标签： 杭州西湖阁

In the first quarter, the total retail sales of consumer goods actually increased by 8.1%, and the market continued to be active.

　　Cctv newsThe National Bureau of Statistics released the data of consumer goods market in the first quarter today. Meng Qingxin, director of the Department of Foreign Trade and Economic Cooperation of the National Bureau of Statistics, said that China’s consumer goods market continued to be active in the first quarter and the consumption structure continued to be optimized.

　　First, the overall consumer goods market continued to be active, and the basic role of consumption in economic growth was further enhanced.

　　In terms of nominal growth, in the first quarter, the total retail sales of social consumer goods was 9,027.5 billion yuan, up 9.8% year-on-year, and the growth rate was 0.1 percentage point faster than that in January-February. Among them, in March, the total retail sales of social consumer goods was 2,919.4 billion yuan, up 10.1% year-on-year, and the growth rate was 0.4 percentage points faster than that in January-February. In terms of actual growth, after deducting the price factor, the total retail sales of social consumer goods increased by 8.1% in the first quarter, 0.1 percentage points faster than that in January-February; Among them, the actual growth in March was 8.6%, 0.6 percentage points faster.

　　Residents’ consumption continues to grow steadily and rapidly, and the market scale continues to expand, which further strengthens the pulling effect on economic growth and becomes a "stabilizer" and a "ballast stone" to keep the economy running smoothly. In the first quarter, the contribution rate of final consumption expenditure to economic growth was 77.8%, which was 46.5 percentage points higher than that of total capital formation.

　　Second, emerging formats are booming, and traditional retail continues to pick up.

　　With the increasing popularity of the Internet, especially the mobile Internet, emerging consumption such as online retailing has developed rapidly. According to the statistics of the Ministry of Industry and Information Technology, as of the end of February, the total number of mobile Internet users in China reached 1.28 billion, and the cumulative traffic reached 6.89 billion GB, up by 14.8% and 186% respectively. There were 1.19 billion users using mobile phones to access the Internet, and the Internet traffic reached 6.72 billion GB, up 206% year-on-year, accounting for 97.5% of the total mobile Internet traffic. In the first quarter, the national online retail sales reached 1,931.8 billion yuan, an increase of 35.4%. Among them, the retail sales of physical goods was 1,456.7 billion yuan, up by 34.4%, and the growth rate was 24.6 percentage points higher than the total retail sales of social consumer goods, accounting for 16.1% of the total retail sales of social consumer goods.

　　While the emerging formats are growing rapidly, the traditional retail industry actively expands sales channels, accelerates online and offline integration, and continues to maintain a warming trend. According to estimates, in the first quarter, the retail sales of entities above designated size, including supermarkets, department stores and specialty store, increased by 8.9% over the previous year, and the growth rate increased by 1.7 percentage points over the same period of last year; Among them, the retail sales of supermarkets, department stores and specialty stores above designated size increased by 7.7%, 5.5% and 9.6% respectively year-on-year, which was 2.5%, 1.0% and 3.9% higher than the same period of last year, while that of specialty store increased by 9.5% year-on-year, and the growth rate was basically the same as that of the same period of last year.

　　Third, the consumption upgrade trend continued, and the basic living consumption increased rapidly.

　　With the in-depth implementation of the innovation-driven development strategy and the steady growth of residents’ income, residents’ personalized, quality and diversified consumption needs are constantly expanding. Some commodities related to consumption upgrading continued to maintain rapid growth. In the first quarter, cosmetics, household appliances and other commodities of units above designated size increased by 16.1% and 11.4% year-on-year, respectively, 6.2 and 3.4 percentage points faster than the same period of last year; Automobile products increased by 7.4%, and the growth rate accelerated by 5.1 percentage points. Among them, new energy vehicles and sport utility passenger vehicles (SUVs), which represent the direction of automobile consumption upgrading, grew strongly. According to the statistics of China Association of Automobile Manufacturers, in the first quarter, new energy vehicles sold 143,000 vehicles, up 154.3% year-on-year; The sales of sport utility passenger cars (SUVs) reached 2.655 million, up 11.3% year-on-year.

　　At the same time of the transformation and upgrading of residents’ consumption, basic living goods continued to grow steadily. In the first quarter, clothing, shoes, hats, needles, textiles and daily necessities of units above designated size increased by 9.8% and 12.3% year-on-year, respectively, accelerating by 3.6 and 3.8 percentage points over the same period of last year, and grain, oil and food also maintained a rapid growth of more than 10%. The catering revenue of units above designated size increased by 8.0% year-on-year, and the growth rate was 0.7 percentage points faster than that of the same period of last year.

　　Fourth, the urban and rural structure continued to be optimized, and the proportion of rural markets increased.

　　In recent years, the income growth rate of rural residents has continued to be faster than that of cities and towns. The consumption infrastructure such as transportation, logistics and communication in rural areas has been further improved, and e-commerce has been continuously extended to the vast rural areas to promote the continuous release of rural residents’ consumption potential. In the first quarter, the total retail sales of consumer goods in rural areas was 1,317.9 billion yuan, up by 10.7% year-on-year, and the growth rate was 1 percentage point higher than that in cities and towns, accounting for 14.6% of the consumer goods market, up by 0.1 percentage point over the same period of last year.

　　Five, the rapid development of tourism and entertainment market, consumer will continue to increase.

　　Residents’ cultural entertainment and tourism consumption continued to maintain rapid growth. In the first quarter, the total box office of national movies exceeded 20 billion yuan for the first time, up by 39.8% year-on-year, of which the box office of domestic movies was 15 billion yuan, up by 93.2%, accounting for 74.2% of the total box office from 53.7% in the same period of last year, and continued to occupy a dominant position in the market. The tourism market continues to be hot, and residents’ enthusiasm for traveling is high. According to the comprehensive calculation of the data center of the National Tourism Administration, the whole country received more than 380 million tourists during the Spring Festival this year, up 12.1% year-on-year, and realized tourism revenue of 475 billion yuan, up 12.6% year-on-year.

　　With the steady growth of residents’ income and the steady improvement of employment situation, China’s residents’ consumer confidence and willingness to consume continue to increase. According to the consumer confidence survey conducted by the China Economic Climate Monitoring Center of the National Bureau of Statistics, in February, the consumer confidence index of China was 124.0, 1.7 points higher than that of the previous month and 17.9 points higher than the average since 2012, reaching a record high. Among them, the satisfaction index reflecting consumers’ views on the current situation is 119.0, 1.8 points higher than last month and 18.2 points higher than the average since 2012; The expected index reflecting consumers’ views on the future situation is 127.4, 1.7 points higher than last month and 17.7 points higher than the average since 2012.

　　 Six, the supply of consumer goods is stable, and the demand for consumer logistics is strong

　　The industrial production of consumer goods grew steadily and rapidly. In the first quarter, the added value of pharmaceutical, food, computer and other electronic equipment manufacturing industries maintained rapid growth, which was higher than the growth rate of industrial added value above designated size in the same period. Investment in communication, culture, sports, entertainment and education, which are directly related to consumption, has grown rapidly. In the first quarter, investment in culture, sports and entertainment increased by 25.3% year-on-year, 15.9 percentage points faster than the same period of last year; Investment in education increased by 26.9%, accelerating by 14.7 percentage points; The investment in computer, communication and other electronic equipment manufacturing increased by 15.4%, and the transportation, warehousing and postal services increased by 9.7%, all of which were significantly faster than the average growth rate of fixed assets investment in China.

　　With the continuous expansion of total consumption, the demand for logistics is strong. In January and February, the total amount of social logistics was 36.8 trillion yuan, a year-on-year increase of 7.7%, and the growth rate was 0.8 percentage points higher than that of the same period of last year. Among them, the total logistics of units and residents’ goods increased by 32.7%. The business volume of express delivery service enterprises nationwide totaled 5.97 billion pieces, an increase of 31.2%.

　　Driven by the continuous structural reform on the supply side and the steady growth of residents’ income, the vitality and stamina of domestic demand development will continue to be released, new formats will grow rapidly and new business models will emerge, and traditional physical retail will continue to pick up. China’s consumer goods market is expected to continue to maintain rapid growth. (CCTV reporter Li Juan)

Graphene material can make a mobile phone charge an electric car in three minutes.

　　Not long ago, Tsinghua University’s research team released an invention of "Smart Graphene artificial larynx", which makes use of the advantages of porous graphene materials to create an integrated acoustic device that is transceivable and wearable, and is expected to solve the "speaking" problem of deaf people in the future.

　　Internationally, researchers from institutions such as Cambridge University reported that they found a new way to "awaken" the superconductivity of graphene, and the awakened graphene can be used to manufacture supercomputers.

　　Graphene is the hottest new material at present. In the aviation field, people use "rare elements" to describe materials that are as light as air and as hard as steel. Previously, titanium alloy was considered as the ideal choice closest to this quality, while "rising star" graphene was considered as a step closer to the "rare element" of human dreams.

　　What is graphene?

　　At present, the thinnest, lightest and strongest material in the world is 100 times harder than the strongest steel.

　　Like diamond, graphite is a form of carbon. The difference is that, due to the different atomic structures, diamond is the hardest thing on earth, while graphite is one of the softest minerals, which are often made into graphite rods and pencil lead. Graphene is stripped from graphite material and only consists of a layer of carbon atoms on the plane.

　　It can be said that one of the characteristics of graphene is its thinnest material in the world, which is only one atom thick, about 0.3 nanometer, which is one-hundredth of the thickness of A4 paper and one-fifth of the thickness of hair. At the same time, it can conduct electricity, and the movement speed of electrons in graphene reaches 1000 km/s, which is 1/300 of the speed of light. Thin, strong, conductive and thermal … … These characteristics of graphene give people a lot of imagination.

　　Dr. Kong Yuechan, deputy director of the Key Laboratory of Microwave and Millimeter Wave Monolithic Integration and Modular Circuits of China Electric Power Department, said that the hardness of graphene is very strong, 100 times stronger than the strongest steel now; Graphene’s electron running speed is also very high, 10 times that of silicon, which is very suitable for developing the next generation of UHF electronic devices. In addition, graphene is also a master of heat conduction, which is 10 times stronger than the most thermally conductive metal silver.

　　The characteristics of graphene are also very "fun". For example, when a drop of water rolls on the surface of graphene, graphene can keenly "perceive" subtle movements and generate continuous current. This characteristic provides scientists with a new idea to obtain electric energy from the flow of water.

　　"Graphene can sense a single electron, and the movement of charged particles on the surface of graphene can cause the electrons in graphene to move rapidly, realizing the sensing and power generation process." Lin Shisheng, an associate professor at the School of Information and Electronic Engineering of Zhejiang University, said that this feature of graphene can be used in many applications in energy and electronic sensing, such as using an umbrella coated with graphene to generate electricity in rainy days, or making it into a sensitive sensing device.

　　It is these comprehensive properties that make graphene attract unprecedented attention, and some people even begin to predict that the appearance of graphene will lead an industrial revolution triggered by material progress.

　　How to obtain graphene

　　For the first time in the world, a single layer of graphene was obtained by "sticking" it with transparent glue.

　　The first time people got graphene, they used a "simple and rude" method.

　　Graphene itself exists in nature. Graphene is a thin layer of carbon atoms, and a hexagonal ring is formed between the atoms, and the rings are connected to form a honeycomb plane. It is graphite when stacked layer by layer, and graphite with a thickness of 1 mm contains about 3 million layers of graphene. Pencil lightly across the paper, leaving traces that may be several to dozens of layers of graphene. Previously, this two-dimensional structure of carbon has always existed in people’s conjecture, but it is difficult to peel off the single-layer structure. The key problem is how to stratify graphite into extremely thin slices.

　　Many people also had this experience when they were students. When they wrote typos on paper, they would use transparent tape to stick the typos off. But no one thought that it was such a simple method that people discovered the mysterious graphene.

　　To make graphene, simply speaking, it is necessary to thin graphite, not by cutting, not by grinding, but by sticking. In 2004, Heim and Novoselov of the University of Manchester in the United Kingdom repeatedly stuck and tore a graphite sheet with transparent adhesive, and the thickness of the graphite sheet gradually decreased, eventually forming graphene with a thickness of only 0.335 nm, that is, graphene with an atomic thickness. This is the first time in the world to get a single layer of graphene, so two scientists won the 2010 Nobel Prize in Physics.

　　Dr. Wu Yun, a senior engineer in the Key Laboratory of Microwave and Millimeter Wave Monolithic Integration and Modular Circuits of 55 China Electric Power Institute, gave a demonstration to the reporter. He stuck a small piece of graphite on the tape and then tore it overlapping. After sticking for half an hour, the tape was covered with gray graphite, and then the graphite was transferred to a clean silicon wafer with tape.

　　Wu Yun said, what we saw at this time was not graphene, because graphene is not only very thin, but also has a light transmittance of over 97%, which is almost completely transparent, and people can’t see it at all. To find it, we have to use special technical means. But this is already a multi-layer graphite sheet, and then the number of layers can be located and determined by technical means, and finally the single-layer graphene can be found.

　　Experts say that this is just the initial method of producing graphene. The mechanical stripping method, which evolved from the adhesive tape paper sticking method, is just a method for preparing graphene in the laboratory. At present, with the technological progress, high-quality graphene can be produced more.

　　What will graphene bring?

　　Using graphene material, the screen of mobile phone can be easily bent or even folded.

　　The appearance of graphene is expected to bring surprises to our lives. Mobile phone charging can be "second charging", mobile phone screen can be easily bent or even folded, and cars can use graphene static conductive tires to avoid deflagration caused by friction electrification … … From aerospace and electronic information to energy conservation and environmental protection, great changes are likely to take place in many fields by using the characteristics of graphene.

　　Using graphene instead of silicon can improve the performance of electronic chips. Researchers are currently introducing the production and application of graphene into the semiconductor industry, and the technological revolution triggered by graphene is likely to start with our common small chips.

　　The basic material of electronic chips is silicon. However, with the increasing density of components on the chip, the distance between the two components on the top chip is less than 10 nanometers, almost reaching the limit of silicon materials. What should I do if I want to continue to improve my performance? Researchers began to try to partially replace the role of silicon with graphene.

　　"Devices made of graphene can theoretically reach ten times or even hundreds of times the frequency of silicon, which can be applied to radar and greatly improve the resolution of radar. Moreover, it is widely used in communication and imaging. " Kong Yuechan said, moreover, the current R&D and production equipment of graphene is the same as that of ordinary semiconductor equipment, and the existing technology development can be based on mature equipment and processes, laying the foundation for subsequent engineering development.

　　Researchers are still doing another big thing. They attached graphene to a gold foil with a thickness of only 50 nanometers, and then used a new method to completely transfer graphene to a soft plastic sheet.

　　Kong Yuechan said that graphene can be transferred to any substrate that researchers want through flexible methods, such as a special plastic substrate for electronic devices, which is flexible and suitable for the preparation process of transistors. Through the special graphene transfer technology, the gold foil with graphene is attached to the plastic sheet, and based on this, electronic devices with certain functions are prepared on this plastic sheet. Most importantly, such electronic devices can be easily bent. In the future, whether it is a foldable display screen or a wearable device that can be implanted into the human body, it may be realized by such graphene devices.

　　Another highly anticipated application field of graphene is the storage of electric energy. In Tianjin Electric Power Research Institute, researchers here are conducting research on the most advanced capacitors. Capacitors, like batteries, can be used to store electric energy. Its advantage lies in its fast charging speed, which can be fully charged in a few minutes and can be reused for tens of thousands of times. But it doesn’t store as much electricity as a battery, and it can’t be used in life by storing enough electricity.

　　"This is the slurry made of modified graphene. Next, we will apply these slurries to aluminum foil through a coater and become the positive electrode for our graphene capacitor." Dr. Ding Fei, executive deputy director of 18 National Defense Science and Technology Key Laboratories of Chemical and Physical Power Technology in China Electric Power Department, said that capacitor materials have a vital impact on the performance of capacitors. Through the further modification of graphene materials, researchers are making the storage capacity of capacitors closer to the battery step by step, and at the same time, its ultra-fast charging speed can bring more convenience to people’s lives. "The modified graphene capacitor we are making can be fully charged in a few minutes, and its energy density is expected to be close to that of existing lithium batteries after a period of time."

　　Energy density refers to the amount of energy stored in a substance with a certain space or mass. The higher the energy density, the stronger the power storage capacity of this substance. According to Ding Fei, the energy density of the modified graphene capacitor they have developed has reached more than three times that of the traditional capacitor. Although it is still in the laboratory research stage, the powerful capabilities of graphene materials have enabled the R&D team to see the broad prospects for the application of modified graphene capacitors.

　　In the future, when the charging facilities are becoming more and more perfect, it may take two or three minutes for electric vehicles to fully charge with graphene batteries.

　　Gao Tao, director of No.55 Institute of China Electric Power Department and director of the Key Laboratory of Microwave and Millimeter Wave Monolithic Integration and Modular Circuits, believes that even under laboratory conditions, the magical properties of graphene have not been fully released. At the same time, there are still many challenges at the technical level, and there is still a long way to go for real large-scale application. However, by strengthening the combination of demand and research, important breakthroughs have been made in the preparation of graphene materials and device development. Graphene, a new generation of strategic emerging materials, will greatly change people’s lives.

　　Yu Jianbin Li Xiaohui Wujie

Poor export channels, fruit price collapse, Democratic Progressive Party hurting Taiwan Province fruit farmers

Farmers in Taiwan Province angrily smashed pineapples in protest, and the pulp was scattered at the gate of the Executive Yuan. (data picture)

Farmers in Taiwan Province angrily smashed pineapples in protest, and the pulp was scattered at the gate of the Executive Yuan. (data picture)

　　More than 200 farmers in Taiwan Province recently went to the "Executive Yuan" of Taiwan authorities to protest their grievances and smashed pineapples in front of the gate. This summer, the wholesale price of pineapple on the island dropped to one in 10 yuan (NTD, the same below), while two or three years ago, the same pineapple was exported to the mainland and sold to 100 yuan. When some farmers protested, they shouted abuse on the spot, that is, "Taiwan independence" harmed Taiwan Province fruit farmers.

　　Fruit harvest is "disastrous"

　　Taiwan Province fruit prices plummeted this summer. First, the banana collapsed, and the purchase price of the south-central producing area fell to 5 yuan per kilogram, and the poor varieties were only 1 yuan per kilogram. Then the pineapple was in a hurry. The pineapple with good wholesale price and quality in Gukeng Township, Yunlin County was only 10 yuan per kilogram, which was not enough, and the inferior products with poor sales were still neglected in 2 yuan per kilogram.

　　The latest disaster is pitaya. In previous years, the top pitaya was 1 kg in 200 yuan, but this year, only 20 yuan is left, and wholesalers only accept large ones, not small ones. Chen Haiyong, a fruit farmer in Yujing District, Tainan, said that Lin Congxian, the chairman of Taiwan’s "Agricultural Committee", publicly said that pitaya would be the next fruit whose price plummeted, and "officials said such things and caused market panic", which was the biggest responsibility.

　　Taiwan Province is famous for its fruits. Why has this year’s harvest turned into a disaster? Because of the small market in Taiwan Province, when the fruit output suddenly increases, it has to be absorbed by export. However, the Japanese market, which favored Taiwan Province fruits in the early years, has now turned to Philippine fruits with lower prices. Since Democratic Progressive Party took office, he has pursued the policy of "far from the mainland" everywhere, pushing this big market which is most suitable for Taiwan Province fruits further and further.

　　Fruit farmers on the island denounced Taiwan’s "Executive Yuan" when they protested, just because "Premier" Lai Qingde said, "I am pragmatic ‘ Taiwan independence workers ’ " , let cross-strait relations fall into a freezing point, affect the sales orders, and cause chaos in Taiwan Province’s supply and demand market. "After March this year, the export orders were gone, and everything ‘ Finished ’ " .

　　A few years ago, there was a bumper harvest of fruits in Taiwan Province, but the result was quite different, only because the mainland started emergency procurement at the first time. In 2011, when Ma Ying-jeou was in power, there was a bumper harvest of bananas in Taiwan Province, but before the plight of farmers came, the Taiwan Affairs Office of the State Council had already grasped the situation, and the head of ARATS personally flew to Taiwan Province to discuss procurement matters. During a recent visit to fruit farmers, Ma Ying-jeou said that better cross-strait relations can help Taiwan Province farmers sell their fruits to the mainland, but unfortunately such sales channels are almost gone … …

　　Blame farmers for not being smart.

　　Democratic Progressive Party authorities should have taken responsibility for blocking the sale of fruits and helped fruit farmers out of their predicament. However, the so-called "solutions" put forward by the Taiwan authorities are either superficial or purely show-making, which is basically useless. What’s more, officials of the authorities have even criticized farmers for being "not smart".

　　In the face of peasant protests, Lin Congxian, the chairman of Taiwan’s "Agriculture Committee", took out "three arrows" and said that it was necessary to strengthen export, processing and direct promotion. Taiwan’s "United Daily News" commentary pointed out that these three tricks are "basic common sense" that can be applied to the production and marketing of all agricultural products. How can they save the emergency? The exporters of agricultural products on the island bluntly said that direct selling and processing were originally done by everyone, so why did the Taiwan authorities come? It is ok to export. The Korean market likes pineapples very much, but the tariff is as high as 30%. What has the Taiwan authorities done in the face of the export dilemma?

　　What is even more speechless is that Lin Congxian actually accused the peasants in turn, saying that "it is smart agriculture now, and it is necessary to be smart to avoid natural disasters." According to this divine logic, the decline in fruit prices is caused by farmers being too stupid to plant too many kinds. As for the evil cause of the Taiwan authorities blocking sales, it doesn’t matter.

　　Earlier, the "Agriculture Committee" also questioned that the collapse of fruit prices was "fake news" made by the media. Lai Qingde’s coup to promote bananas is to "boil bananas with skins and dip them in soy sauce", while Democratic Progressive Party’s "legislators" perform eating bananas with skins &hellip on the spot; … Taiwan Province’s "China Times" commented that poor farmers in Taiwan Province not only need to be on guard against heavy rain, but also have to carry heavy loads in the "dry talk" of the authorities and ask for more happiness.

　　Mainland procurement sees the truth

　　The official communication mechanism between the two sides of the Taiwan Straits stopped, and the emergency procurement mechanism of the mainland could not be started. However, in the face of Taiwan Province farmers’ requests for help, the mainland still tried its best to lend a helping hand.

　　According to Taiwan Province media reports, Huang Jianting, the county magistrate of Taitung, looked for a sales channel in the mainland in early June, and Wuxi and Xiamen promised to purchase pineapples. The first batch of 16.8 tons was shipped in containers on June 30 and sold to Wuxi. Huang Jianting said that this is the first batch of pineapples sold to the mainland in Taitung this year, and Fujian also promised to buy 500 tons of pineapples in Taitung. Xu Ruigui, director of agriculture, revealed that Wuxi entrusted Taiwan Province traders to "purchase" farmers with 25 yuan per kilogram, setting the highest export price of pineapples on the island in June this year.

　　Meanwhile, the "2018 Summer Taiwan Province Fruit Festival" opened in Beijing on June 30th. The event was sponsored by the Taiwan Province Affairs Office of the All-China Federation of Supply and Marketing Cooperatives, the Miaoli County Government of Taiwan and the Beijing Federation of Supply and Marketing Cooperatives, with pineapple and mango produced in Taiwan Province appearing in succession. Lin Zijun, the person in charge of Taiwan Province Guorantian Marketing Integration Company, said that the fruit exhibition is of substantial help to alleviate the unsalable situation of fruits in Taiwan Province.

　　China Times commented that Taiwan Province’s market is too small to rely on the mainland. To solve the fruit problem in Taiwan Province, we should abandon political prejudice, actively communicate with the other side and help agricultural products to be sold to the mainland. Will the Democratic Progressive Party authorities listen to such a big truth?

　　Our reporter Wang Ping

There are these eight ＂pains＂ in beauty in 2021. What should I do next？

The beauty industry in 2021 is even more "rolled up" than in previous years.

In the general environment, the growth rate of cosmetics retail market has slowed down, and various new regulations of the industry have gradually landed, and the business pressure of enterprises has suddenly increased; On the brand side, new domestic products are cold, and many imported products "fail" in China; At the channel end, the online traffic dividend disappears, the live broadcast frequently rolls over, the offline channel is still in the winter, and the new species boom is no longer; At the supply chain end, it has also begun to enter a new reshuffle period …

Looking back on the past year, it is undoubtedly a year of "pain" in the industry. In the new year, only by aiming at the pain points and attacking accurately can we find the certainty of the development of the enterprise itself in the turbulent market.

1. The "pain" of the market twists and turns

According to the data of the National Bureau of Statistics, from January to November 2021, the total retail sales of social consumer goods reached 39,955.4 billion yuan, a year-on-year increase of 13.7%. Among them, the total retail sales of cosmetics was 367.8 billion yuan, up 15.3% year-on-year, which was 9.5% higher than that of the same period last year.

However, compared with previous years, cosmetics retail is obviously insufficient in 2021. According to cosmetics observation statistics, from January to June, the growth rate of total retail sales of cosmetics showed a downward trend month by month; In July, the growth rate of cosmetics retail sales slowed down to 2.8% year-on-year, and it was 0% in August, and rose to 3.9% in September, but compared with the same period in history, it was the lowest value in the same period in the past 10 years.


2. The "pain" of industry supervision

With the formal implementation of the Regulations on the Supervision and Administration of Cosmetics on January 1, 2021, the cosmetics industry has ushered in the era of "the strongest supervision in history".

According to the incomplete statistics of cosmetics observation, at least 16 relevant management regulations/methods/provisions and draft for comments will be issued in 2021. While raising the industry threshold, many problems have surfaced one after another.

The speed of new product development becomes slower. On May 1, 2021, the Measures for the Administration of Cosmetic Registration and Filing, the Provisions for the Administration of Cosmetic Registration and Filing Data and the Provisions for the Administration of New Cosmetic Raw Materials Registration and Filing Data were officially implemented, which clarified the safety monitoring system for new raw materials and the requirements related to cosmetic registration and filing, which made the R&D cycle of enterprises longer, the development speed of new products slower and the registration threshold higher.

Operating costs have increased substantially. As required, since January 1, 2022, cosmetics registrants and filers who apply for special cosmetics registration or ordinary cosmetics filing shall evaluate the efficacy claims of cosmetics. However, according to industry insiders, the testing cost of a single product has risen sharply compared with before, and the operating costs of enterprises have risen.

Advertising has become more difficult. From May 1 this year, the Measures for the Administration of Cosmetic Labels will be officially implemented, which puts forward regulatory requirements for enterprises to advertise or publicize their efficacy through cosmetic labels. Last year, many enterprises were fined for false propaganda.

3. The "pain" of new domestic products when they are cold

Since 2021, news of the closure and clearance of domestic cosmetics brands has frequently come out. According to the incomplete statistics of cosmetics observation, as of December of that year, nearly 20 domestic beauty brands were shut down or closed down. Such as Cindy, CROXX, Paiji, KACH, etc. Among them, make-up brands are the main brands.

Someone in the industry once said that the competition of new domestic brands is very cruel, and it is difficult for some niche brands and new brands that have not run out of popularity to live for a few years. In fact, many brands didn’t know it existed until they were about to close down.


This is related to the "killing" of many domestic brands in the low-end market. In a market with limited traffic, the continuous influx of new brands will only aggravate the "involution". Once the capital stops "blood supply", new domestic products will only come to an end silently.

4. The "pain" of sluggish imports"

It is reported that Yueshi Fengyin, owned by Korean Amore Pacific Construction Group, will retreat in the China market, and the number will eventually be reduced to 140, which is 76% less than the 600 stores in the peak period. In March 2021, the group’s Yiti House has completely closed all offline stores in the China market.

The retreat of Yueshi Fengyun is just a microcosm of foreign beauty companies in China.

According to the incomplete statistics of cosmetics observation, in 2021, more than ten international beauty brands withdrew their cabinets, cleared their warehouses or even stopped operating in China. In the counted cases, the groups of imported brands are mainly international beauty giants, such as WASO under Shiseido, BECCA under Estee Lauder, Copley under Unilever, etc., involving skin care, make-up and care.

5. The "pain" of online channel turmoil

Double 11’s "dumb fire" is a watershed from hot to cold for online e-commerce. In the past 13 years, Ali Double Eleven ushered in single-digit growth for the first time, with an increase of 8.45%. This result is related to the end of the traffic dividend and the increasing cost of traffic.

Some popular anchors have bluntly said that in the past five years, the price of traffic on various platforms has increased tenfold, and the business of merchants has become more and more difficult to do, and it has become increasingly difficult to make money, because they are all working for platforms and KOL. According to the data of the research and development department of CITIC Securities, the promotion expenses of some platforms reach more than 26% of the sales, and the brands burn a lot of money, but they just "kill one thousand and lose 800", and finally they can only go lonely.

The field of live online delivery, which was once in the limelight, also suffered a blow.


Since 2020, more than 20 laws and regulations on live broadcasting have been promulgated, and the statement that "the lowest price of the whole network" was originally the killer of live broadcasting began to become illegal propaganda.

As for anchors, Viya, Sydney and Lin Shanshan were all fined for tax evasion, totaling more than 1.4 billion. Their accounts in Weibo, Tik Tok, Taobao, Aauto Quicker, Xiaohongshu and other platforms have also been blocked. The tax storm has bid farewell to the barbaric growth of live broadcast, and practitioners have begun to re-examine this ups and downs.

6. The "pain" of shrinking offline channels

The offline channel is still in the "winter". Market research shows that the passenger flow of offline channels continues to decline, and the events of clearance, bankruptcy, store closure and career change have never stopped in the industry. However, due to the impact of the epidemic and online, the cold winter of offline channels is far from over.

Take some foreign brands that reduce the market as an example, many will also take offline channels to "cut the knife first". For example, after entering the China market in 2014, the care brand Fulv Deya mainly used department stores. At the beginning of 2021, Fu Lu Deya was reported to have cut down a lot of department store counters, which was the result of the brand shifting its strategic focus to online. In addition, Bei Lingfei, a subsidiary of LVMH Group, and Julie Kou, a subsidiary of POLA, also withdrew a large number of offline counters.

7. The "pain" of low tide of new species

According to incomplete statistics, since 2020, there have been nearly 20 new beauty collection stores in the beauty market, which have more than 1,000 stores nationwide. However, since 2021, some new species have begun to spread rumors of losses and even closing stores. At the same time, the expansion speed of "old players" in stores is no longer the grand occasion of the past. Last year, only a few "new players" such as "Zero Beauty Optimization", "SUKI BOX" and "BOEM’SBOOK Collection" entered the stadium.

Some insiders believe that in this context, capital also holds a wait-and-see attitude towards new species, and many new species have entered the threshold of life and death. Whether they can establish their own profitability will determine their life span.

8. The "pain" of supply chain reshuffle

In 2021, the supply chain ushered in a new reshuffle period. This year, supply chain enterprises have experienced many rounds of pressure, such as supervision, price increase and power cut.

The first is supervision. Strong supervision on banned raw materials has greatly affected enterprises. On May 28th, the State Food and Drug Administration issued the Catalogue of Prohibited Raw Materials for Cosmetics and the Catalogue of Prohibited Plant (Animal) Raw Materials for Cosmetics. Among them, the list of prohibited raw materials for cosmetics reached 1,284, while the list of prohibited plant (Animal) raw materials for cosmetics was 109, and cannabis raw materials were definitely banned. In addition, the regulatory authorities have redefined the concepts of stem cell cosmetics, brush acid beauty and food-grade cosmetics.


The second is the price increase. In January, 2021, cosmetic packaging boxes took the lead in opening the price increase tide, and nearly 20 paper enterprises successively issued price increase notices, with the highest increase reaching 20%. In March and October, the raw material side also started to raise prices several times, with the highest increase of 118%.

Then there is the power cut. At the end of September last year, industrial electricity consumption in many places in China was tight, and various places took measures such as limiting electricity and stopping production for enterprises under their jurisdiction. Jiangsu, Guangdong, Zhejiang and other major chemical provinces were also deeply affected, which undoubtedly made matters worse for cosmetics manufacturers who were already in the trend of price increase.

By 2022, CiE Beauty Exhibition will solve the pain points of the whole industry in one stop.

The pain points mentioned above are, in the final analysis, that the beauty industry has reached an important turning point in history, and the people and goods yard has undergone earth-shaking changes. Only by innovation, only by opening up and linking the excellent resources of the whole industry chain can we solve the above problems.

CiE Beauty Innovation Exhibition, with the slogan of "new brand, new buyer, new ecology", is the first exhibition in the beauty industry focusing on new resources and taking "innovation" as its core competitiveness. The 2022CiE Beauty Innovation Exhibition also provides innovative solutions for the beauty industry.

It is reported that the 2022CiE Beauty Innovation Exhibition includes five exhibition halls with an exhibition area of 60,000 square meters and 800+ high-quality exhibitors. It is estimated that there will be more than 40,000 professional buyers. The highlights are mainly reflected in the following three aspects-

800+ quality exhibitors. The exhibition covers 800 exhibitors, including more than 400 brands, including new domestic products, imported products, special categories and other market trends; There are more than 200 supply chains, covering foundries, packaging suppliers, raw material suppliers and testing institutions. There are more than 150 ecological resources such as MCN and e-commerce platforms.

More than 30 special events. The exhibition will hold special events such as e-commerce and marketing platforms, data & trends and celebrities. More than 30 experts from Taobao Live, Tmall International, JD.COM Beauty, Aauto Quicker E-commerce, bilibili and Xiaohongshu will share the development trend of 2022 beauty, the latest policies of e-commerce platforms and the advanced tactics of traffic marketing.

40,000+professional audience. It is estimated that there will be more than 40,000 exhibitors, including about 22,000+visitors from online channels and 12,000+customers from offline channels, gathering high-growth channel buyers in the beauty industry.


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Rob someone! French media： The AFL is prepared to do whatever it takes to persuade Messi to join in and stop Mero from getting together.

In the second round of the quarter-final of the Champions League that ended in the middle of the week, Greater Paris lost to Bayern 0-2, and the total score was eliminated 0-3. Argentine superstar Messi failed to taste the Champions League for eight consecutive years. After being eliminated from the Champions League, the rumors about Messi’s transfer once again occupied the headlines of major media. Among them, the French media "L ‘Equipe" broke the news that Barcelona and Saudi Arabia may become Messi’s next stop, but at present, the American Professional League is taking all possible means to persuade Messi to join.

Although the 35-year-old Messi hopes to participate in the Champions League next season, some media said that the only offer he received came from Paris. For the Paris club with no ambition and the Paris fans who don’t respect themselves enough, Messi may have lost interest in staying in the team. At present, Greater Paris is facing the fate of MMN dissolution and reconstruction.

Messi’s potential next homes include Barcelona and Manchester City, but Barcelona is facing a "referee’s door" investigation. Once it is confirmed that Barcelona does have bribery, then Barcelona is likely to be deducted and disqualified from the Champions League next season. Although Guardiola has always been unable to hide his love for Messi, he has no plans to invite Messi to join. In this way, the Saudi League and the American Professional League have become Messi’s potential next homes.

Team newspaper said that Major League Baseball was ready to sign Messi at all costs, and this treatment would be comparable to Beckham’s joining Los Angeles Galaxy in 2007, that is, huge salary+franchise+Miami International (Beckham’s salary for five years was 30 million euros). The AFL wants to take Messi before the Saudis do it and stop Mero from meeting in Saudi Arabia.

Jerome Merry, the middleman between the European League and the American Professional League, confirmed this. Merry also revealed that if Messi joins, American local enterprises will flock to us. However, Merry finally said that it is unlikely that Messi will choose the American Professional League. Because Messi still has interesting sports in Paris, on the other hand, he still has the possibility of returning to Barcelona.