标签： 杭州桑拿

Revealing the company behind Remdesivir, a ＂new life-saving drug for pneumonia＂： in less than 30 years, it ranks among the TOP10 global pharmaceutical companies.

Image source @ Panorama Vision


Titanium media note:Since the outbreak of new coronavirus pneumonia, pharmaceutical research has been the focus of public attention.

On January 31st, the authoritative medical journal NEJM published a paper, which introduced the diagnosis and treatment process of the first confirmed case in the United States, and mentioned that the patient’s condition was rapidly relieved after receiving experimental treatment with Remdesivir, a drug developed by Gilead Scientific Company.

Since then, Gilead has issued a statement on the drug research and development action taken against the new coronavirus in 2019, and said that it is working closely with the health authorities in China. On February 4th, Remdesivir arrived in China, and will start a clinical trial to treat Covid-19 pneumonia in China.

This series of measures made the pharmaceutical company behind Remdesivir, Gilead, attract widespread attention.

Today, after Wuhan Virus Institute publicly declared the patent of antiviral drug Remdesivir, the global CEO of Gilead Science responded to this "patent dispute" at a company meeting.

Patents are not our primary concern at present. I asked my colleagues in charge of patents. Just like other drugs of Gilead, we have applied for compounds and patents including coronavirus for Remdesivir in various regions of the world. We will not get involved in this patent issue, we will find ways to help patients, and of course we will protect our intellectual property rights in other ways, but patients come first.

Gilead’s patient-oriented pharmaceutical spirit has once again focused on the public’s vision. So, what kind of enterprise is Remdesivir’s Gilead Science Company?

Founded in 1987, Gilead Science Company is a biopharmaceutical company engaged in drug development and sales based on research. Headquartered in California, Gilead is known as the "Apple Company in Pharmaceutical Industry" for its innovative ability.

Twenty-eight products were listed in 31 years, and single-chip compound agent for AIDS treatment was listed in 2006. In 2013, Sovaldi, the first "medicine for hepatitis C", entered the first echelon of global CAR-T therapy in 2017. It took Gilead less than 30 years to become one of the TOP10 global pharmaceutical companies.

Gilead’s success comes from high R&D investment, which is based on the first bucket of gold brought by the founder.

Michael Aodan is the founder of Gilead. When the company was founded in 1987, Aodan, who was only 29 years old, was already good at capital operation. In the second year after its establishment, Aodan raised $2 million in venture capital. In 1989, Aodan received another $10 million in venture capital, from which many projects were studied.

Although Aodan received many venture investments in the early days of his business, Gilead was a drop in the bucket in the first few years. It was not until March 1991 that Gilead won the first cooperation fund of 1.3 million US dollars, and in the same year signed an agreement with a European university laboratory to obtain the right to develop a group of nucleotide compounds, so Gilead was able to start the research in the field of antiviral drugs that he had been focusing on since then.

Since then, while Gilead’s R&D investment has achieved fruitful results, funds have also been rolling in. In January 1992, Gilead went public, which provided financial support for its huge R&D investment.

After eight years of "pioneering", Gilead accumulated $167 million in assets, and the enterprise was at the dawn. Gilead continues to focus on human immunodeficiency virus (HIV)/ AIDS, liver diseases, blood/tumors, cardiovascular diseases and inflammatory/respiratory diseases.

In later years, Gilead developed a series of products to fight virus and inflammation, including AmBisome, Atripla, Cayston, Complera/Eviplera, Descovy, Emtriva and so on.

In order to devote himself to the research and development of antiviral drugs, Gilead also sold the antisense therapy studied for many years to Ionis pharma and the tumor business to OSI pharma.

Gilead has rewritten the course of treatment of major human diseases many times, including oseltamivir (Tamiflu), a well-known anti-influenza drug. It took only seven years for oseltamivir to go on the market successfully, which is rare and efficient in the history of modern new drug research and development, and has also become a classic case of structure-based drug design.

In 2016 -2018 and the first three quarters of 2019, the net profit attributable to shareholders of the parent company after deduction by Gilead Science was 93.656 billion yuan, 30.240 billion yuan, 37.439 billion yuan and 19.026 billion yuan respectively, and the R&D expenses in the same period were 35.365 billion yuan, 24.399 billion yuan, 34.440 billion yuan and 50.974 billion yuan respectively.

Up to now, Gilead’s total R&D investment is $25.02 billion, but the return is as high as $175 billion, and this is not the value of the products under research.

The solid capital base is endorsed by the high R&D expenses, and a large amount of investment in R&D has promoted the continuous growth of the company’s income, forming a virtuous circle for the long-term development of Gilead.

If Gilead’s success stems from its strategy of attaching importance to research and development, then its growth can not be separated from the merger and acquisition in the past two years.

In June 2010, Gilead acquired CGI Pharmaceuticals, a private company, with a purchase price of $120 million. This biotechnology company has a batch of very potential patented small molecule kinase inhibitors, including preclinical candidate compounds targeting spleen tyrosine kinase (Syk).

In February 2011, Gilead announced the acquisition of Calistoga Pharmaceuticals for $375 million. This is a biotechnology company in the clinical development stage. The main candidate drug is CAL-101, a highly selective inhibitor of PI3K, which is the first in the world. Later, Gilead changed its code name to GS-1101, that is, Zydelig, a listed product. In 2014, Zydelig was approved for the treatment of chronic lymphocytic leukemia and lymphoma.

In 2012, Gilead also acquired Pharmasset for $11 billion. At that time, Pharmasset Pharmaceutical Company only had 82 employees, but its greatest value was its possession of PSI-7977, a hepatitis C treatment drug, which was named Sovaldi after it went on the market. After Sovaldi was approved for marketing, HCV therapeutic drugs Harvoni and Epclusa were listed in succession. By the first quarter of 2017, the sales of these three drugs had reached 49.2 billion US dollars.

The popularity of Sovaldi, the "magic medicine for hepatitis C", has caused the market value of Gilead to skyrocket five times. Harvoni, the second-generation hepatitis C drug, ranked second in the global drug sales list in 2015 and 2016.

This also enabled Gilead to become the top 10 pharmaceutical companies in the world in July 2015, with a market value as high as 160 billion US dollars.

Since then, Gilead has successively acquired pharmaceutical companies with R&D potential such as Epitherapeutics, Kite Pharma and Cell Design Labs, further expanding its pharmaceutical field and territory.

The continuous growth of Gilead’s science is inseparable from its continuous global expansion. This pharmaceutical company entered China in 2007 and established its Shanghai headquarters in 2016.

In 2017, since the first chronic hepatitis C treatment drug Sovadi of Gillette Science was approved in China, eight drugs have been listed in China, covering hepatitis B, hepatitis C and HIV/ AIDS. The approval of hepatitis B drug Vemlidy in China achieved a 52% increase. Gilead predicted that with the penetration of the US market and the pull of the China market, Vemlidy could achieve a revenue of $1 billion in 2022.

On May 30, 2018, a new drug for the treatment of hepatitis C by Gilead’s pan-genotype was approved in China; In November 2019, four drugs from Gillette Company were included in the 2019 edition of the National Medical Insurance Catalogue.

A few days ago, the news of the recovery of the first confirmed case of Covid-19 came from the United States, and the Remdesivir developed by Gilead Science Company made it the focus of media attention. After the news that taking Remdesivir improved his condition, Gilead rose by 3% immediately after the close. Thus, for Gilead, its global layout has become an indispensable driving force for the continuous growth of the enterprise.

Although the investment in pharmaceutical research and development is high and the cycle is long, gambling can bring high returns. For Gilead, it is because of his long-term concentration and daring to take risks that he can stay ahead in this fierce and high-risk field.

(Titanium media editor Tao Tao integrated from Snowball, sohu finance)

In 2024, where did the digitalization of China retail industry go？

For today’s China retail digitalization, there are still many problems to be solved urgently, which are like "fishbones" stuck in the "throat" of the growth of retail enterprises.　

Author | Doudou　

Editor | Pi Ye　

Producer | industrialist　

Bustling crowds, dazzling new year’s goods, festive Spring Festival couplets, blessings and window grilles … I don’t know when the supermarket has become a gathering place with a strong flavor of the year.

On the other hand, the Spring Festival just passed has also provided an excellent sales "stage" for retail enterprises.

A big data from multi-point DMALL shows that from the beginning of 2024 to January 12, the overall search volume of drinks increased by 48% month-on-month, and the sales volume of fresh products increased by over 30% year-on-year. The strong data corresponds to the consumer’s demand for consumption during the Spring Festival.

Up to now, it can be said that retail enterprises including Shangchao are facing the annual sales peak challenge. How can we stand out in this "competition"? Or how to better complete the promotion and then grasp the golden period? This is a problem that all retail enterprises are trying to solve.

In fact, from a larger perspective, with the changes of China’s supply chain in the current era, such as the decentralized arrangement of people and goods yards, and the trend of diversification, customization and fragmentation of time and space in consumer demand, the challenges faced by retail enterprises at present are not only from festivals, but also from daily life.

Digitalization is the fundamental way to solve these challenges. But how to digitize and what is the really effective digital transformation model for retail enterprises? Where is the node that plays the value? In the past few years, what we can see is a group of retail head enterprises’ attempts and explorations on digitalization, which include not only simple software access, but also the establishment of a series of retail middle stations including CRM, OA, CDP and COP.

However, there are still many problems that need to be solved urgently for the digitalization of retail industry in China today, which are like "fishbones" stuck in the "throat" of the growth of retail enterprises.

Standing at the node of 2024, we try to take stock and observe where the digitalization of retail enterprises in China has gone. Where will its next trend go? And is the current market an opportunity or a challenge for enterprises and service providers?

First, the invisible "thorn"

In a second-tier city, a small and medium-sized supermarket chain named "Hui Life" has increasingly felt the ceiling limit of revenue brought by the traditional model in the long-term development, and decisively tried to make a breakthrough in digital transformation.

But this is not an easy thing.

The most obvious problem is that, when the specific solution comes to the ground, because of its small scale, backward IT infrastructure and weak digital skills of employees, "Hui Life" can’t effectively connect with and make full use of the complex system provided by the digital service provider.

Although the solution is powerful, the high implementation cost and follow-up maintenance cost are beyond the budget of "Hui Life" supermarket. And the internal business process of "Hui Life" is relatively simple, and the standardization system of this scheme has not been customized for its special needs, resulting in some functional redundancy, but the core pain points have not been solved.

In addition, employees of "Hui Life" have a low acceptance of new technologies, and it is difficult to master new digital tools in a short time, which makes the utilization rate of the new system not high and the effect is not ideal.

The end result is that although service providers provide industry-leading solutions, it is not the best solution for small retail enterprises like Hui Life. What they need is a digital service that is more suitable for their actual situation, easy to implement and has a high cost performance.

One current situation is that the development of retail digitalization has now gone deep into the bone marrow, and the solutions provided by many digital service providers have covered all aspects from supply chain optimization, omni-channel integration to customer relationship management.

For example, in the refined marketing, SaaS service providers such as Youzan and Weimeng help enterprises to collect, integrate and analyze membership data by providing applet mall, membership management system and marketing automation tools, so as to realize accurate marketing and personalized service.

For example, in the CRM stage, service providers such as SalesEasy can provide more comprehensive CRM solutions for enterprises. Achieve all-round management of customer relations, from potential customer mining, sales follow-up, contract management to after-sales service, and comprehensively improve the sales efficiency and customer satisfaction of enterprises.

Another example is enterprises like Tencent Enterprise Point, which can accurately grasp customer needs through data analysis capabilities and provide personalized marketing solutions for enterprises. Connect with CRM, ERP and other enterprise application systems to form a complete enterprise digital ecosystem, which helps enterprises improve work efficiency and reduce operating costs.

When we look at it, we can see that many digital service providers are constantly trying to solve the problem of digital transformation of retail industry and solve special problems in all aspects of retail digitalization (marketing acquisition, supply chain distribution, local retail, etc.). However, as the first case shows, not all retail digital solutions in the current market meet the actual needs of retailers, and not all retailers can find their own solutions.

In a survey of global enterprises, IDC pointed out that on average, less than half (about 40%-50%) of enterprises’ investment can be transformed into visible business results when they are undergoing digital transformation. This means that a large part of digital investment did not immediately produce the ideal return.

The same is true in the retail sector. From the perspective of retail information hardware market structure, computer network equipment accounts for the most, accounting for 45.67%, followed by pos system equipment, accounting for 11.92%, RFID system equipment, accounting for 10.33%, and other hardware products accounting for 32.08%. From the retail information software market, resource management ERP system accounts for the most, accounting for 44.27%, followed by supply chain management (SCM) accounting for 15.78%, customer relationship management (CRM) accounting for 14.18% and other software accounting for 25.77%.

Source: Zhiyan Consulting

The high proportion reflects the large demand, and the transformation of retail enterprises needs to invest a lot of money from the beginning. This makes retail enterprises often fall into confusion and uncertainty when choosing digital solutions.

These problems have gradually become an imperceptible "thorn" for retail enterprises and digital manufacturers. Behind it, the greater inducement comes from the complexity of the retail industry.

That is, different retail enterprises have different business models, scales and demand levels, which makes it difficult to have a "universal" digital solution in the market. That is, the digitalization of the retail industry is not as simple as buying a few software and hardware from offline to online. It is necessary to "prescribe the right medicine."

Second, retail digitalization, "unable to copy"

Retail has always been a very complicated industry.

Retail industry includes many sub-fields, such as clothing, electronic products, food, cosmetics, etc. Each field has its own specific product characteristics, supply chain management, sales strategy and customer experience. This diversity of tracks and links requires retail solutions to be flexible enough to meet the specific needs of different fields.

In addition, in addition to diversity, there are regional characteristics. That is, there may be significant differences in consumer demand, consumption habits and purchasing behavior in different regions. Therefore, retail solutions need to consider regional differences and be able to adapt to specific market environments in different regions.

In addition to these environmental factors, in the current digital age, the retail industry is destined to be a rapidly changing industry, with rapid changes in market demand and consumer behavior. Therefore, the retail solution needs to be real-time and can quickly respond to market changes and changes in consumer demand.

In addition, modern consumers pay more and more attention to personalized needs and experiences, and they hope to obtain customized products and services. Retail solutions need more personalized features to meet the specific needs of consumers.

This also makes the problems faced by retail enterprises in digital transformation more complicated.

The digitalization of any industry is inseparable from physical equipment and technical facilities. In the retail field, POS (point of sale) systems, self-checkout machines, intelligent shelves, RFID tags and readers, electronic price tags, mobile payment terminals, Internet of Things devices, etc. are the infrastructure of retail digitalization. However, different from other industries, the problems of high hardware investment cost, difficult maintenance and data security risk in retail industry are becoming more and more obvious and complicated.

In order to better contact with consumers, the transformation and upgrading of online and offline retail channels is also a necessary step. For example, through physical stores, official websites, e-commerce platforms, social media, own apps, small programs and other ways to reach consumers.

In this process, enterprises need to integrate scattered data sources, so as to improve cross-channel marketing effect and customer management efficiency. However, it is difficult to get through data between multiple systems, and online and offline data fusion and precision marketing have always been a problem. Therefore, the consistency of multi-channel services is not high and the customer experience is uneven.

In this process, retailers need to integrate scattered data sources based on ERP, CRM and other management systems under the premise of ensuring customer privacy, so as to improve cross-channel marketing effect and customer management efficiency. This is not an easy task.

Member management is also a crucial step in the process of retail digital transformation. At present, enterprises mainly collect and analyze consumer data through CRM system, and implement personalized marketing and services. However, in this process, the online membership, the opening of online and offline membership management system, and the distribution of benefits after the opening of online and offline membership systems need to be solved urgently.

From now on, behind many successful cases of membership management and precision marketing, there are still the voices of "harassing" marketing and big data killing, which constantly plague consumers and retail enterprises. For retail enterprises, not only high-quality user data is needed, but also privacy needs to be protected. At the same time, customers’ needs are accurately positioned and personalized services and offers are provided. These requirements make it difficult for enterprises to find suitable solutions.

There are also online and offline distribution links. The combination of online and offline means to ensure that products can circulate smoothly and respond to market demand quickly, whether in physical stores or e-commerce platforms. The pain lies in the difficulty of inventory sharing and real-time synchronization, the optimization of logistics distribution network, the efficiency and accuracy of order processing, and how to balance online and offline price strategies to avoid channel conflicts.

In fact, behind these problems, they are inseparable from the supply chain. An efficient supply chain needs to connect all nodes based on software such as supplier relationship management, order processing system, warehouse management system (WMS), transportation management system (TMS), demand forecasting tools and real-time inventory monitoring, so that information flow, business flow and logistics are unimpeded. However, in the retail industry, the supply chain is more complicated because of the complex fields involved. And for the retail industry, its digital penetration rate is closely related to the digital level of various industries, which also means that the digital model of supply chain in the retail industry is more complex and three-dimensional.

In addition, there are many small and medium-sized enterprises outside large enterprises. For these small and medium-sized enterprises, most of them will face problems such as low data quality and lack of effective data analysis tools because of their low ability to pay, and it is more difficult to collect and provide valuable data statistically.

The series connection of these problems has also jointly catalyzed the difficulty in forming the modern retail supply chain model of the new "people and goods yard".

One interpretation of digital people’s goods yard is that it means adjusting commodity structure, optimizing shopping environment and providing personalized consumption experience according to consumer behavior data. However, it is difficult to collect and integrate data, which makes it impossible for enterprises to accurately grasp the dynamic needs of consumers, flexibly adjust the layout and function of "field" and quickly respond to market changes to achieve efficient matching of "people", "goods" and "field" through BI (Business Intelligence System).

The bottom foundation determines the superstructure, and many problems in the retail industry also lead to its "fear of hands and feet" when new technologies come.

In the past year, the trend of large model technology swept the world. All fields want to integrate with it and redo the track. However, the landing of a new technology also needs to be based on digitalization. At present, in the field of customer service and marketing in the retail industry, various manufacturers are constantly making efforts, but for the moment, it has not brought about real productivity changes.

A set of data shows that there are significant differences in the landing speed of large models in various industries, and the two industries with the most active investment budget are energy and finance. The main reason is that these two industries have strong data, computing power and AI foundation. The retail industry, as the track with the most intensive consumer behavior, is not on the list.

Generally speaking, the digitalization of retail industry has many similarities with many industries, such as data collection, unpredictable cost returns, integration between systems, etc., but its difficulty is greater than that of other industries, that is, in addition to similar difficulties, the greater challenge lies in how to combine the characteristics of the industry to create solutions that meet the specificity of business processes and have efficient operation capabilities, while paying attention to the actual experience of consumers and data security, rather than simply applying the general technical architecture.

What it needs is not a general answer, but a specific answer.

Third, the "universal" retail digital scheme, pull out the "thorn"

Starbucks, in almost every busy street, will appear the figure of this enterprise. The data shows that up to now, Starbucks has a total of 38,038 stores worldwide, with more than 20,000 international stores, with a net increase of 816 new stores in the fourth quarter. Among them, there were 326 new stores in China in this quarter.

With such a large volume, the inherent operation mode of the traditional retail industry does not match the rapidly changing market environment and consumer behavior, so it is necessary to bridge this gap through digital means, so as to achieve efficient operation and sustained growth.

Starbucks’ approach is to launch the "Star Club" membership program to encourage users to register and bind mobile applications. Through this platform, Starbucks can not only integrate and analyze members’ consumption data, but also push customized offers and services according to users’ preferences. At the same time, strict privacy policy ensures the security of member information and avoids over-marketing. So as to do a good job in membership management.

In terms of channels, Starbucks online mall and offline stores cooperate with each other, and users can purchase goods or redeem points in any channel to realize O2O (online and offline integration) mode. For example, the function of online pre-ordering and picking up goods at the store breaks the service boundary of traditional stores and enhances customer stickiness.

At the same time, advanced supply chain management system is introduced to monitor inventory in real time, predict demand and optimize replenishment process. In addition, combined with big data analysis, raw material procurement and logistics are finely managed, thus reducing the impact of uncertain factors and ensuring the stable and efficient operation of the supply chain.

Starbucks uses data analysis to adjust its product mix and store layout to meet the preferences of consumers in different time periods and regions. The application of intelligent POS system and Internet of Things technology has also greatly improved the work efficiency of employees, made the service more personalized and flexible, and reconstructed the logic of people and goods yard.

It can be said that with the help of digital tools and strategies, Starbucks has effectively solved the problems of high cost of offline store renovation, complex personnel training and online and offline collaboration, and successfully realized a comprehensive digital transformation from a single physical retail to a seamless connection between online and offline.

In this case, the digital transformation of retail is not a simple online and offline integration, but a comprehensive upgrade of the entire business process, operation model and profit model.

From the case of Starbucks, it is not difficult to see that retail digitalization is different from the past. With new requirements, digital service providers also need to make changes and seize new opportunities.

Therefore, for digital service providers, it is necessary to provide all-round services and products.

First of all, we should establish a close cooperative relationship with retail enterprises, and through in-depth understanding of their business model, operational needs and scale, tailor-made digital solutions for enterprises. This can not only meet the overall needs of retail enterprises, but also avoid unnecessary waste of resources.

Secondly, in order to make it easier for retail enterprises to implement digital solutions, service providers can provide modular and customizable solutions, so that enterprises can select and adjust corresponding functional modules according to their own needs, which can not only reduce the implementation difficulty of enterprises, but also improve the adaptability of solutions. Taking Tencent Enterprise Point, Antelope and JD.COM U+ as examples, in the specific service process, their service models can now be modularized and customized according to the needs of enterprises to help them build a complete digital link.

In addition, enterprises may encounter difficulties in technology, personnel and management when implementing digital solutions. Digital service providers should provide all-round training and support services for enterprises to help them successfully survive the transition period.

In order to ensure that digital solutions can bring practical benefits to enterprises, service providers should advocate results-oriented implementation strategies and ensure that they can create value for enterprises by continuously optimizing solutions.

In a word, the future retail digital scheme should be personalized, intelligent, scene-oriented, social and ecological, so as to meet the diversified needs of consumers and help enterprises achieve sustainable development. In this context, digital service providers need to constantly innovate and provide more competitive products and services to adapt to market changes.

Only in this way can the products of digital service providers be more versatile, and the balance between supply and demand can be achieved between retail enterprises and digital service providers, and the "thorn" of digital transformation of retail industry can be removed.

"Now it is not only the marketing problem that is simply solved, nor the private domain problem, but the retail design of the whole process from CDP (data center) to BA (text analysis) and MA (marketing automation), which includes consulting, and also includes the drive from data to behavior." A person in charge of a marketing company told us.

Write at the end:

Nowadays, it is not an exaggeration to say that the digital transformation of retail enterprises has become the core factor that determines the "life and death" of enterprises, especially for large retail enterprises.

A set of data shows that as of September 2022, the growth rate of online shopping of social consumer goods in China is 6.1%, of which 64% consumers choose online shopping, 36% consumers choose offline shopping, and 91% consumers choose online and offline shopping at the same time.

In other words, if enterprises can’t successfully carry out digital transformation and effectively integrate online and offline resources, then they are likely to be eliminated by the market.

In this era, consumers’ consumption habits have undergone fundamental changes. It is more and more inclined to shop online. For offline physical stores, it expects more convenient and personalized services. If enterprises can’t meet these needs, then enterprises are likely to lose consumers and face a crisis of survival.

Digital transformation does not just mean moving from offline to online, or returning from online to offline. It refers to how enterprises can upgrade their business by using new technologies and new models in the face of today’s fierce market competition to better meet the needs of consumers. In this process, enterprises need to break the original business model and deeply integrate online and offline channels to realize global marketing.

The digital transformation of retail enterprises in China is a great challenge to the survival and development of enterprises. Only those enterprises that can actively respond, be good at innovation and be brave in reform can stand out in this transformation and realize sustainable development. For service providers, retail digitalization is also a difficult but promising industry track, and service providers with full-link service capabilities from data to behavior-driven and effect-paid will also become the ultimate beneficiaries and winners.

Retail, from the ancient merchants to the modern digital "people and goods yard", is welcoming a new era of change under the blessing of software and AI.

In the 1980s, Gong Xue was more beautiful than her sister, and Xiaoqin Mai was more lovely than her sister.

Original DJ Yaqing DJ Yaqing

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Yes, there were many outstanding actresses in the film industry in the 1980s. They were like spring flowers, blooming on the big screen in the 1980s.

Among them, there are 6 pairs of sister flowers, which are particularly eye-catching.

So, who are they? Do you remember them?

First, Ruoli Wang and Wang Fuli sisters

Speaking of Wang Fuli, everyone is naturally familiar with it. She is an actress I like very much, and she is still active in front of film and television cameras until now. Her performance is simple and low-key. Many film and television images created by him, such as Lv Ruifen in Cotai Strip, Song Wei in Legend of Tianyunshan, Chrysanthemum in Our Cow is Hundred Years Old, Cui Xi in Sunrise, and Four Girls in Xu Mao and His Daughters, are deeply rooted in people’s hearts. She is a famous movie star and an old artist with both virtue and art.

Ruoli Wang, her elder sister, may not be so familiar to everyone, but she also starred in many films in the 1980s, such as Sacred Mission and General Steel File. In particular, Zhou Qin, who is played in The General of the Steel File, has obvious personality characteristics, which makes people feel authentic, and the cooperation with Li Xuejian is also so complementary. I have to say that the two sisters are both very simple and good actors. My sister later played a role in TV series Ruonan and Her Children, Bao Gong and Feng Shen Bang. In 2011, she also played the role of Sun Meili in the drama Symphony of Destiny.

Second, Fang Shu and Fang Hui sisters.

Fang Shu appeared on the screen at the age of seven, and played the role of radish head in "Eternal Life in Fire", which played for Yu Lan and other old artists. When she grew up, she became a screen Hua Dan in the 1980s. She once performed well in films such as Young Friends, Don’t Forget Me, Red, Orange, Yellow, Green, Blue and Purple, Sunrise and so on. She was a very dazzling movie star among the young actors in the 1980s.

And her sister Fang Hui, also under the leadership of her sister, entered the world of movies. In 1985, together with Tang Guoqiang, Guo Kaimin and Song Chunli, she entered the cadre training class of Beijing Film Academy, and at the same time, she attracted the attention of the audience because she played Sang Qingqing in Ward 16. Later, together with Fang Shu, she hosted programs such as Zhengda Variety Show. But now, we haven’t seen her for a long time.

Three, Mai Wenyan and Xiaoqin Mai sisters.

Mai Wenyan and Xiaoqin Mai are also sisters. And they are both born beautiful and unforgettable.

Sister Maiwenyan became popular in the 1980s because she played the heroine in the TV series "The Story of Shrimp Ball", and then she played roles in films such as Trading under the noose, Blood is always hot, and furong town.

And my sister Xiaoqin Mai is more watery than my sister, and her big eyes are particularly touching. After graduating from the Beijing Film Academy, she was also active on the big screen in the 1980s, playing roles in movies such as The Burning Wedding Dress and The Empress Dowager of Two Palaces. Especially, it’s a pity that the Queen Jiashun in The Empress Dowager of Two Palaces was performed by her with both spirit and form. It’s just a pity that these two sisters have disappeared now.

Four, Tian Ge and Tian Min sisters

Tian Ge, now a famous host of Beijing TV Station, has a dignified style. But I can’t forget her innocent and lovely appearance when she first appeared on the screen and played a lark in the movie Milk Swallow. She was only a teenager that year.

Tian Ge’s sister Tian Min is also an actress. The two sisters were born in an art family, and they became attached to art from childhood. Tian Min graduated from Shanghai Theatre Academy. In the 1980s, he played the role of Hong Xia in "The Love and Hatred of Hong Gu Zhai", and later appeared in many film and television dramas. Now he has become a national first-class actor in the National Theatre.

Five, Xu Zhiwei and Zhiqun Xu sisters.

In the 1980s, many outstanding actresses emerged in E Film Factory, such as Pan Hong, Zhu Lin and Fu Lili, and Xu Zhiwei was once one of Hua Dan, the head of E Film Factory at that time. In 1974, she became a member of the military art troupe, and then entered the military art study. In 1986, she was transferred to the E Film Factory, starring in films such as Children of Bashan, Honeymoon and Conspiracy, Boss and Electronic Girl, which attracted much attention.

Under the influence of her sister, her sister Zhiqun Xu was admitted to Shanghai Theatre Academy, where she became classmates with Ding Jiali and Liu Wei. Later, she became an actress in Beijing Film Factory, and successively participated in films such as Mystery in the Woods, Wanted Order and A Dream of Red Mansions. One of the most memorable characters is Yuanyang in a series of movies "A Dream of Red Mansions". She not only dresses beautifully, but also performs well, and her strong-willed character is vividly interpreted by her.

Six, Gong Xue and Gong Ying sisters.

Gong Xue and Gong Ying are both beautiful, but obviously Gong Xue, the elder sister, is better.

Everyone is really familiar with Gong Xue. Many netizens said that she was the most beautiful actress in the film industry in the 1980s, and her modeling and performances in movies such as Things Are Many, July Fever, Pomegranate Flowers, Under the Bridge, Happy Bachelor, etc. were so unforgettable.

And her sister Gong Ying, watching her sister develop smoothly in the film industry, is not to be outdone. In 1983, she was originally a kindergarten teacher, and she also appeared on the screen. She played the role of Shu Zhen in the "Bao and Son" filmed by Beijing Film Factory, which also fulfilled her movie dream. Later, she also participated in TV series such as Jigong.

Dear friends, when the long-lost star came to us again, when yesterday’s image appeared in front of our eyes again, I wonder what kind of memories you aroused? Are you familiar with these 12 stars? The most unforgettable thing is which one of them? Welcome everyone to interact with more netizens through the message area.

Text /DJ Yaqing Editorial Department: Tongyun

Original article copyright: DJ Yaqing (jiangnanhaopai88)

Please do not reprint in any form without authorization.

Original title: "Six pairs of sister flowers in the film industry in the 1980s, Gong Xue is more beautiful than her sister, and Xiaoqin Mai is more lovely than her sister".

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Experts interpret the new version of ＂Dietary Pagoda＂ to teach you how to eat healthily.

Dietary Guidelines for China Residents (2016) was promulgated a few days ago. The dietary guidelines for China residents were first published in 1989, and then revised twice in 1997 and 2007. This is the third revision. So, where is the new dietary guide for residents? How will it affect residents’ dietary choices and nutritional intake? Professor Qi Yumei, Vice Chairman of Clinical Nutrition Committee of China Nutrition Society, Director of China Nutrition Society and Director of Nutrition Department of the Third Central Hospital of this city, interpreted the Dietary Guidelines for China Residents (2016).

Chinese people’s lack of nutrition and overnutrition coexist.　The new guide takes into account both challenges.

Qi Yumei said that all countries in the world will issue dietary guidelines formulated by governments and scientific groups. Dietary guide is based on the principles of nutrition science and the nutritional needs of human body, combined with the local food production and supply situation and people’s life practice, which is specially put forward for food selection and physical activities. Dietary guide is the basic document of the national public nutrition policy. Every article and sentence of it is based on a lot of scientific research, and it is the mainstream consensus of nutrition experts at home and abroad. It is highly scientific and instructive to residents, food processing and production enterprises, agricultural production, medical service and evaluation, and it is very important for the country to achieve public health management and goals.

The Report on Nutrition and Chronic Diseases of Residents in China (2015) shows that although the dietary energy supply of residents in China is sufficient and their physical development and nutritional status have generally improved, the dietary nutrition structure and disease spectrum of residents have changed in general, and they are facing the dual challenges of nutritional deficiency and overnutrition. This is manifested in the low consumption of beans and milk, excessive fat intake and malnutrition in some areas. The problems of overweight, obesity and high incidence of chronic diseases caused by overnutrition are prominent. The overweight rate of adults aged 18 and above in China is as high as 30.1%, the prevalence rate of hypertension is 25.2%, and the prevalence rate of diabetes is 9.7%, all of which show an obvious upward trend compared with 2002. Dietary Guidelines for China Residents (2016) is a revision of the old version of the dietary guidelines, which fully considers the current situation of nutrition and residents’ health in China, and combines many factors such as the eating habits of the Chinese nation and the accessibility of food in different regions.

Six core recommendations of the new edition guide　The adaptive population has expanded to over 2 years old.

The coverage of the new version of the guide has changed from 6 years old in 2007 to over 2 years old, which makes it clear that 2-year-old children should start a balanced diet lifestyle consistent with adults. The guide puts forward six core recommendations, which can meet the needs of human nutrition and health to the maximum extent.

Recommendation 1: Foods are diverse and cereals are the main food.

A balanced diet model is the basis for ensuring the nutritional needs and health of human body to the greatest extent, and food diversity is the basic principle of a balanced diet model. The new guidelines recommend that the daily diet should include cereals, vegetables and fruits, livestock, fish, eggs and milk, soybeans and nuts. Eat more than 12 kinds of food every day and more than 25 kinds every week on average. Eat 250-400g of cereals and potatoes every day, including 50-150g of whole grains and miscellaneous beans and 50-100g of potatoes.

Expert analysis: Qi Yumei said that the new version of the guide adheres to the "cereal-based" dietary pattern. Different from the old version, it separates cereals from potatoes and advocates eating some whole grains. In other words, you must eat staple food, and it should account for more than half of the total. A large number of scientific studies have proved that whole grains are beneficial to prevent diabetes, cardiovascular and cerebrovascular diseases, intestinal cancer and other cancers. Whole grains include rice, barley, corn, buckwheat, millet, brown rice, black rice, oats, sorghum and wheat grains.

Recommend 2 to eat a balanced healthy weight.

People of all ages should exercise every day and maintain a healthy weight. Eat too much, control the total energy intake and keep the energy balance. Adhere to daily physical activities, and carry out moderate-intensity physical activities for at least 5 days a week for more than 150 minutes; Active physical activity is best at 6000 steps a day. Reduce sedentary time and get up and move every hour.

Expert analysis: Qi Yumei said that the new guide refines the amount of physical activity, especially emphasizing that 6000 steps is the active movement of the body, which is a conscious physical activity based on daily steps, and does not include daily activity consumption, such as doing housework and mopping the floor. People who need to lose weight should exercise for more than 40 minutes.

It is recommended to eat more fruits, vegetables and dairy soybeans.

Vegetables and fruits are an important part of a balanced diet. Milk is rich in calcium and soybeans are rich in high-quality protein. There are vegetables in meals, and it is guaranteed to consume 300 to 500g of vegetables every day, and dark vegetables should account for 1/2. Eat fruit every day and ensure that you consume 200 to 350g of fresh fruit every day. Fruit juice cannot replace fresh fruit. Eating all kinds of dairy products is equivalent to 300g of liquid milk every day. Eat soy products regularly and nuts in moderation.

Expert analysis: Qi Yumei said that the recommendation of vegetable intake in the new guide has not changed significantly, but it is clearly stated that dark vegetables should account for more than half of the total vegetable intake. This is because dark vegetables contain more vitamins, especially β -carotene and other vitamins and minerals than light vegetables. In the 2007 edition of the guide, it is emphasized that the average daily fruit intake is 200-400g, which is reduced to 200-350g in the new edition. At the same time, it is particularly emphasized that the effect of juicing fruit is different from that of eating whole fresh fruit directly. Most dietary fiber is lost in fruit juice, which seriously affects its health care function. This guide reduced the recommended intake of soybeans and nuts from 30 to 50g to 25g of soybeans and 10g of nuts. This is because Chinese residents have consumed a lot of vegetable oil in their daily cooking. If they consume too much soybeans and nuts, they may consume too much fat.

It is recommended to eat fish, eggs and lean meat in moderation.

Eat 280-525g of fish, 280-525g of livestock and poultry meat and 280-350g of eggs every week, with an average daily intake of 120-200g. Give priority to fish and poultry. Eat eggs without discarding the yolk. Eat less fat, smoked and pickled meat products.

Expert analysis: Qi Yumei said, "Eating eggs without discarding yolk" is a very important difference between the new guide and the old guide, which means that the new guide no longer restricts the intake of dietary cholesterol. This is because the existing evidence can’t prove that there is a significant correlation between dietary cholesterol and serum cholesterol, but only limits the saturated fatty acids that can enhance cholesterol synthesis ability, that is, the energy provided by saturated fatty acids intake does not exceed 10% of the total energy. You don’t have to throw away the yolk when eating eggs, because besides the terrible 200 mg cholesterol, the yolk also contains a variety of healthy nutrients and health-care ingredients, including 12 vitamins, various trace elements, and health-care ingredients such as lecithin, lutein and zeaxanthin. In addition, the new guidelines widen the intake of fish, poultry, eggs and lean meat to "weeks" in the recommendation of animal foods. This flexible diet not only pays attention to the total nutrient intake, but is more suitable for the life characteristics of modern residents with "fast pace of life and eating out more".

It is recommended to control sugar and alcohol with less salt and oil.

Cultivate light eating habits and eat less high-salt and fried foods. Adults should eat no more than 6g of salt and 25-30g of cooking oil every day. Control the intake of added sugar, and the daily intake should not exceed 50g, preferably below 25g. The daily intake of trans fatty acids should not exceed 2g. Drink plenty of water, 7 to 8 cups (1500 to 1700ml) per day for adults, and advocate drinking boiled water and tea; Do not drink or drink less sugary drinks. Children and adolescents, pregnant women and nursing mothers should not drink alcohol. If adults drink alcohol, the amount of alcohol consumed by men in a day should not exceed 25g, and that of women should not exceed 15g.

Expert analysis: Qi Yumei said that the new guidelines formally put forward "sugar control" for the first time, in which the restrictions on adding sugar are completely consistent with the recommendations of the World Health Organization in 2015, and it is recommended to control the sugar intake of children and adults below 10% of the total energy intake to prevent obesity, dental caries and other problems. This time, the problem of "adding sugar" was particularly emphasized in sugar control. This requires people to learn to read the nutritional composition table on food packaging. Usually, added sugar refers to sugar and syrup added to food or beverage when processing and preparing food, including sucrose (white sugar, granulated sugar, brown sugar), glucose, fructose (crystalline or amorphous), various syrups and so on. The low salt or sodium content of low-salt and low-sugar food must meet the conditions that the sodium content is less than or equal to 120mg/100g of solid food or liquid food. Low sugar is less than 5g/100g. This guide also puts forward new suggestions on drinking water. In the 2007 edition, it is emphasized that the average daily drinking water of the whole people should reach 1,200 ml, and the new edition should be raised to 1,500 ml to 1,700 ml, increasing the amount of a glass of water.

Recommendation 6 put an end to waste and promote new food

Cherish food, buy food as needed, prepare meals as needed, and advocate sharing meals without wasting. Choose fresh and hygienic food and suitable cooking methods. Learn to read food labels and choose food reasonably, and we should start from everyone. Go home for dinner, enjoy food and family ties, create and support a new civilized diet and social environment, inherit excellent diet culture, and establish a new healthy diet.

Expert analysis: Qi Yumei said that the bottom of Finland’s national diet pagoda is a scene of family dinner, and the new guide also emphasizes the humanistic concept of going home to eat and eating harmoniously. "Whether from the perspective of nutrition or family harmony, it is of great benefit to encourage people to go home to eat more." Qi Yumei said, "It is more in line with the requirements of civilized development to advocate the change of diet and customs. With the progress of the times and the improvement of living conditions, people should sublate and develop traditional eating habits. " (Zhao Jin)

Speed up performance and improve the performance test of sagitar 1.8T in 2012.

　　[Evaluation] The new car has resolutely invested in the pure family car camp, so this generation of 1.8T models has only launched one model, and it has also given up the resounding name of "Champion Edition". Since there will be a GLI with 2.0T independent rear suspension in the future, it is unlikely that this 1.8T will become the mainstream version from the perspective of home use or sports. Today we spend a page looking at its test results, nothing else.


Home of the car


● And gearbox


Volkswagen FAW-Volkswagen Sagitar 2012 1.8TSI Automatic Flagship Edition


Volkswagen FAW-Volkswagen Sagitar 2012 1.8TSI Automatic Flagship Edition


　　The 1.8T engine of EA888 series, with an old face and a maximum horsepower of 160 HP and a peak of 250N·m, can be seen on domestic models, such as,, CC, etc. It is equipped with a 7-speed gearbox, replacing the 6-speed used in the previous generation 1.8T champion version … I just finished the test article.(Click to view），Suddenly, I feel that the Volkswagen Group has some sincerity towards China consumers.


● Accelerated performance test


　　Let’s take a look at how this powertrain will perform on the new sagitar. In the 100-kilometer acceleration test, the fastest result of the test car is 8.01 seconds, which is 9.2 seconds higher than that of the old 1.8T champion AT.(Click to view)It has improved a lot.


Volkswagen FAW-Volkswagen Sagitar 2012 1.8TSI Automatic Flagship EditionHome of the carHome of the car


■ Why is the new sagitar 1.8T one second faster than the old sagitar champion edition?


　　This progress of more than one second is basically accomplished by two factors: 7-speed DSG gearbox and tire narrowing.From the graph, the DSG gearbox was so slow in the initial stage that it could not produce all the torque output in the first time. From this point of view, DSG is definitely not as direct as the old champion version of 6AT. Of course, in the test article of the champion version, we also said that although the gearbox did not retreat, the stability system seriously limited the power output in the initial stage. Even if it was completely closed, the system would still be obviously involved in the initial stage. Nowadays, the new sagitar simply cancels the ESP button, so it is impossible to shut down the system, so when you start, you can only watch the ESP alarm light flashing …


　　Although the start of the new sagitar was not smooth enough, its subsequent performance is worthy of recognition. The power output of the engine is not violent, but the continuity is good. The power connection of the DSG gearbox is definitely simpler and more direct than that of 6AT. Of course, we only talk about its performance in the test here. As for those issues that everyone is concerned about recently, they are not in the scope of our discussion today.(For details, please click here.).


　　In addition, the important factor we are talking about is the tire width. The tire width of the previous sagitar champion version was 225mm wider than that of the normal version, but now the new sagitar is back to the same 205mm as the normal version. Each tire is 20mm narrower, and four tires are 80mm narrower. This has an extremely obvious impact on the acceleration time. Therefore, in view of these conditions, although the new sagitar is now biased towards home orientation, the 1.8T version does surpass the old champion version in terms of power performance.


● Brake performance test:


Volkswagen FAW-Volkswagen Sagitar 2012 1.8TSI Automatic Flagship EditionHome of the carHome of the carHome of the car


　　Earlier, we mentioned that the new sagitar tire with a width of 205mm is very helpful to improve the acceleration performance, but now it is a disadvantage when it comes to braking. The average brake test score of 42.49 meters still has a lot of room for improvement, and the 39-meter brake score of the old sagitar champion version can now be proud.


　　The reasons for poor braking performance are from comfortable adjustment and narrow tires, but the braking performance of the new sagitar 1.4T we tested before is about 40 meters. The problem should still be in different test sites, and different ground conditions will also cause some differences in braking performance. So here we can draw a conclusion that there is basically no gap between the new sagitar and the old sagitar champion version in braking performance.


● Fuel consumption test


　　This fuel consumption test covers 116.5 kilometers, including three road conditions: congestion, loop and expressway. The share of congestion is not much, mainly ordinary loop with signal lights and smooth expressway. The whole load is an adult male driver and some photographic equipment.


Volkswagen FAW-Volkswagen Sagitar 2012 1.8TSI Automatic Flagship EditionHome of the carHome of the car


　　Sagitar 1.8T consumes a total of 10.26 liters of fuel, and the calculated comprehensive fuel consumption per 100 kilometers is 8.81 liters/100 kilometers. This achievement is expected, and the fuel consumption value of family cars such as Volkswagen can basically maintain a reasonable level with small and medium displacement supercharged engines.


　　Reasonable fuel consumption reference values (non-rigid indicators) given by us for each vehicle type.


　　Pure economy: not higher than 7 liters/100 kilometers


　　/:Not higher than 8 liters/100 kilometers


　　Compact/light: not higher than 10 liters/100 kilometers


　　/medium SUV: not higher than 12 liters/100 kilometers


　　Other models: not higher than 15 liters/100 kilometers


　　< Note 1: Hard-core off-road vehicles, large SUVs, performance and super sports cars are not tested for fuel consumption in this station >
　　< Note 2: Our reference values of reasonable fuel consumption at all levels are based on most models of this level. Individual non-mainstream vehicles have leapfrogged in size or displacement, which greatly affects the fuel consumption performance, so we are another matter >


● summary


　　Based on past experience, it seems that a series of Volkswagen models with 1.4T version can complete various household tasks quite competently. The most expensive 1.8T of the new generation sagitar exists for customers who have more requirements for power on the basis of household use. There are not many such people, so there is only one displacement. Our test results show that compared with the previous generation champion version, the acceleration performance of the current 1.8T model has been greatly improved, but in the face of the upcoming GLI version, its strength is not enough to impress buyers who really care about sports. (Text/Figure car home Hu Zhengyu)





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> > The most comprehensive and authentic performance data, the most timely new car test drive! It’s in car home to evaluate the channel <<

My People，My Country Xú Zhēng directed the short film to finish shooting in 11 days.


1905 movie network news On July 21st, the short film "My Motherland and I Won the Championship" directed by Xú Zhēng in the tribute film for the 70th anniversary of the founding of New China was officially finished! The film was officially launched on July 11, and the shooting was completed 11 days later.

My People，My Country is directed by Chen Kaige, with Huang Jianxin as the chief producer. Seven short films directed by Chen Kaige, Zhang Yibai, Guan Hu, Xue Xiaolu, Xú Zhēng, Ning Hao and Wen Muye are connected in series, telling a touching story that ordinary people are closely related to the Republic at the moment of the 70th anniversary of the founding of New China.

Xú Zhēng didn’t announce the specific story content. From the photos, there were scenes of primary school actors, stadiums and Shanghai alleys. Combined with the title of the short film, it is likely to be a sports film.In mid-June this year, Zhang Yibai directed "My Meeting with My Motherland", which was made up ofZhang YiStarring and directing by other directors have not been made public yet.


My People，My Country will be released nationwide on October 1st this year.


In the 1980 s, he played the villain in a martial arts film and put eight male stars, including Ji Chunhua, together, and the difference came out

Original DJ Yaqing DJ Yaqing

Zheng Xulan’s sweet song "Sunrise in Songshan Depression, Morning Bell Starts Birds …" was heard on TV.

We can’t help but pull our thoughts back to the 1980s.

The bloody age when martial arts films were popular on the big screen.

The classic pictures in a series of martial arts films reappear in our minds, and even the expressions and actions of the actors in the film are so clear and identifiable.

In the 1980s, martial arts films opened our eyes and made us feel the charm of "real skill and hard work". The memory of youth is the best, and we can’t forget it no matter how many years.

In the 1980s, we got to know many martial arts stars through martial arts films-Jet Li, Zhao Changjun, Li Junfeng, Qiu Jianguo, Ge Chunyan, Lin Quan, Huang Qiuyan … But do you still remember those actors who played villains in the martial arts films in the 1980s? Many of them were rarely mentioned later. However, their performance in martial arts films in those years also left us with a deep memory.

Speaking of it, many of them are actually the real masters. They also showed their true kung fu skills from boxing to meat in the martial arts movies in the 1980s, and they also had their own unique features in depicting characters.

Today, Yaqing wants to review with you eight male stars who played villains in martial arts films in the 1980s.

The villains they created in those days were all sinister and vicious, which was anathema to people. However, when we put them together, we will find that the gap is still quite large and clear at a glance.

Let’s start with the most popular Shaolin Temple.

Yu Chenghui: In 1982, he played Wang Renze in Shaolin Temple.

In 1982, a Shaolin Temple not only made Jet Li famous, but also made us remember two good actors, Yu Chenghui and Ji Chunhua.

One of the reasons is that their real kung fu reflected in the film is amazing, and their agility is biting. The second reason is that their performances and appearances also have obvious memory points.

Yu Chenghui was born in Penglai, Shandong Province on August 16th, 1939. At the age of 12, he began to learn martial arts. At the age of 24, he participated in the martial arts competition in East China, and won the championship with a set of "drunken swords", which made him famous. However, because of his leg injury in training, he was forced to leave the Wushu team and enter Shandong Huangtai Paper Machinery Factory as a worker. However, he did not stop studying martial arts, and used his spare time to complete the idea of "mantis through the forest". In 1979, he joined the Ningxia Wushu Team as a coach and began to attract the attention of some film directors.

I think there is an unyielding spirit in him. I think this should be an important reason for his fruitful performance in film and television.

However, at first, when his good friends Wu Bin and Yu Hai persuaded him to play Wang Renze in Shaolin Temple, he was still somewhat disapproving. However, on the same day, he replaced the sword with a wooden stick and performed a set of two-handed swords in public, which opened the eyes of the audience. Zhang Xinyan immediately grabbed him. Because, Yu Chenghui’s consummate swordsmanship and his wild temperament are the best candidates for Wang Renze.

As a result, Zhang Xinyan’s actor configuration played a very good chemical reaction. Jet Li’s youth and Yu Chenghui’s sophistication were in sharp contrast. The huge contrast and intense drama conflict made the audience want to stop.

Yu Chenghui successfully portrayed the villain Wang Renze in Shaolin Temple, and he highlighted Wang Renze’s "cruelty and cruelty", which is unforgettable. Later, he played the villain Herzog in "South and North Shaolin", and the martial arts shown in the film were superb.

Then from 1988, he began to create positive images in film and television dramas, such as Ma Yi in Heroes of the Yellow River, Feng Qingyang in the legendary swordsman, Huang Yaoshi in Heroes of the Condor, and Zhang Sanfeng in The Dragon Slayer. His positive characters are quite immortal, which is totally different from the villains he played before. This also shows his ability to shape characters from another aspect.

It’s just that Yu Chenghui died too early. On July 4, 2015, he died of illness at the age of 76. However, the villain images he left on the screen, such as Wang Renze in Shaolin Temple and An Yunshan in Four Famous Arrests, are forever engraved in our minds.

Second, Ji Chunhua: In 1982, he played the vulture in Shaolin Temple.

Does an actor’s appearance matter? Of course it matters.

If Yu Chenghui’s eyes of Yin and Yang make us unforgettable in Shaolin Temple, then Ji Chunhua’s highly recognizable appearance makes us remember the actor who plays the vulture at once.

His image is so distinctive. Bald head, fierce expression, and an obvious scar on his face. He hardly needs to act, making the audience feel that he is the "vulture" and the "eagle".

Later, he played the role of the bandit leader Bald Three Guns in Zhang Yimou’s "Red Sorghum". Although the film brought together Jiang Wen, Gong Li and other professional performers, Ji Chunhua’s performance never lost. His image, his expression, and his eyes all made him "have both spirit and form".

Ji Chunhua thus became a "villain" in the audience’s mind. Unlike Yu Chenghui, who also came out of Shaolin Temple, Ji Chunhua has been playing the villain almost all the time since he became an artist, and all of them are so lifelike. It was not until 2014 that he first appeared in a positive image in the movie "Golden Ou". This year, he is 53 years old.

Ji Chunhua was only 21 years old when he starred in Shaolin Temple. Since then, he has devoted almost all his energy to film and television performances. In July 2018, before his death, he also participated in the TV series "The Night Son". As a result, a few days later, he died at the age of 57. It’s a pity that he died young.

Third, Liu Liehong: In 1983, he played Niu Wu in Wudang.

Compared with Yu Chenghui and Ji Chunhua, Liu Liehong’s fame is not too big. I think the main reason for this is that his film and television dramas are limited. But his strength is not to be underestimated. His boxing, in particular, is very distinctive, as swift as an eagle and as sensitive as a monkey. The so-called "as fast as lightning" is nothing more than that.

In 1983, the Beijing Film Factory filmed the martial arts film Wu Linzhi, and invited Li Junfeng, the coach of the Beijing Wushu Team, to play Dongfang Xu in first hero, while Liu Liehong from Hunan was chosen as the villain Niu Wu. The most important reason is that I took a fancy to his rock eagle fist. He integrated the claw, grab, hook, grab, take and lock of the mountain rock eagle into his own boxing, which played a finishing touch in shaping the role of Niu Wu.

Since then, Liu Liehong has also played Cyclops, a distinctive villain, in a TV series with super high ratings in the 1980s. That unique shape is unforgettable. If he is different from Yu Chenghui and Ji Chunhua in performance, I think Yu Chenghui and Ji Chunhua obviously know how to express themselves in front of the camera. Both martial arts and literary dramas are naturally in place. Liu Liehong’s martial arts drama is impeccable, but the literary drama is somewhat stiff and the performance traces are heavier.

So later, Liu Liehong did not devote all his energy to film and television creation, but carried forward Rock Eagle Boxing. He has won awards in numerous competitions in China. He also founded Xiangnan Martial Arts Hall, which trained many students. In 2007, his original rock eagle boxing was also recorded in the list of intangible cultural heritage protection in Shaoyang City, Hunan Province.

Fourth, Sun Genfa: In 1984, he played Halfu in The King of Southern Boxing.

Do you still remember the actor Sun Genfa?

He actually debuted earlier than Jet Li and Yu Chenghui.

At the end of 1979, Hong Kong’s "Phoenix" film company planned to shoot "Treasure Beyond the Great Wall", and invited mainland professional Wushu athletes to participate in the shooting of martial arts films and kung fu films for the first time. Wu bin, the coach of Beijing Wushu Team, served as the martial arts instructor, and athletes Wang Qun and Yan Ping participated in the performance, including Sun Genfa’s name. But because they were all walk-ons, they didn’t attract more audience’s attention.

In 1984, the filming of "King of Nanquan" was started, and Qiu Jianguo, the champion of Nanquan of Guangdong Wushu Team, was invited to play Lin Hainan, the positive role of first hero. The performance task of the villain, Hal Fu, was performed by Sun Genfa of Beijing Wushu Team. Sun Gen’s skill is excellent, especially the rope dart, which is dazzling. In the final final duel between Nanquan King and Halfu, Qiu Jianguo and Sun Genfa both showed their own housekeeping skills. That’s a master’s trick, like a tiger versus a lion. In the end, it was Nanquan Wang who used the trick of "anti-whirlwind leg" to kill Hal.

Sun Genfa’s image is actually very distinctive, and there is no sense of disobedience in playing the villain. I remember that he has only been in two films since then. One of them is The Lonely Murderer. He plays the leading role, playing the hero, lonely Han, and looks tough. But his performance in this film is not particularly brilliant. Of course, a big reason for this is that the shooting technique of Lonely Murderer is not accepted by the public, the picture is blurred, the pace is slow, and the martial arts scene is not satisfactory. In it, Sun Genfa showed no impressive performance except hard work.

Then, he played the villain Scarface in "The Secret Letters of the Nation" filmed by Shanghai Film Studio, but fewer people have seen this film. After that, there was little news of him.

V. Sun Jiankui: In 1984, he played the second master in Shaolin Kid.

Sun Jiankui also performed well in Shaolin Temple, and his role as a corner of the sky was an eye-opener with a set of drunken sticks like flowing water. Then in 1984, he co-starred with Zhang Xinyan and Jet Li in Shaolin Kid. But this time, the final he played was a villain.

In Shaolin Kid, Sun Jiankui’s performance is wonderful. First of all, he designed a "cross-eye" for the role, which was very joyful, and then his performance was natural, without affectation or facial makeup. So I was deeply impressed by the image he played as the second master.

Perhaps it is precisely because of the success of this role that Sun Jiankui has created a series of villains in film and television dramas since then, especially Liu Jin, the great eunuch who commits all kinds of evils in tai chi zhang sanfeng, who has been vividly portrayed by him, which is as good as Donnie Yen’s performance in Xinlongmen Inn. In addition, his role as a demon monk in the western regions in Five Ancestors of New Shaolin is also very distinctive. In order to highlight the viciousness of this role, he also specially designed a "sissy" and liked to make up, but he was good at kung fu. This contrast has left a very strong memory for the audience.

Thus, Sun Jiankui is a very savvy and creative actor. Later, he started as a martial arts instructor, designed movements for flying swords of dragon gate, and won an Academy Award. At the same time, he also played a role in movies such as The White-haired Witch’s Moon Paradise. And now I’m old.

Yu Rongguang: In 1985, he played Qi Tianyuan in Kapok Robe.

Yu Rongguang is handsome in image and tough in temperament. But when he first appeared on the screen, he appeared as a villain.

He was born in Beijing in 1958. He is the son of Mr. Yu Mingkui, a Peking Opera performer. He studied martial arts in Peking Opera since childhood, which laid a very solid foundation for his future acting in martial arts films. In 1985, he played the role of Qi Tianyuan, the villain, in Kapok Robe. In the film, he not only shows Wudang boxing in a variety of patterns, but also portrays Qi Tianyuan’s character vividly, without affectation or stubbornness, which is really rare.

Since then, he has found a feeling like a duck to water in the film and television circle, and made such martial arts films as A Mirage, Ancient and Modern Wars of Qin Fighters, and The Rise of the Storm in Dong Fangbubai. However, different from other martial arts stars who debuted in the same period, Yu Rongguang dared to expand his career, not only by showing his fists in martial arts films, but also by consciously honing his acting skills, and finally made himself a film and television actor who could win the audience’s love by acting instead of kung fu.

So after that, we saw different types of characters created by Yu Rongguang. The label on his body is no longer limited to "martial arts star", but has become an "old play bone". I think the biggest difference between him and other martial arts stars is that he pays attention to depicting the character and the heart of the character. This actually put forward higher requirements for actors, but Yu Rongguang really achieved "both civil and military skills".

Later, he embarked on the road of producer and director, which shows that he has a very clear plan for his career development. Now he is still active in the film and television circle. Not long ago, we saw him in the costume drama Shangshi. Now, at the age of 64, he still looks like body of work.

Seven, Wang Chi: In 1988, he played the black sand palm in Invincible Yuanyang Leg.

Wang Chi was originally a teacher of Beijing Institute of Physical Education. In 1985, he made his debut as a ranger in the martial arts film Shaolin lay disciple. But the role he really impressed the audience was the villain Black Sand Palm in Invincible Yuanyang Leg, which was filmed in 1988.

In "Invincible Yuanyang Leg", Wang Chi plays the black sand palm, which moves quickly and flies up and down, and the tricks are strange and unpredictable, which also makes the audience dizzying. But his performance, like many martial arts actors, is superficial and obviously has not mastered the essence of film and television performances.

However, this situation has been greatly improved with the increase of his participation in movies. Since then, he has participated in movies such as Dragon Stunt Team, Desperate House, Killer Love, Life in the Desert, and so on, with both positive and negative characters.

He probably began to try to be a director in 1994, and directed films such as Men Are Difficult, Sherlock Holmes and China Woman, but the market response was not satisfactory. Then it was forgotten by the audience.

Eight, Ge Cunzhuang: In 1980, he played the role of Sha Helmsman in The Mysterious Buddha.

In fact, strictly speaking, the first martial arts film we saw in the 1980s was not Shaolin Temple, but The Mysterious Giant Buddha. After the film was released in 1981, it caused a great sensation. It’s a miracle that the movie has created a box office of over 100 million yuan with a ticket price of 15 cents.

In addition to the suspense and fascinating plot of the film, the cast of the star cast is also the main reason why everyone likes this film. Therefore, although the martial arts effect of this film is not very brilliant, it has become an unforgettable work for fans.

The heroine of this film is Liu Xiaoqing, who was a proper box office guarantee in the 1980s. Ge Cunzhuang, who plays the villain Sha Dui, is a famous villain performing artist loved by the audience.

Ge Cunzhuang challenged himself again in The Mysterious Giant Buddha. Unlike Yang Shouye, who played in Guerrilla in the Plain, and Feng Lanchi, who played in The Red Flag, Master Sha in The Mysterious Buddha has a hard skill. Ge Cunzhuang didn’t know martial arts at first, but in order to play this bully well, regardless of his age, he practiced kung fu hard until he could "confuse the real with the fake". I think his spirit of challenging himself deserves our admiration.

Ge Cunzhuang showed superb acting skills in The Mysterious Giant Buddha. Although his martial arts are not as good as those of Yu Chenghui and Ji Chunhua, he is the most brilliant performer. The character’s personality is clearly defined by him, and the image of a cruel and vicious rudder is on the screen.

I think it is precisely because of Ge Cunzhuang’s outstanding performance in The Mysterious Giant Buddha that in 1983, when the Beijing Film Factory filmed Wu Linzhi, he became the actor of the villain Liang Shouren. He vividly portrayed the image of a gentle but actually scheming "dog’s leg". It’s different from Master Sha in The Mysterious Buddha.

Since then, Ge Cunzhuang has appeared in many film and television dramas, and he has been acting until 2013. On March 4th, 2016, performing artist Ge Cunzhuang died of illness at the age of 87.

Time flies, time flies. Unconsciously, 40 years have passed. However, old images still appear in front of us from time to time. So when we talk about the martial arts films we saw in the 1980s, which one impressed you the most? Which actor is the best villain? Welcome everyone to interact with more netizens through the message area. I am Yaqing. Thank you again for your attention. My friends remember to like, collect and share. Let’s meet at the same time tomorrow. Goodbye.

Original title: "In the 1980 s, I played the villain in a martial arts film, and put Ji Chunhua and other eight male stars together, and the difference came out."

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Accelerating energy transformation in Europe faces multiple challenges.

　　Hou Mingyang China Petrochemical Petroleum Exploration and Development Research Institute

　　On the afternoon of July 18th, local time, the European Parliament held a plenary session in Strasbourg, and Ursula Ursula von der Leyen was re-elected as President of the European Commission for a term of five years. Since the election of the European Parliament, the transition work has been basically completed, and the relevant arrangements have set the basic direction for the future development of Europe, and also determined the future energy transformation of the EU.

　　Since direct elections began in 1979, the European Parliament has become a vital link in the EU structure. The 720 delegates from different countries are not grouped by nationality, but United by political inclination. After the election, the number of seats of political parties with different political inclinations naturally directly affects the bill formulation of the new parliament and the policy direction of the European Union. However, most institutions believe that the election results of the European Parliament mean that Europe’s ability to cope with various challenges in the next few years is worrying, especially in the fields of continuously promoting energy transformation and coping with climate change. In fact, at this stage, Europe is facing many challenges in promoting energy transformation.

　　First of all, there is a big gap between the promotion of energy transformation plans in European countries and the overall goals of the European Union. In 2022, after the conflict between Russia and Ukraine broke out, the European Union announced the RePowerEU plan in May of that year, aiming at reducing dependence on Russian fossil fuels and establishing a more flexible energy system, and put forward goals in improving energy efficiency, increasing supply diversification, rapidly replacing fossil fuels, and accelerating the transformation of clean energy. However, because the RePowerEU plan is not legally binding at the national level, EU member states still retain considerable control over their own energy and climate policies, and some national goals fall short of the overall goals of the EU. For example, in the National Energy and Climate Plan (NECP) submitted by governments to the European Commission, the draft plans of some countries failed to meet the requirements of the EU’s 2030 goal. In addition, before the European Parliament election, Britain and some countries in the European Union have delayed the realization of some existing goals. For example, postpone the timetable for banning the sale of fuel vehicles and eliminating gas boilers.

　　Secondly, the development speed of renewable energy in Europe is lower than expected. Wind energy, solar energy, energy storage and nuclear energy are widely recognized in Europe as effective ways to achieve energy security and net zero emission. "2023&mdash;" issued by the European Photovoltaic Industry Association at the end of 2023; The European Photovoltaic Market Outlook 2027 shows that the installed photovoltaic capacity in the EU reached 55.9 GW in 2023, a record high, with a year-on-year increase of about 40%. According to the data released by the European Wind Energy Association, in 2023, the installed capacity of new wind power in the EU reached 16.2 GW, and the proportion of wind power generation in the total power generation exceeded natural gas for the first time. In the newly added wind power installed capacity in the EU, onshore wind power accounts for 79%, and offshore wind power has reached the highest level on record. Therefore, it is estimated that by 2030, the target that renewable energy accounts for 71% of the EU’s power sector supply may be achieved. However, on the whole, it is difficult to achieve the goal of increasing the proportion of renewable energy in the final energy consumption in Europe from 32% to 42.5% by 2030. On the one hand, achieving this goal requires Europe to further expand its investment in wind and solar power generation, which is difficult to achieve in the current weak economic recovery in Europe; On the other hand, to achieve this goal requires the strong support of relevant global supply chains, and the tariff increase imposed by the European Union on China’s new energy-related hardware makes this task more difficult.

　　Thirdly, the development of hydrogen energy, electric vehicles and heat pumps in Europe is facing cost challenges. In terms of hydrogen energy, "RePowerEU" has set the goal of producing 10 million tons of renewable hydrogen and importing 10 million tons of hydrogen by 2030 to replace the demand for natural gas and crude oil in transportation and other departments. However, from the reports of national energy and climate plans submitted by governments, only some countries have provided the construction targets of electrolytic cells and other supporting equipment needed to produce renewable hydrogen. At the same time, according to the plan, some green hydrogen projects will be built after 2030, and they need the support of offshore wind power to a great extent. The related offshore wind power is expected to increase significantly due to supply chain restrictions. Wood Mackenzie predicts that the actual consumption of low-carbon hydrogen energy in Europe in 2030 may be difficult to reach a quarter of the target of 20 million tons in the RePowerEU plan. In terms of electric vehicles, the development of electric vehicles in Europe is also facing a large cost problem due to the instability risk in the supply chain and the lack of expected income growth of residents. This will lead to a relatively slow growth of the electric vehicle market to a certain extent, and then affect the future electrification of the region. In terms of heat pump, it is an important content of European climate goal to realize building heating electrification through heat pump. The EU aims to add another 60 million heat pumps by 2030. However, due to factors such as rising raw material costs and rising selling prices,According to the data of the European Heat Pump Association (EHPA), since 2023, the sales of heat pumps in Europe have shown a downward trend. In the first quarter of this year, the sales of heat pumps in Germany even dropped by 52%.

　　Finally, the demand for natural gas is difficult to be replaced in the short term. The original intention of "RePowerEU" plan is to seek diversification of natural gas supply and replace natural gas in heating and power generation. However, under the realistic demand of ensuring the security of regional energy supply, natural gas, as the only fossil energy that can give consideration to supply stability, consumption economy and clean and low carbon at the same time, has a high demand in Europe. Britain, Italy, Germany, Greece and Ireland are building new gas-fired power plants. Among them, Germany has stopped nuclear power and sought to phase out coal-fired power, and plans to provide state support for natural gas power plants to support the power grid during peak demand and unstable supply of wind and solar energy. Wood Mackenzie predicts that the demand for natural gas in Europe will drop slightly from 314 billion cubic meters in 2023 to 295 billion cubic meters in 2030, which is much higher than the planned target of "RePowerEU" to 220 billion cubic meters in 2030.

　　Generally speaking, although this European Parliament election is not a referendum on the EU’s RePowerEU plan and the 2030 climate target, the goal of energy transformation is undoubtedly easy to fall victim to populist politicians. As the Reuters report said: "The rising cost of living of European people is quenching the enthusiasm of society for green energy transformation." As one of the regions with the most active action of net zero emission, after this parliamentary election, the trade-off and political game of various forces in Europe may trigger the shift of its energy transformation policy, which will have a greater impact on the prospects of world energy transformation.

Luxury cars are not extravagant, luxury SUVs are collectively committed to 2.0T, do you still buy it？

　　In today’s world of high oil prices and gradual changes in air quality, consumers are paying more attention to the fuel efficiency of their cars, and their awareness of energy conservation and environmental protection is gradually increasing, making cars with small-displacement engines widely popular in the market. BMW, Audi, Jaguar Land Rover and other luxury brands have also launched small-displacement four-cylinder SUV models. Their purpose is very clear: to keep up with the trend of the global automobile market, further expand the market space, and let more middle-class people realize the dream of luxury cars.

　　This article gives you an inventory of several small-displacement luxury SUVs that have been launched or are about to be launched. What they all have in common is the use of a 2.0L turbocharged engine. There has never been such a petite "volume" in a large luxury SUV. Would you buy such a luxury car? Don’t rush to the conclusion, let’s look down.

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　　Volvo XC90

　　Volvo has claimed that all its models have an engine displacement of no more than 2.0L. It can be seen from the products that Volvo does not have a model higher than 2.0L. Including its high-end luxury model XC90. As a model with a price range of 79.8-128 yuan, only a 2.0T engine is bound to face no small risks. According to common sense, the XC90 must be very prominent in other aspects to make up for this "deficiency" to a certain extent.

　　The Volvo XC90 uses a 2.0L turbocharged + supercharged engine, and the transmission is equipped with an 8-speed automatic gearbox, with a maximum power of 320Ps and a peak torque of 400N · m. From the parameter point of view, the data is still very eye-catching, even higher than the entry-level 6-cylinder engine of some competitors. The official acceleration time of 0-100km/h is 6.5 seconds, and the performance is still good.

　　The price range of the Volvo 2.0T ordinary version is 79.8-101 7,800 yuan, and the hybrid version is 1.28 million yuan. Since it is a small heart, Volvo must put most of its energy into improving the "inner beauty", and consumers who buy this car are definitely not looking for power. Volvo’s safety performance and various high-tech are the real highlights. Sitting in the cab, this car will give you a feeling of "not understanding but feeling very powerful". Many electronic assistance systems are a little dazzling. During the driving process, the various screens and indicator lights of the whole car will transmit various information to you from time to time. The system monitors the driving parameters of the vehicle and the surrounding traffic conditions all the time. It is no exaggeration to call it a personal bodyguard.

　　The Volvo XC90 is fully equipped with OurHours four-wheel drive system. The central differential is a multi-disc clutch structure. The front and rear axles are equipped with open differentials, and the slip limit between the wheels is completed by electronic braking. During daily driving, the system distributes power to the front wheels by default, approaching 95:5. It can be said that it is a front-drive car at this time. When the tires are slipping or in extreme situations, the central differential will distribute more power to the rear axle, which can achieve a maximum of 50:50 power distribution between the front and rear axles.

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　　BMW X5/X6

　　Perhaps looking at the launch of the Volvo XC90 2.0T model, BMW also released its own new luxury SUV 2.0T. The new X5 xDrive28i and X6 xDrive28i models will be equipped with a 2.0T engine and an 8-speed manual transmission. They will be officially launched at the Chengdu Auto Show, which opens on September 4.

　　Regarding this 2.0T engine, it is actually the one used in BMW X1, X3 and other models. The maximum power of this engine is 180kW, and the peak torque is 350N · m. It is expected that the 2.0T engine used in the X5 and X6 will also adopt the same adjustment.

　　The price range of the current BMW X5 3.0T gasoline version is 85.28-111 5,000 yuan, and the X6 3.0T price range is 93.8-117 3,000 yuan. If your car purchase budget is around 700,000, you should not consider these two models, but after the 2.0T model is launched, it should not be a problem to grab an X5. The reason why this is certain is that the consumption tax of the car will vary depending on the displacement size. For vehicles with a displacement between 1.5L and 2.0L, the consumption tax is 5% of the original car price; for vehicles with a displacement between 2.0L and 2.5L (including 2.5L), the consumption tax is 9% of the original car price; 2.5L-3.0L is 12%… So it is not difficult to see that the consumption tax paid by cars with a displacement of 2.0L is much lower than that of vehicles with a displacement of 3.0L. The starting price of X5/X6 in the future will be around 700,000 or lower, and the 2.0T version will also be reduced in terms of configuration as the future entry displacement of X5/X6.

　　BMW X5/X6 all use OurHours four-wheel drive mode, and the central differential is a multi-disc clutch structure. There is no official news on whether the future 2.0T model will also be equipped with four-wheel drive system. The specific information will be revealed at the Chengdu Auto Show.

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　　Audi Q7

　　Audi last year launched the replacement of its large luxury SUV model, the Audi Q7. The new generation of Audi Q7 will launch a four-cylinder entry-level model with a 2.0TFSI engine specifically for the Chinese market. After the launch, its main competitor is the BMW X5 2.0T. In terms of appearance, the Audi Q7 has always appeared in a sleek shape, and this time it is also the case. Compared with the X5, the Q7 can capture the hearts of more consumers with its new appearance.

　　In terms of power, the new Q7 2.0TFSI model has a maximum power of 185kW and a peak torque of 370N · m. In terms of transmission, it will be equipped with an 8-speed automatic transmission. The new car is built on the MLB Evo platform and uses Ultra lightweight technology, which will give excellent fuel economy.

　　The price range of the current Audi Q7 3.0T car version is 82.8-123 9,800 yuan, and the price of the new 2.0T will be reduced by more than 100,000 yuan compared with the current model after the release. According to previous reports, the lowest 40TFSI comfort model and 45TFSI technology model will only be equipped with xenon headlights, while the 40TFSI S line sports model and 45TFSI S line sports model will provide LED headlights, while the top 45TFSI premium model will use Audi’s latest matrix LED headlight group. In addition, this model will also be equipped with comfortable seats wrapped in Wagner leather. The current Audi Q7 adopts the OurHours four-wheel drive mode, and the center differential is a Torson differential structure. The future 2.0T models will follow this drive mode.

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　　Range Rover

　　The Range Rover and Range Rover Sport 2.0T models have been approved, the fuel consumption test has been completed, and they will be officially listed in China in the future. Will the luxury SUV in the eyes of all men lose its status with the launch of the 2.0T model?

　　From the picture, we can see that the new Range Rover will be equipped with a 2.0T engine with a maximum power of 177kW, and the transmission system is matched with an automatic transmission. And using the OurHours four-wheel drive system, the curb weight has reached 2345kg. Among the above models, the Range Rover has the highest weight and the lowest engine power. This is the real pony-pulled car! The introduction of the 2.0T model will provide consumers with more choices and further lower the threshold for Range Rover models.

　　The price range of the current Range Rover 3.0T gasoline version is 155.8-176 8,000 yuan, all using the OurHours four-wheel drive mode. If the configuration of the future 2.0T model is also reduced, will the price be as low as about 1 million? After the new car is launched, all the mysteries will be revealed.

　　Summarize:With the continuous improvement of emission standards in the global automobile market, including China, automakers are also forced to install small-displacement supercharged engines, which is also the development trend in the automotive field. The use of small-displacement engines makes the vehicle tax rate lower after entering China, so that the entry price of new cars will also decrease, which is undoubtedly a great benefit for consumers who like large luxury SUVs. Coupled with Volvo’s new generation XC90, which is now listed in China, there will be more and more large luxury SUVs in the domestic market with 2.0T four-cylinder small-displacement engines in the future.

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Lantu creates a personalized customization ecosystem for Chinese auto brands

"LANTU FREE DNA", as a personalized customized version of the performance-level intelligent electric SUV LANTU FREE, was officially launched at the 2022 Chengdu Auto Show. It takes into account both pioneering design and strong performance. The price is 379,900 yuan – 419,900 yuan. From now on, the LANTU Auto APP is open for booking, limited to 3,000 units. At the same time, the new appearance and interior of the "Electric Luxury Flagship MPV" LANTU Dreamer Private Customized Edition was launched at the Chengdu Auto Show. On August 26, LANTU officially released the first personalized customization ecology of Chinese auto brands. As a "user-type technology enterprise", LANTU relies on its strong core technology self-research capabilities to create products close to users’ hearts in response to the market demand for personalization, customization and high-end

Lantu releases a personalized customization ecosystem and will launch a variety of "customized version" models

At the Chengdu Auto Show, Lantu officially released the first personalized customization ecosystem in China’s automotive industry, continuously meeting user requests with technological innovation. As a user-based technology enterprise, Lantu relies on its strong core technology self-research capabilities to create products close to users’ hearts in response to personalized, customized and high-end market needs.

Lantu Automotive Personalized Customization Ecology provides two services: "front loading" and "rear loading", which can realize the four characteristics of user request in-depth communication, professional output of customized solutions, mass production-level quality assurance, and rear loading customization, giving users a product experience of "thousands of people and thousands of faces". Among them, the front loading meets the common needs of users, and is co-created by Lantu with users and ecological partners before mass production. After professional adjustment and design, the vehicle not only has a higher appearance, but also achieves a better balance in performance control. The rear loading is based on the mass production car of Lantu, which meets the individual needs of each user, and adopts customized solutions such as kit customization and boutique customization. At the same time, Lantu Personalized Customization Ecology provides a co-creation platform for all ecological partners.

"As the first domestic luxury electric vehicle brand, Lantu carries the mission of redefining the high-end electric vehicle landscape and helping China’s auto industry transition to intelligence and electrification," said Liu Zhanshu, deputy general manager of Lantu Automotive Sales Co., Ltd. "Lantu FREE and Lantu Dreamer, ‘Performance-level intelligent electric SUV’ and’Electric Luxury Flagship MPV ‘, have established a 300,000-level SUV value benchmark and a new height of Chinese brand MPV value. Lantu is committed to creating high-end products that are closer to the hearts of users. While meeting the user requests of market players with mass-produced products, it has launched a personalized customization ecosystem to meet the personalized and differentiated needs of users, and lead the new energy vehicles to move towards high-end."

China’s vehicle customization was first introduced from abroad. There are mature front-loading models (such as AMG) and mature rear-loading models (such as ABT, MTM), but it is basically monopolized by traditional fuel vehicle companies in Europe, America and Japan. In the era of electrification, everyone can create and enjoy personalized luxury, and more advanced personalized customization requires the integration and injection of new era technology. Constrained by relevant domestic regulations, there are currently few categories of modification for personal compliance, and they face trouble in registration and filing, confusion in the modification market, opaque prices, and no quality assurance after modification, which leads to many users being discouraged from personalized customization. In order to provide users with a better experience, Lantu has built an official customization platform based on the exploration of the "ecological partner" model, and expanded customized products on the existing model series (including research), taking into account the individual needs of users and reliable and stable mass production quality.

"Personalized Customized Edition" Lantu FREE DNA officially launched

LANTU FREE DNA is jointly created by LANTU Auto and personalized customized brand Chuangji DNA. The price of the extended version is 379,900 yuan, and the price of the pure electric version is 419,900 yuan, limited to 3,000 units.

In terms of appearance design, LANTU FREE DNA adopts a new design concept, merging natural life and technological machinery for the first time to create a subversive bionic sports style appearance, which is integrated with the aerodynamic design. LANTU FREE DNA uses the "Nautilus" bionic mechanical design concept, adopts a smaller air intake grille, and a more exaggerated side air intake shape, bringing a strong sense of biological power and aggression. Matte and bright colors match hollowed-out forged wheel hubs, and the rear wheel adopts a unique wheel arch cover design. With the upturned Nautilus screw rear rear wing, it creates a visual sense of Nautilus floating in the ocean. LANTU FREE DNA launched two colors, Tai Chi Black and Tai Chi White, which originated from the traditional Chinese Tai Chi culture. The matte car paint with the highest gloss in the current production car can show a layered sense like Chinese ink rhyme under different gloss, creating a unique Chinese pioneer performance color.

Landmap FREE DNA inherits the performance-level genes of Landmap FREE, achieving higher performance, zero hundred acceleration of 4.3 seconds, equipped with front and rear dual motors, comprehensive maximum power 510kW (694Ps), peak torque 1040N · m, is currently one of the most powerful domestic SUVs (Aston Martin DBX 707 is 707Ps, priced 4 million), the speed can reach 200km/h, 100 kilometers to zero The shortest braking distance is only 33.8 meters.

Lantu FREE DNA comes standard with Michelin high-performance sports tires, as well as 100mm adaptive high and low adjustable air suspension. The suspension matches five driving modes of economy, comfort, high energy, outing, and customization. The millisecond level can be adjusted with speed, which can calmly deal with various complex road conditions. Pre-order users can also choose a high-performance brake set for 1 yuan (including: customized multi-piston brake calipers, large-size scribed brake discs, and high-performance brake pads) to improve braking efficiency. As a pioneer sports smart driving cabin, Lantu FREE DNA is equipped with Qualcomm Snapdragon 8155 chip, which has larger bandwidth, lower power consumption, and stronger performance. The whole series comes standard with night vision system and 20 L2 + level intelligent driving auxiliary features, which can realize OTA for the whole vehicle. In addition, LANTU FREE DNA also has a number of custom word labels and nameplates in the front bar, side, tail label, and interior of the vehicle, highlighting the unique model identity of the limited edition.

Lantu FREE is the first model of Lantu Automobile, positioned as "performance-level intelligent electric SUV". It is the only electric SUV in the industry that uses pure electric and extended-range electric dual-power layout. It is equipped with front and rear multi-link independent suspension, air suspension, and 5G intelligent cockpit to provide high-quality comfortable travel experience. At the same time, Lantu FREE also has the global safety of intelligent blessing, covering battery, intelligent assisted driving, body and health. Provide users with a far better travel experience than the same level, and become the value benchmark of 300,000-level SUV.

Lantu Dreamer Private Customized Edition New Appearance Interior Configuration Released

At this year’s Chengdu Auto Show, Lantu Auto launched the Lantu Dreamer seven-seat version simultaneously with the private customized version, and released the new appearance, interior and configuration of the Dreamer private customized version. Users can book through the Lantu Auto APP.

Landscape Dreamer Private Customized Edition Two new appearance colors: Rising Sun Purple Du If White Contrast Appearance, Rising Sun-like Purple Floats on the white of the vast earth, symbolizing the rising sun and creating a personal legend Dreamer; Rising Sun Gold and Xuanying Black Contrast Appearance, like a golden desert, with the hidden man in it, symbolizing the dreamer who is determined in his heart and does not follow the trend.

The three interior colors are "Purple Mountain Ruixue", "Ink Jade Tongyun", and "Night Sky Orange". Focusing on the poetry of mountains and rivers, extracting aesthetic intentions from famous Chinese poems, and using natural style as the carrier, "Purple Mountain Ruixue" is like being in a snow-capped mountain, the sun is setting in the west, and a few wisps of fuchsia sunset are dyed on the peaks. A variety of exterior interior colors have been open for booking on the Lantu Auto APP.

The Dreamer Private Customized Edition is also based on the official personalized customization ecology of Lantu, which can achieve more personalized and exclusive customization needs for users. In terms of interior, private customization can be equipped with an optional starry sky dome, sitting in the car as if suspended in the vast galaxy; the same Calf calf leather suit from the top luxury brand has a delicate and smooth material and a Q-feel. The private customized version comes standard with luxury configurations such as private screen, hidden lift TV, full-function aviation seat, three-dimensional lift speaker, independent smart touch screen, cold and warm cup holder, electric storage box, and exclusive embroidered headrest, bringing users an exclusive experience like first class on an aircraft.

After the launch of the "Electric Luxury Flagship MPV" Landmap Dreamer in May, it broke through the definition of traditional MPV products with the intelligent electrification route, breaking the technical bottlenecks of traditional MPV in various aspects such as intelligence, safety, driving control, and comfort. With 17 MPV first-ride technologies and 21 leading technologies of the same level, it quickly won market recognition and consumer favor. Among the early delivery users, 80% were individual users and 20% were enterprise users. The average price of bicycles exceeded 420,000 yuan, defining the new pattern of China’s MPV market.