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Taking football as a platform to test the water, Qingdao Zhongneng perfect triple jump in sports industry

Netease sports report:

On October 20th, the State Council issued "Several Opinions of the State Council on Accelerating the Development of Sports Industry and Promoting Sports Consumption", which caused great repercussions in the sports circle. Many practitioners feel like a spring breeze, thinking that this marks a clear shift from gold medal sports to national sports in China, but some analysts believe that this just reflects the urgent need to accelerate the development of sports industry in China. Qingdao Zhongneng Group, which has been committed to professional football for ten years, has not only built its own model in China football, but also tested the water in advance in the sports industry. The sports culture company established last year assumed this important role. From cooperating with Qingdao Sports Bureau to carry out national sports dance and ballroom dancing invitational tournament, Qingdao mountaineering and walking, to independently undertaking large-scale events and group activities, Zhongneng has already had a mature model and rich experience in the sports industry with the help of football.

Compared with the national sports strategy in the past few decades, the biggest difference in the Opinions is that it aims at concepts such as industry, national fitness and sports consumption, and even puts forward a quantitative goal that sports consumption will reach 5 trillion in 2025, and does not regard "winning glory for the country in international stadiums" as the ultimate goal of developing sports. From this perspective, the government’s goal is clear and firm. "Grasping the potential industries" is one of the plans made by the Opinions for the future sports industry. It requires that football, basketball and volleyball should be taken as the starting points to accelerate the development of collective projects with wide popularity, high attention and large market space, and promote the development of the industry in depth. This seems to be a portrayal of Zhongneng’s development to the sports industry with the help of the football platform. National sports, campus football and international competitions have become the main brands of Zhongneng Culture and Sports Company.

Campus football, which has been attached great importance to from the State Council to the grassroots in the past two years, is once again interpreted as a core issue. As a small and medium-sized club, Qingdao Zhongneng has not achieved brilliant achievements like Evergrande and Luneng, but it has opened up a new mode of survival for small and medium-sized clubs with the perseverance of investing in professional football for ten years and the development of youth training system and campus football. Zhongneng Club not only trained a large number of available talents for national brands at all levels, but also established a standardized reserve echelon and campus football system. The club’s U9-U19, 7-echelon system has become one of the few clubs with complete echelon construction in professional leagues; Zhongneng Club has also signed contracts with nearly 70 primary and secondary schools in Qingdao, with a selection base of about 60,000 campus football talents, making it the club with the largest number of campus football schools in China. At present, the club continues to increase the construction and investment in the youth training system on the basis that the number of coaches at the two levels of youth training reaches 45 and the accumulated investment reaches more than 4 million. Now, the competition for youth training coaches is in full swing, and Zhongneng will invest more than 3 million yuan each year to hire high-level coaches to ensure the talent training of campus football and echelon. After visiting the echelon of Zhongneng Club and the construction of campus football, Wei Jixiang, secretary of the Party Committee of Foot Control Center of the State Sports General Administration, praised Zhongneng’s work in youth training.

Qingdao football has a profound connotation, and Zhongneng Club has made great efforts to train young people, but the hardware facilities such as football field are far from meeting the needs of training and competition, which has seriously affected the competition results and talent training. The Opinions call for the improvement of sports facilities. Governments at all levels should make overall plans for the construction of sports facilities in combination with the development of urbanization, rationally lay out the layout, and focus on building a number of small and medium-sized sports venues, public fitness activity centers, outdoor multi-functional stadiums, fitness trails and other venues and facilities that are convenient for the people and the people. Revitalize existing resources and transform old factories, warehouses and old commercial facilities for sports and fitness. At this point, Zhongneng Club started its operation last year. It not only solved the hardware problems that plagued the echelon and campus football by itself, but also enriched its experience through some international competitions and national sports. In 2012, Zhongneng Club and Qingdao Sports Bureau jointly held the National Sports Dance and Ballroom Dance Invitational Tournament, cooperated with Licang District Government to hold the National Fitness Walking Conference, cooperated with Qingdao Sports General Association to hold the mountaineering conference, etc. In 2013, it held the invitational tournament with the Bundesliga giant Wolfsburg in Sanya, and cooperated with Zhidan County in an all-round way.

At present, Zhongneng is planning to build Qingdao International Hushan Football Cultural Park and Football Cultural Creative Base, and plans to build it into a new landmark of football culture, a sports fashion gathering area, a sports creative industry platform and a national leisure sports center. Zhongneng hopes that through its own hard work, it can promote the great development of Qingdao’s sports culture industry, make it a bright spot of Qingdao’s emerging industries, make the world’s "football culture movement tide" surge in Qingdao, and lay the foundation for building an international football city.

Little Potter can’t keep the rocket？ Us media sun 1 for 2 trading plan： join the clippers and join hands to win the championship.

With the introduction of Van fleet and the selection of Amen Thompson by the Rockets, it is widely believed that Potter’s playing time will be affected and it is difficult to stay in the city for a long time. On August 4th, Beijing time, the US media came up with a 1-for-2 trading plan, suggesting that the Rockets and Clippers trade in exchange for Norman Powell and the first round signing in 2029.

For the Clippers, it makes sense to try 23-year-old Potter. If they don’t get Harden in the end, Porter Jr. is an alternative choice. At the same time, he has a certain scoring ability and can become the third scoring point of the Clippers.

Last season, Potter averaged 19.2 points, 5.3 rebounds and 5.7 assists per game, scoring and rebounding to a career high, and his three-point shooting percentage was 36.6%. Of course, the Clippers don’t want to lose a substitute scorer like Powell, but the addition of Porter Jr. can raise their offensive limit. He can become the starting backcourt with Wei Shao and pose a threat to his opponent.

Besides, little Potter is young enough to be a member of the Clippers in the future. If the clippers can get him at the right price, it is quite worthwhile.

As for the Rockets, they can add a reliable veteran and get a first-round signing. The 30-year-old Powell can be the sixth man in the Rockets. Last season, he averaged 17 points, 2.9 rebounds and 1.8 assists. He is willing to play as a substitute and is good at playing as a substitute. The Clippers’ first round in 2029 is also very valuable, when the Clippers may not be champions.

The US media also said that the Rockets will not have the motivation to lose in the new season, because their 2024 draft was signed in the hands of Thunder in exchange for Powell, which is very meaningful for the Rockets.

Potter has four years left on his contract, but only this season is it fully guaranteed. In the 2023-24 season, his salary was $18.23 million, Powell had three years left in his contract, and his salary in the 2023-24 season was $18 million.

The transfer fee is ready! Manchester City found Calvin Phillips body double, and the champion attribute conquered Guashuai.

Manchester City has brought Calvin Phillips from Leeds this season, but the English midfielder didn’t get many playing opportunities in his first season at Manchester City. At the beginning of the season, players’ injuries were the main influencing factors. Although FIFA World Cup Qatar 2022 successfully participated, he was once again excluded from the team’s main force because of overweight after returning to Manchester City. It can be said that Guardiola has not found a way to activate the midfielder. Of course, Manchester City will not sell players this summer, but Rodley really needs a player who can share the pressure for him, and Manchester City has also locked in the target.

According to news media N1, Manchester City coach Guardiola has found a midfielder who can replace Calvin Phillips, form a good rotation with Rodley, and even have a competitive relationship. This person is none other than Chelsea’s Croatian midfielder kovacic. Joining the Blues from Real Madrid in 2018, kovacic has helped the Blues win the Europa League, Champions League, World Club Cup and Super Cup.

However, with the departure of Roman Abramovich, the Blues under Burleigh’s control are now playing very badly on the pitch, and Burleigh spent 600 million pounds to sign for two consecutive transfer windows this year, but the final result is not satisfactory. On this premise, the Blues will sell a large number of players this summer to ensure their financial balance, and the contract between kovacic and Chelsea will expire in Ming Xia, so it is very likely that the Blues will sell them soon to earn a transfer fee.

There is a high probability that Chelsea will not qualify for the Champions League next season, and many players in the team will also have their salaries reduced. Of course, these players were signed during the Burleigh period. As a meritorious player during tuchel’s coaching of Chelsea, kovacic’s blue career has basically come to an end. However, kovacic, who is only 28 years old, is still at the peak of his career, and Guardiola is very fond of the Croatian midfielder and hopes to sign this player for Manchester City this summer.

Guardiola once said that Calvin Phillips needs to increase his rhythm in short passing. In the game with Sheffield United, Guardiola continued to give players playing time, but more could only be returned, and he could not find the opportunity to adjust his body forward. Obviously, Calvin Phillips could not provide much help to Manchester City on the court when he was on the court. If players want to gain a foothold in Manchester City, it is very important to add some extra training, but Manchester City obviously can’t just wait, but wants to take the initiative.

It is reported that Manchester City is prepared to bring kovacic from Chelsea for a transfer fee of 30 million pounds, which is not low, and if Manchester City is really willing to pay such a high price, kovacic himself is obviously willing to join. After all, you can win more trophies in Manchester City, and compared with the chaotic Chelsea, Manchester City is obviously a good place for kovacic.

Of course, it is not known whether Calvin Phillips can lead to the outbreak of Manchester City’s second season. Like Grali and many other players, he has grown up under Guardiola’s guidance. However, it is obvious that Calvin Phillips’s first season in Manchester City is not mature enough for various reasons, and players should consider their own future. Therefore, it is very important for Calvin Phillips to integrate into Guardiola’s tactical system as soon as possible.

The Premier League is about to change!

International football association board has announced plans to increase the "effective time" of the competition, the world referee director.Pierluigi CollinaSaid that Premier League players will stop wasting time.

He is the chairman of the referee committee of the International Football Federation, and he said: "Aston Villa is valid for 43 minutes against brentford. I don’t think anyone is willing to spend money to watch the game for only 43 minutes. "

According to the data available in Colina, the effective time of Premier League matches is 54.49 minutes, while the effective time of Scottish Premier League matches is even lower, at 50.42 minutes. The effective time of the Champions League competition is 58.07 minutes.

International football association board has decided to use the actual time in five key areas, namely substitution, player injury, penalty and red card, VAR and goal celebration, instead of the estimated value, when calculating the total pause time.

Although this may mean an increase in pause time at first, it is thought that this situation will decrease once players realize that their time is only added.

Colina said, "We have seen that using VAR reduces simulation. How many yellow cards are issued because of simulation now? Very few, because players know that it is meaningless to try to simulate. "

"When the players know that wasting time is meaningless, because that time is compensated, I believe that wasting time will be reduced."

Why the exact time is important-even if the score is 7-0.

Colina said that the extra time in Liverpool’s recent loss to Real Madrid at Anfield was seven minutes, but if the actual wasted time in the second half was correctly evaluated, the time would be increased to 16 minutes.

He said that if the correct guidelines are applied, Liverpool’s seven-goal victory over Manchester United should also add more time.

Colina said: "Last weekend, there were 10 matches in the Premier League. Four of them have more than 10 minutes of extra time, and some other games have no accurate time, probably because the scores are 7-0 and 4-0. "

"In the Liverpool game, four minutes were added in the first half and three minutes in the second half. But he scored six goals in the second half. "

"Maybe at some point in the future, we will make a rule that if there is a big gap between the two teams, no extra time will be given. But this will be written into the rules of the game.

"Now this is common sense, but it is common sense only if it doesn’t affect anyone.

"I can understand that it is difficult to show the correct time when the score is 7-0.

"But if it is stipulated that the whole goal difference may affect the final ranking of the game, it may be different to score a goal or not."