a hurry. The pineapple with good wholesale price and quality in Gukeng Township, Yunlin County was only 10 yuan per kilogram, which was not enough, and the inferior products with poor sales were still neglected in 2 yuan per kilogram.

  The latest disaster is pitaya. In previous years, the top pitaya was 1 kg in 200 yuan, but this year, only 20 yuan is left, and wholesalers only accept large ones, not small ones. Chen Haiyong, a fruit farmer in Yujing District, Tainan, said that Lin Congxian, the chairman of Taiwan’s "Agricultural Committee", publicly said that pitaya would be the next fruit whose price plummeted, and "officials said such things and caused market panic", which was the biggest responsibility.

  Taiwan Province is famous for its fruits. Why has this year’s harvest turned into a disaster? Because of the small market in Taiwan Province, when the fruit output suddenly increases, it has to be absorbed by export. However, the Japanese market, which favored Taiwan Province fruits in the early years, has now turned to Philippine fruits with lower prices. Since Democratic Progressive Party took office, he has pursued the policy of "far from the mainland" everywhere, pushing this big market which is most suitable for Taiwan Province fruits further and further.

  Fruit farmers on the island denounced Taiwan’s "Executive Yuan" when they protested, just because "Premier" Lai Qingde said, "I am pragmatic ‘ Taiwan independence workers ’ " , let cross-strait relations fall into a freezing point, affect the sales orders, and cause chaos in Taiwan Province’s supply and demand market. "After March this year, the export orders were gone, and everything ‘ Finished ’ " .

  A few years ago, there was a bumper harvest of fruits in Taiwan Province, but the result was quite different, only because the mainland started emergency procurement at the first time. In 2011, when Ma Ying-jeou was in power, there was a bumper harvest of bananas in Taiwan Province, but before the plight of farmers came, the Taiwan Affairs Office of the State Council had already grasped the situation, and the head of ARATS personally flew to Taiwan Province to discuss procurement matters. During a recent visit to fruit farmers, Ma Ying-jeou said that better cross-strait relations can help Taiwan Province farmers sell their fruits to the mainland, but unfortunately such sales channels are almost gone … …

  Blame farmers for not being smart.

  Democratic Progressive Party authorities should have taken responsibility for blocking the sale of fruits and helped fruit farmers out of their predicament. However, the so-called "solutions" put forward by the Taiwan authorities are either superficial or purely show-making, which is basically useless. What’s more, officials of the authorities have even criticized farmers for being "not smart".

  In the face of peasant protests, Lin Congxian, the chairman of Taiwan’s "Agriculture Committee", took out "three arrows" and said that it was necessary to strengthen export, processing and direct promotion. Taiwan’s "United Daily News" commentary pointed out that these three tricks are "basic common sense" that can be applied to the production and marketing of all agricultural products. How can they save the emergency? The exporters of agricultural products on the island bluntly said that direct selling and processing were originally done by everyone, so why did the Taiwan authorities come? It is ok to export. The Korean market likes pineapples very much, but the tariff is as high as 30%. What has the Taiwan authorities done in the face of the export dilemma?

  What is even more speechless is that Lin Congxian actually accused the peasants in turn, saying that "it is smart agriculture now, and it is necessary to be smart to avoid natural disasters." According to this divine logic, the decline in fruit prices is caused by farmers being too stupid to plant too many kinds. As for the evil cause of the Taiwan authorities blocking sales, it doesn’t matter.

  Earlier, the "Agriculture Committee" also questioned that the collapse of fruit prices was "fake news" made by the media. Lai Qingde’s coup to promote bananas is to "boil bananas with skins and dip them in soy sauce", while Democratic Progressive Party’s "legislators" perform eating bananas with skins &hellip on the spot; … Taiwan Province’s "China Times" commented that poor farmers in Taiwan Province not only need to be on guard against heavy rain, but also have to carry heavy loads in the "dry talk" of the authorities and ask for more happiness.

  Mainland procurement sees the truth

  The official communication mechanism between the two sides of the Taiwan Straits stopped, and the emergency procurement mechanism of the mainland could not be started. However, in the face of Taiwan Province farmers’ requests for help, the mainland still tried its best to lend a helping hand.

  According to Taiwan Province media reports, Huang Jianting, the county magistrate of Taitung, looked for a sales channel in the mainland in early June, and Wuxi and Xiamen promised to purchase pineapples. The first batch of 16.8 tons was shipped in containers on June 30 and sold to Wuxi. Huang Jianting said that this is the first batch of pineapples sold to the mainland in Taitung this year, and Fujian also promised to buy 500 tons of pineapples in Taitung. Xu Ruigui, director of agriculture, revealed that Wuxi entrusted Taiwan Province traders to "purchase" farmers with 25 yuan per kilogram, setting the highest export price of pineapples on the island in June this year.

  Meanwhile, the "2018 Summer Taiwan Province Fruit Festival" opened in Beijing on June 30th. The event was sponsored by the Taiwan Province Affairs Office of the All-China Federation of Supply and Marketing Cooperatives, the Miaoli County Government of Taiwan and the Beijing Federation of Supply and Marketing Cooperatives, with pineapple and mango produced in Taiwan Province appearing in succession. Lin Zijun, the person in charge of Taiwan Province Guorantian Marketing Integration Company, said that the fruit exhibition is of substantial help to alleviate the unsalable situation of fruits in Taiwan Province.

  China Times commented that Taiwan Province’s market is too small to rely on the mainland. To solve the fruit problem in Taiwan Province, we should abandon political prejudice, actively communicate with the other side and help agricultural products to be sold to the mainland. Will the Democratic Progressive Party authorities listen to such a big truth?

  Our reporter Wang Ping

There are these eight "pains" in beauty in 2021. What should I do next?

The beauty industry in 2021 is even more "rolled up" than in previous years.

In the general environment, the growth rate of cosmetics retail market has slowed down, and various new regulations of the industry have gradually landed, and the business pressure of enterprises has suddenly increased; On the brand side, new domestic products are cold, and many imported products "fail" in China; At the channel end, the online traffic dividend disappears, the live broadcast frequently rolls over, the offline channel is still in the winter, and the new species boom is no longer; At the supply chain end, it has also begun to enter a new reshuffle period …

Looking back on the past year, it is undoubtedly a year of "pain" in the industry. In the new year, only by aiming at the pain points and attacking accurately can we find the certainty of the development of the enterprise itself in the turbulent market.

1. The "pain" of the market twists and turns

According to the data of the National Bureau of Statistics, from January to November 2021, the total retail sales of social consumer goods reached 39,955.4 billion yuan, a year-on-year increase of 13.7%. Among them, the total retail sales of cosmetics was 367.8 billion yuan, up 15.3% year-on-year, which was 9.5% higher than that of the same period last year.

However, compared with previous years, cosmetics retail is obviously insufficient in 2021. According to cosmetics observation statistics, from January to June, the growth rate of total retail sales of cosmetics showed a downward trend month by month; In July, the growth rate of cosmetics retail sales slowed down to 2.8% year-on-year, and it was 0% in August, and rose to 3.9% in September, but compared with the same period in history, it was the lowest value in the same period in the past 10 years.


2. The "pain" of industry supervision

With the formal implementation of the Regulations on the Supervision and Administration of Cosmetics on January 1, 2021, the cosmetics industry has ushered in the era of "the strongest supervision in history".

According to the incomplete statistics of cosmetics observation, at least 16 relevant management regulations/methods/provisions and draft for comments will be issued in 2021. While raising the industry threshold, many problems have surfaced one after another.

The speed of new product development becomes slower. On May 1, 2021, the Measures for the Administration of Cosmetic Registration and Filing, the Provisions for the Administration of Cosmetic Registration and Filing Data and the Provisions for the Administration of New Cosmetic Raw Materials Registration and Filing Data were officially implemented, which clarified the safety monitoring system for new raw materials and the requirements related to cosmetic registration and filing, which made the R&D cycle of enterprises longer, the development speed of new products slower and the registration threshold higher.

Operating costs have increased substantially. As required, since January 1, 2022, cosmetics registrants and filers who apply for special cosmetics registration or ordinary cosmetics filing shall evaluate the efficacy claims of cosmetics. However, according to industry insiders, the testing cost of a single product has risen sharply compared with before, and the operating costs of enterprises have risen.

Advertising has become more difficult. From May 1 this year, the Measures for the Administration of Cosmetic Labels will be officially implemented, which puts forward regulatory requirements for enterprises to advertise or publicize their efficacy through cosmetic labels. Last year, many enterprises were fined for false propaganda.

3. The "pain" of new domestic products when they are cold

Since 2021, news of the closure and clearance of domestic cosmetics brands has frequently come out. According to the incomplete statistics of cosmetics observation, as of December of that year, nearly 20 domestic beauty brands were shut down or closed down. Such as Cindy, CROXX, Paiji, KACH, etc. Among them, make-up brands are the main brands.

Someone in the industry once said that the competition of new domestic brands is very cruel, and it is difficult for some niche brands and new brands that have not run out of popularity to live for a few years. In fact, many brands didn’t know it existed until they were about to close down.


This is related to the "killing" of many domestic brands in the low-end market. In a market with limited traffic, the continuous influx of new brands will only aggravate the "involution". Once the capital stops "blood supply", new domestic products will only come to an end silently.

4. The "pain" of sluggish imports"

It is reported that Yueshi Fengyin, owned by Korean Amore Pacific Construction Group, will retreat in the China market, and the number will eventually be reduced to 140, which is 76% less than the 600 stores in the peak period. In March 2021, the group’s Yiti House has completely closed all offline stores in the China market.

The retreat of Yueshi Fengyun is just a microcosm of foreign beauty companies in China.

According to the incomplete statistics of cosmetics observation, in 2021, more than ten international beauty brands withdrew their cabinets, cleared their warehouses or even stopped operating in China. In the counted cases, the groups of imported brands are mainly international beauty giants, such as WASO under Shiseido, BECCA under Estee Lauder, Copley under Unilever, etc., involving skin care, make-up and care.

5. The "pain" of online channel turmoil

Double 11’s "dumb fire" is a watershed from hot to cold for online e-commerce. In the past 13 years, Ali Double Eleven ushered in single-digit growth for the first time, with an increase of 8.45%. This result is related to the end of the traffic dividend and the increasing cost of traffic.

Some popular anchors have bluntly said that in the past five years, the price of traffic on various platforms has increased tenfold, and the business of merchants has become more and more difficult to do, and it has become increasingly difficult to make money, because they are all working for platforms and KOL. According to the data of the research and development department of CITIC Securities, the promotion expenses of some platforms reach more than 26% of the sales, and the brands burn a lot of money, but they just "kill one thousand and lose 800", and finally they can only go lonely.

The field of live online delivery, which was once in the limelight, also suffered a blow.


Since 2020, more than 20 laws and regulations on live broadcasting have been promulgated, and the statement that "the lowest price of the whole network" was originally the killer of live broadcasting began to become illegal propaganda.

As for anchors, Viya, Sydney and Lin Shanshan were all fined for tax evasion, totaling more than 1.4 billion. Their accounts in Weibo, Tik Tok, Taobao, Aauto Quicker, Xiaohongshu and other platforms have also been blocked. The tax storm has bid farewell to the barbaric growth of live broadcast, and practitioners have begun to re-examine this ups and downs.

6. The "pain" of shrinking offline channels

The offline channel is still in the "winter". Market research shows that the passenger flow of offline channels continues to decline, and the events of clearance, bankruptcy, store closure and career change have never stopped in the industry. However, due to the impact of the epidemic and online, the cold winter of offline channels is far from over.

Take some foreign brands that reduce the market as an example, many will also take offline channels to "cut the knife first". For example, after entering the China market in 2014, the care brand Fulv Deya mainly used department stores. At the beginning of 2021, Fu Lu Deya was reported to have cut down a lot of department store counters, which was the result of the brand shifting its strategic focus to online. In addition, Bei Lingfei, a subsidiary of LVMH Group, and Julie Kou, a subsidiary of POLA, also withdrew a large number of offline counters.

7. The "pain" of low tide of new species

According to incomplete statistics, since 2020, there have been nearly 20 new beauty collection stores in the beauty market, which have more than 1,000 stores nationwide. However, since 2021, some new species have begun to spread rumors of losses and even closing stores. At the same time, the expansion speed of "old players" in stores is no longer the grand occasion of the past. Last year, only a few "new players" such as "Zero Beauty Optimization", "SUKI BOX" and "BOEM’SBOOK Collection" entered the stadium.

Some insiders believe that in this context, capital also holds a wait-and-see attitude towards new species, and many new species have entered the threshold of life and death. Whether they can establish their own profitability will determine their life span.

8. The "pain" of supply chain reshuffle

In 2021, the supply chain ushered in a new reshuffle period. This year, supply chain enterprises have experienced many rounds of pressure, such as supervision, price increase and power cut.

The first is supervision. Strong supervision on banned raw materials has greatly affected enterprises. On May 28th, the State Food and Drug Administration issued the Catalogue of Prohibited Raw Materials for Cosmetics and the Catalogue of Prohibited Plant (Animal) Raw Materials for Cosmetics. Among them, the list of prohibited raw materials for cosmetics reached 1,284, while the list of prohibited plant (Animal) raw materials for cosmetics was 109, and cannabis raw materials were definitely banned. In addition, the regulatory authorities have redefined the concepts of stem cell cosmetics, brush acid beauty and food-grade cosmetics.


The second is the price increase. In January, 2021, cosmetic packaging boxes took the lead in opening the price increase tide, and nearly 20 paper enterprises successively issued price increase notices, with the highest increase reaching 20%. In March and October, the raw material side also started to raise prices several times, with the highest increase of 118%.

Then there is the power cut. At the end of September last year, industrial electricity consumption in many places in China was tight, and various places took measures such as limiting electricity and stopping production for enterprises under their jurisdiction. Jiangsu, Guangdong, Zhejiang and other major chemical provinces were also deeply affected, which undoubtedly made matters worse for cosmetics manufacturers who were already in the trend of price increase.

By 2022, CiE Beauty Exhibition will solve the pain points of the whole industry in one stop.

The pain points mentioned above are, in the final analysis, that the beauty industry has reached an important turning point in history, and the people and goods yard has undergone earth-shaking changes. Only by innovation, only by opening up and linking the excellent resources of the whole industry chain can we solve the above problems.

CiE Beauty Innovation Exhibition, with the slogan of "new brand, new buyer, new ecology", is the first exhibition in the beauty industry focusing on new resources and taking "innovation" as its core competitiveness. The 2022CiE Beauty Innovation Exhibition also provides innovative solutions for the beauty industry.

It is reported that the 2022CiE Beauty Innovation Exhibition includes five exhibition halls with an exhibition area of 60,000 square meters and 800+ high-quality exhibitors. It is estimated that there will be more than 40,000 professional buyers. The highlights are mainly reflected in the following three aspects-

800+ quality exhibitors. The exhibition covers 800 exhibitors, including more than 400 brands, including new domestic products, imported products, special categories and other market trends; There are more than 200 supply chains, covering foundries, packaging suppliers, raw material suppliers and testing institutions. There are more than 150 ecological resources such as MCN and e-commerce platforms.

More than 30 special events. The exhibition will hold special events such as e-commerce and marketing platforms, data & trends and celebrities. More than 30 experts from Taobao Live, Tmall International, JD.COM Beauty, Aauto Quicker E-commerce, bilibili and Xiaohongshu will share the development trend of 2022 beauty, the latest policies of e-commerce platforms and the advanced tactics of traffic marketing.

40,000+professional audience. It is estimated that there will be more than 40,000 exhibitors, including about 22,000+visitors from online channels and 12,000+customers from offline channels, gathering high-growth channel buyers in the beauty industry.


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Rob someone! French media: The AFL is prepared to do whatever it takes to persuade Messi to join in and stop Mero from getting together.

In the second round of the quarter-final of the Champions League that ended in the middle of the week, Greater Paris lost to Bayern 0-2, and the total score was eliminated 0-3. Argentine superstar Messi failed to taste the Champions League for eight consecutive years. After being eliminated from the Champions League, the rumors about Messi’s transfer once again occupied the headlines of major media. Among them, the French media "L ‘Equipe" broke the news that Barcelona and Saudi Arabia may become Messi’s next stop, but at present, the American Professional League is taking all possible means to persuade Messi to join.

Although the 35-year-old Messi hopes to participate in the Champions League next season, some media said that the only offer he received came from Paris. For the Paris club with no ambition and the Paris fans who don’t respect themselves enough, Messi may have lost interest in staying in the team. At present, Greater Paris is facing the fate of MMN dissolution and reconstruction.

Messi’s potential next homes include Barcelona and Manchester City, but Barcelona is facing a "referee’s door" investigation. Once it is confirmed that Barcelona does have bribery, then Barcelona is likely to be deducted and disqualified from the Champions League next season. Although Guardiola has always been unable to hide his love for Messi, he has no plans to invite Messi to join. In this way, the Saudi League and the American Professional League have become Messi’s potential next homes.

Team newspaper said that Major League Baseball was ready to sign Messi at all costs, and this treatment would be comparable to Beckham’s joining Los Angeles Galaxy in 2007, that is, huge salary+franchise+Miami International (Beckham’s salary for five years was 30 million euros). The AFL wants to take Messi before the Saudis do it and stop Mero from meeting in Saudi Arabia.

Jerome Merry, the middleman between the European League and the American Professional League, confirmed this. Merry also revealed that if Messi joins, American local enterprises will flock to us. However, Merry finally said that it is unlikely that Messi will choose the American Professional League. Because Messi still has interesting sports in Paris, on the other hand, he still has the possibility of returning to Barcelona.