Ministry of Agriculture and Rural Affairs: Accelerating the Construction of a Powerful Agricultural Country and Promoting the Common Prosperity of Farmers and Rural Areas

  Cctv newsAt 10: 00 on April 20th, the State Council Press Office held a press conference to introduce the operation of agriculture and rural economy in the first quarter of 2023 and answer questions from reporters.

  Zeng Yande, chief agronomist of the Ministry of Agriculture and Rural Affairs and director of the Development Planning Department, said that the Ministry of Agriculture and Rural Affairs is working with relevant departments to strengthen systematic planning and scientific and orderly progress in implementing the spirit of the 20th Party Congress and the decision-making arrangements of the CPC Central Committee and the State Council. This year and in the future, to accelerate the construction of an agricultural power, we should focus on the following aspects:

  First, strengthen the top-level design. The General Secretary of the Supreme Leader proposed to formulate a plan to accelerate the construction of an agricultural power. This important directive requirement embodies two connotations: First, speed up. The construction of a strong agricultural country started late and the foundation is weak, so it is necessary to accelerate and intensify the promotion. The other is planning. The agricultural power is deployed by planning, not only to plan the recent key tasks, but also to plan the long-term development priorities. At present, efforts are being made to formulate plans to accelerate the construction of a strong agricultural country, and to clarify the thinking objectives, key tasks and safeguard measures.

  Second, we must focus on key efforts. Summarizing the universal laws of the world’s agricultural powers, based on China’s national conditions and agricultural conditions, the key points of promoting the construction of an agricultural power are: promoting the comprehensive strengthening of cultivated land protection, promoting breakthroughs in all fields of agricultural science and technology equipment, promoting the transformation of the whole process of agricultural green development, promoting the coverage of all links of agricultural socialized services, and promoting the upgrading of the whole chain of agricultural industry. At the same time, it is necessary to build a strong agricultural country to promote the construction of livable and suitable industries and beautiful rural areas, and promote the common prosperity of farmers and rural areas.

  Third, strengthen policy support. It is necessary to plan a number of major policies, major projects and major actions around the objectives, tasks and key points of accelerating the construction of an agricultural power, focus on key points, gather together, and promote complete agricultural infrastructure, upgrading technical equipment, and improving the industrial chain.

  Fourth, work together to advance. Building an agricultural power involves many aspects and levels, and it needs to be coordinated and promoted in a coordinated manner. For related tasks, it is necessary to list the tasks and implement the responsibilities to relevant departments, and promote them year by year and implement them item by item. It is necessary to establish a linkage mechanism from top to bottom, and the responsibility should go to provinces, cities and counties.

  We firmly believe that with the strong leadership of the CPC Central Committee, the joint efforts of all levels and departments, and the active participation of hundreds of millions of farmers, the construction of an agricultural power will certainly make substantial progress and catch up with the pace of building a socialist modern power.

Historical Roots and Times Value of the Forbidden City Culture

  Wang Xudong, Dean of the Palace Museum. He used to be the president and party secretary of Dunhuang Research Institute, mainly engaged in the protection of grottoes, ancient murals and earthen sites, as well as the monitoring, early warning and preventive protection of cultural heritage. Since he was engaged in the protection of cultural relics in 1991, he has presided over the completion of more than 60 national key cultural relics protection and maintenance projects, undertaken nearly 20 national and provincial-level projects, published 6 monographs such as Research on Key Technologies for the Protection of Earth Sites and Research on Ancient Murals, won more than 10 national, provincial-level scientific and technological awards, and was awarded many honorary titles such as "National Excellent Scientific and Technological Workers" and "Top-notch Innovative Talents in Propaganda and Cultural System", and was selected as one of the national 10 million talents projects.

  Forbidden city architecture. Photo courtesy of the Palace Museum

  Digital duobaoge Photo courtesy of the Palace Museum

  editorial comment/note

  In order to thoroughly study and implement the cultural thoughts of the Supreme Leader, conscientiously implement the spirit of the national conference on propaganda and ideological and cultural work, and implement the spirit of the important speech delivered by the General Secretary of the Supreme Leader at the forum on cultural inheritance and development, the "Hundred Forums on Core Values" co-sponsored by Publicity Department of the Communist Party of China Education Bureau and Guangming Daily planned a series of lectures around the theme of cultural inheritance and development. This forum came to the Palace Museum to deeply explore the value of the world cultural heritage of the Palace Museum and systematically explain the new meaning of Chinese culture. This lecture is the final work of this series.

  At the symposium on cultural inheritance and development, General Secretary of the Supreme Leader emphasized that it is our new cultural mission in the new era to continue to promote cultural prosperity, build a cultural power and build a modern civilization of the Chinese nation at a new starting point. We should strengthen our cultural self-confidence, take on the mission, work hard, make joint efforts to create a new culture belonging to our time and build a modern civilization of the Chinese nation.

  As a world cultural heritage, the Forbidden City is the carrier of Chinese civilization for more than 5,000 years, the gathering place of Chinese excellent traditional culture and the witness of multicultural exchange and integration. Its unique material and cultural heritage fully demonstrates the outstanding continuity, innovation, unity, inclusiveness and peace of Chinese civilization.

  More than 600 years of palaces and more than 5,000 years of Chinese civilization.

  The Forbidden City, once the "Forbidden City", was a royal palace building in the Ming and Qing Dynasties. The Forbidden City was built in 1420, with a history of more than 600 years. It is the epitome of ancient palace architecture in China and the intellectual creation of ancient working people in China. This palace not only embodies our cultural tradition, but also embodies the wisdom accumulated by Chinese in the process of its own development and dealing with the relationship between man and nature and between man and society.

  The Forbidden City, with a history of more than 600 years, needs to be understood in the process of the emergence and development of civilization. The planning for the construction of the Forbidden City is deeply influenced by Zhou Li Kao Gong Ji, which shows the principles of capital construction that have been followed since ancient times. Kao Gong Ji was written in the Spring and Autumn Period and the Warring States Period, and Zhou Li was added in the Western Han Dynasty, which became one of the Confucian classics. Its construction order and planning ideas such as "choosing neutral palace" and "ritual system" reflected the value orientation of China traditional culture for more than 5,000 years. In the planning structure stipulated in Kao Gong Ji, the core point is that the palace is the center of the city, so the planning of Beijing city is centered around the palace, that is, the Forbidden City. After the construction of the Ming and Qing Dynasties, Beijing is centered on the Forbidden City, and the walls of Miyagi, Inner City and Outer City are interlocking and square, and the Forbidden City shows the grand momentum of "within the country" under the contrast of the walls. The Forbidden City not only inherited the traditional triple city system, but also attached the ancient layout such as "Zuo Zu You She", "Front and Back Bedding" and "Five Doors and Three Dynasties", which reflected the ideal pursuit of Confucianism and became the highest existing model in the development history of ancient Miyagi in China.

  The design concept of the Forbidden City reflects the idea of "neutralization" pursued by the ancients in China. There is a saying in the Book of Rites, The Doctrine of the Mean: "Those who are moderate are also the foundation of the world; He who is in harmony will achieve the Tao in the world. To be neutral, the status of heaven is awkward, and everything is nurtured. " General Secretary of the Supreme Leader pointed out that Chinese culture advocates harmony, and China’s "harmony" culture has a long history, which contains the cosmology of harmony between man and nature, the international view of harmony among all nations, the social view of harmony but difference, and the moral view of kindness among people. After thousands of years of development and accumulation, "neutralization" has gradually sublimated into philosophy, aesthetics and even ethics, and has increasingly become the core category and leading spirit of Chinese traditional culture, and this ideal pursuit of the Chinese nation is concentrated in the Forbidden City. The buildings in the Forbidden City are straight from north to south and symmetrical from left to right. The straight central axis runs through the meridian, and the first three halls and the last three palaces are evenly arranged on the central axis. The first three halls are the Hall of Supreme Harmony, the Hall of Zhonghe and the Hall of Baohe, all of which have the word "harmony" in their names, which embodies the connotation of Chinese traditional culture as harmony between man and nature, social harmony and physical and mental harmony. Whether it is the first three halls of the outer court with the theme of "protecting harmony and harmony" and "seeking harmony",It is also the imperial palace and the third palace, which advocates the cooperation between Gankun and Thailand and the coexistence of all things. The way of neutralization of "keeping harmony in China" is the highest pursuit contained in it. In addition, the Forbidden City carries and carries forward the idea of neutralization, which was formed as early as the pre-Qin period and passed down in later generations, in a unique way and in a special language of the Chinese nation, from the plaque of "Allow to be in a trance" to the Zhonghe Shao music played at important ceremonies.

  There are more than 1.86 million pieces of cultural relics in the Forbidden City, which span different historical periods from the Neolithic Age to the Song, Yuan, Ming and Qing Dynasties to modern times. They also bear the Chinese civilization, embody the spiritual core of Chinese excellent traditional culture, and also reflect the intellectual creation of working people. The source of these cultural relics, on the one hand, depends on the royal collection from generation to generation, and collects the cultural relics of the previous dynasty through the national power of the feudal dynasty; On the one hand, it is to collect from all aspects of society, gather the culture carried by cultural relics into the palace, and then transform the value carried by cultural relics into a culture that combines with the times. There is also one of the biggest sources of cultural relics, which is palace production. In order to meet the needs of their material life and spiritual life, emperors and dignitaries recruited craftsmen from all over the country to make a large number of articles with superb craftsmanship, which gave us a chance to see these exquisite productions today, and at the same time, through these cultural relics, we could understand the spiritual world, life pursuit and cultural interests of the ancients. Another source is the large-scale cultural projects and archives compiled in Ming and Qing Dynasties. For example, Yongle Dadian, Sikuquanshu, etc., have collected vast classical documents in history.

  The Forbidden City is a place where multi-cultures merge. There are more than a dozen religious buildings and sites in the Forbidden City that embody Taoism, Buddhism and Shamanism, such as Qin ‘an Hall, Xianruo Hall, Yuhua Pavilion and Kunning Palace. The national language of the rulers of the Qing dynasty is Manchu; Before and after the establishment of the Qing Dynasty, the tradition of alliance and marriage with Mongolian tribes was maintained. After the Qing Dynasty entered the Central Plains, the main ethnic group in China was the Han nationality. Therefore, on the plaque hanging in the Forbidden City, you can see Manchu, Mongolian and Chinese. The court dress in Qing Dynasty is also the product of the long-term collision and blending of Manchu culture and Han culture.

  In the Forbidden City, no matter from its ancient buildings or cultural relics, we can see that in the long history, different ethnic groups have merged and condensed together through culture, forming a big family of the Chinese nation that helps each other and forming a sense of community of the Chinese nation. At the same time, it is also in this process that Chinese culture can innovate and develop. When we come from history, we must look back and remember it, so that we can look at reality and face the future.

  The cultural symbol of the Chinese nation and the physical witness of mutual learning of civilizations.

  The Forbidden City is an important symbol of Chinese traditional culture and one of the most iconic symbols of China on the world stage. In the 600-year history of the Forbidden City, its connection with the world has never been interrupted. It can be seen from the collection of cultural relics in the Palace Museum that there are a large number of foreign cultural relics among more than 1.86 million cultural relics. In the long history, the Forbidden City can be said to be a witness to the integration of the world and mutual learning of civilizations.

  Internationally, the national museum of Britain, the Metropolitan Museum of America, the Louvre Museum in France and other world-famous museums have a wide geographical distribution, and they collect a large number of cultural relics and treasures from all over the world. Different from them, the foreign cultural relics in the Forbidden City have a clear source and a clear vein. None of them are looted treasures, and most of them have entered the collection system of the Ming and Qing palaces as witnesses of peaceful and friendly exchanges between countries.

  The Palace Museum has a collection of more than 1,500 Chinese and foreign clocks and watches, and their production dates range from the 18th century to the early 20th century. Among them, there are famous works from Britain, France, Switzerland and other countries, as well as fine works from the clock-making office in the Qing Dynasty and Guangzhou, and some products combining Chinese and western styles. Why are there so many "imported" clocks and watches in China court? At first, many of them were gifts brought by foreign missions or organizations. Later, a considerable number of them were "imperial clocks" independently manufactured by the Qing Palace Construction Office. In the 29th year of Wanli in Ming Dynasty (1601), Italian missionary Matteo Ricci presented clocks and watches as gifts for the first time to Emperor Wanli, and since then, a large number of exquisite clocks and watches have continuously entered the courts of Ming and Qing Dynasties. Yongzheng emperor in Qing Dynasty was not satisfied with simply using western timekeeping methods, but asked craftsmen to make "watches" that could tell the time during the day and play at night. With the help of westerners, craftsmen in the manufacturing office added devices such as setting and adjusting clocks to create clocks unique to China, so that they can adjust and determine the start, end and interval of each watch according to the length of the night of the 24 solar terms in a year, which perfectly combines the western mechanical device technology with the traditional way of telling time in China.

  China porcelain is famous far and wide, and it was exported overseas in large quantities at the latest in the Tang Dynasty. However, many people may not know that the blue-and-white porcelain produced in the Yuan Dynasty to the early Ming Dynasty used an imported dye called "Su Ma Li Qing", the main component of which was cobalt oxide, which originated in Persia and was introduced to China in the Yuan Dynasty and began to be used for firing blue-and-white porcelain. In the Ming Dynasty, after Zheng He’s voyage to the West, he brought back a large amount of Su Ma Li Qing minerals to China, so Su Ma Li Qing was widely used for firing blue and white official kiln porcelain in Yongle and Xuande Dynasties. Later, domestic blue-and-white pigments gradually replaced Su Ma Li Qing, forming a new style different from imported materials.

  In the late Ming and early Qing dynasties, more and more western envoys and missionaries came to the Forbidden City. After entering China, these foreigners did as the Romans do, and actively adapted to and integrated into the social life at that time in all aspects such as food, clothing, housing and transportation. From Matteo Ricci, an Italian, to Beijing in 1601, for 237 consecutive years, westerners with professional skills served the Forbidden City. They were engaged in painting, clocks, medicine and other professional work in the palace. Many of the paintings in the Qing Dynasty were painted by western court painters. In the process of communication between Chinese and Western painters, European perspective painting and China’s pen and ink style are integrated, forming a new painting style combining Chinese and Western painting. Different from China’s ink freehand brushwork, the figures, flowers, birds, horses and elephants drawn by western painters such as Lang Shining, He Qingtai, Joseph Panzi and Wang Zhicheng are realistic and lifelike. Such as "Shaolu Tu", "Ben Lu Tu Zhou" and "Gong Xiang Ma Tu Juan" are all excellent works of this kind.

  What the Forbidden City witnessed is not the narcissism of a single cultural form, but the exchange and integration of cultures from all over the world. The culture of the Forbidden City is not only China’s, but also the world’s. The cultures of various countries exchange, communicate and blend here, and the Chinese civilization exchanges and learns from each other with other civilizations in the world. This eclectic and open-minded attitude towards world civilization fully embodies the inclusiveness and peace of Chinese civilization, and highlights the spirit of Chinese civilization, which never forgets the original, absorbs foreign countries and faces the future.

  The crystallization of civilization: from royal palace to "people’s museum"

  The Palace Museum was established in 1925, based on the imperial palaces and their collections in Ming and Qing Dynasties. At the same time, it has the characteristics of architecture museum, art museum and history museum, which conforms to the internationally recognized basic principles of "original site protection" and "original display" and is a profound historical and cultural treasure house. With the Revolution of 1911, the abdication of the Qing Emperor Puyi in 1912, the establishment of the Antiquities Exhibition Center in 1914 and the establishment of the Palace Museum on October 10, 1925, the Forbidden City gradually changed from an old royal palace to a "people’s museum" open to the public.

  The early development of the Palace Museum was very difficult. On October 8, 1928, the Council of the Palace Museum was established, which put the Palace Museum on the right track. The 27-member Council of the Palace Museum has gathered people from all walks of life. Since then, the Palace Museum has taken on the mission of researching, protecting and inheriting Chinese excellent traditional culture.

  In 1987, the Forbidden City became the first batch of world cultural heritage in China, and the protection and research of the Forbidden City entered the fast lane, among which the most important project was to build a cultural relic warehouse. In the past, cultural relics were preserved in buildings on the ground, so it was difficult to control the temperature and humidity in an ideal state, and it was impossible to completely resist air pollution and dust. It was urgent to find a safe home for cultural relics. At the end of 1980s, the construction of the first and second phase of the cultural relics warehouse was started, and it was built in succession in 1990s. Most precious cultural relics moved to the underground cultural relics warehouse, and now the third phase of the cultural relics warehouse is under construction, and the conditions of the ground warehouse are gradually improved. In the new century, the centennial overhaul of the Forbidden City has been put on the agenda, and it is the central government’s decision-making that has enabled us to see such a magnificent Forbidden City today. In the 1990s, many buildings in the Palace Museum were dilapidated and the environment was poor. After a hundred years of overhaul, together with the cultural relics inventory that lasted for seven years and the Ping ‘an Palace Museum project started in 2013, most of the ancient buildings in the Palace Museum were properly protected, and most of the cultural relics in the collection had a relatively stable preservation environment.

  Inheritance and Development: The Times Value and Mission of the Forbidden City

  The important speech delivered by the Supreme Leader General Secretary at the forum on cultural inheritance and development made a comprehensive, systematic and in-depth exposition on a series of major theoretical and practical issues concerning the inheritance and development of Chinese culture. He emphasized that China has a long history and Chinese civilization is profound. Only through a comprehensive and in-depth understanding of the history of Chinese civilization can we more effectively promote the creative transformation and innovative development of Chinese excellent traditional culture, more effectively promote the cultural construction of Socialism with Chinese characteristics and build the modern civilization of the Chinese nation.

  The people of the Forbidden City in the new era have taken over the baton of their predecessors and moved on, and gradually formed the guiding ideology of running the hospital in the new era: guided by the supreme leader Socialism with Chinese characteristics Thought in the new era, they adhere to the cultural relics work policy of "protection first, strengthening management, excavating value, making effective use of cultural relics" and truly and completely protect and carry forward the excellent Chinese traditional culture carried by the Forbidden City responsibly. Supported by the construction of "Safe Palace Museum, Academic Palace Museum, Digital Palace Museum and Vitality Palace Museum", the Palace Museum will be built into a world-class museum, a model of world cultural heritage protection, a leader in the integration of culture and tourism, and a Chinese cultural reception room for civilized exchanges and mutual learning.

  This guiding ideology defines the mission of the Palace Museum, as well as the path and measures to fulfill the mission. We must promote the high-quality development of the protection of the world cultural heritage in the Forbidden City through all advanced scientific and technological means and the construction of "Safe Forbidden City, Academic Forbidden City, Digital Forbidden City and Vitality Forbidden City" to realize the permanent preservation and sustainable inheritance of the heritage.

  "Safe Forbidden City" is the most basic and primary task. Through the construction of "Safe Forbidden City", we can better implement the idea of "protection first", make full use of science and technology and management means, and truly and completely protect the Forbidden City, a cultural heritage shared by mankind. The "Safe Palace" project was started in 2013 and lasted for 8 years. On the basis of the successful practice of the "Overall Renovation and Protection Project of the Forbidden City", the "Safe Forbidden City" project is a more macroscopic protection engineering system, which aims to further solve the major security problems existing in the Forbidden City, such as fire hazards, theft hazards, earthquake hazards, natural damage of collections, cultural relics warehouses, infrastructure hazards, and audience safety hazards. At the same time, the construction of the North Campus, the basement renovation project, the infrastructure renovation project, the world cultural heritage monitoring project, the Forbidden City, etc. are defined. Since the implementation of the "Safe Forbidden City" project, it has made outstanding achievements, made positive contributions to the construction and development of the Palace Museum, and also marked that the concept of the protection of the Forbidden City from the perspective of "complete Forbidden City" has entered a mature stage.

  The "Academic Forbidden City" is the core. From its establishment to today, the Palace Museum has always been academic. With an open and inclusive attitude, we have promoted in-depth research in many fields such as the ancient architecture of the Forbidden City, cultural relics collection, archives of the Ming and Qing Dynasties, court history and culture, and cultural heritage protection, and a large number of academic achievements have been published. We will build a platform for academic exchange, academic publication and personnel training, so that more outstanding talents can gather in the Palace Museum, a big family of academic research. Solidly promote the academic investigation and exchange projects such as the "Talents Program", "The Forbidden City and the Ancient Palace Studies" and "The Forbidden City Scholars Talk about the Forbidden City", and hold the "Workshop for Ancient Palace Studies University Teachers" to attract teachers from universities and research institutions at home and abroad to participate in the study of the ancient palace studies, so that the outstanding value of the world cultural heritage of the Forbidden City can be more completely explained and more "flowing water from the source" can be injected into the construction of the modern civilization of the Chinese nation. We also launched an "open project" to invite scholars and professionals from all over the society to study the architecture and cultural relics of the Forbidden City. There were 40 projects in the first phase and 30 projects in this year, which greatly expanded the academic team and academic vision of the Forbidden City research. A stable and energetic academic team that conducts multidisciplinary research around the excellent Chinese traditional culture carried by the Forbidden City, and a number of open and inclusive academic exchange platforms.A series of high-quality academic achievements will promote the academic research of the Palace Museum in the direction of integrity, systematism and openness.

  The "Digital Forbidden City" is the support. Now is the era of informationization, digitalization and even artificial intelligence, and the Forbidden City has firmly grasped the pulse of this era. The construction of "Digital Forbidden City" can be traced back to more than 20 years ago, starting from the earliest website and database construction. Today, it has formed a huge digital forbidden city system from the basic layer, resource layer to application layer. In this process, we continue to cooperate with enterprises, universities and international institutions to ensure that the Digital Palace Museum will bring forth new ideas in digital collection of cultural relics, database construction and data management. The Palace Museum digitizes its collection of cultural relics at the rate of 70,000 to 80,000 pieces per year. Up to now, it has completed the basic image shooting of more than 900,000 pieces of cultural relics. At present, the digital cultural relics library has published more than 100,000 high-definition images of cultural relics. We offer online digital thematic exhibitions, including "Famous Paintings of the Forbidden City", "Panoramic Forbidden City" and "Digital Treasure Pavilion". This year, we also launched the multilingual website of the Palace Museum, which covers the languages of the five permanent members of the United Nations and will be gradually expanded in the future. You can also enter the world of the digital Forbidden City through the Forbidden City applet, enjoy the beautiful pictures of the Forbidden City, and see the architecture and related explanations of the Forbidden City. At the same time, almost every exhibition in the Forbidden City has a supporting online exhibition, and the audience can use the Forbidden City exhibition App.Enjoy the fun of immersive viewing in the cloud. We have also launched new media products such as "Forbidden City 365", "Playing around the Forbidden City", "Famous Paintings of the Forbidden City" and "Daily Forbidden City", and the digital exhibition and research venue of cultural relics in full digital form "The Digital Hall of the Great Hall of the Forbidden City" will soon be opened to the public. Keeping pace with the development of the times, it is one of our efforts to creatively transform the achievements of academic research into products that people like and can have an impact, so as to better spread them out.

  "Vitality Palace" is the purpose. Let cultural relics live, that is, let the value contained in cultural relics live, and let the culture carried by cultural relics combine with this era to form the culture of the times. The first way to live is to be open, so that people can walk into the Forbidden City, a world cultural heritage museum, and experience the vastness, continuity and tolerance of Chinese civilization on the spot. According to statistics, from 1949 to — In 2022, the Forbidden City received 468 million visitors, including 2012 — In 2022, the audience was 142 million in this decade. We should not only protect cultural relics, but also let the audience have a good tour experience. We can only limit the carrying capacity of tourists. In order to let more people visit the Forbidden City, we let people see it in the cloud through various online exhibitions and digital communication. Digital theme exhibitions such as "The Riverside Scene on the Qingming Festival 3.0", "Strings for the Road" and "Discovery of hall of mental cultivation" have enabled the multiculturalism carried by the cultural relics of the Forbidden City to take the wings of digital technology and enter thousands of households. We also create dance dramas, musicals, TV feature films, etc. by means of modern art to fully present the colorful culture of the Forbidden City. The Forbidden City, in conjunction with relevant institutions, launched a stage play "Only Green", a children’s musical "You Duan", a TV special program "On the New Forbidden City", "Poetry and Painting China" and "The Forbidden City, Polite", which endowed Chinese excellent traditional culture with new forms of expression and connotation of the times.The Forbidden City also launched high-quality popular science books for young people, such as I’m going to the Forbidden City, the 24 solar terms of the Forbidden City, and The Great Baby of the Forbidden City, telling the stories in the Forbidden City with pictures and pictures, and conveying the socialist core values and growth wisdom by displaying the excellent Chinese traditional culture.

  Telling the story of China to the international community is a very important mission of the Palace Museum. In the past ten years, the Forbidden City has exhibited 52 cultural relics abroad, Hong Kong, Macao and Taiwan, and participated in 21 cultural relics exhibitions organized by overseas cooperative institutions and China Cultural Relics Exchange Center, involving 32 countries and regions (including Hong Kong, Macao and Taiwan). At the same time, the Forbidden City actively participated in the "One Belt, One Road" national archaeological project, and cooperated with world-renowned archaeological research institutions such as Kenya National Museum, Kenya Kishi University, and the Archaeological Department of Durham University in the United Kingdom to carry out archaeological investigations and field excavations, so as to inherit the spirit of Silk Road in archaeological cooperation and promote the exchange of civilizations and mutual learning. We have also held international academic forums such as the "Taihe Forum", implemented the "Taihe Scholar Plan" to promote equal dialogue, exchange and mutual learning between Chinese and foreign scholars, built an international joint laboratory and training center, and passed on the development achievements of Chinese culture and contemporary China to the world through personnel exchanges and media publicity brought by cultural "please come in", so that the world can see the three-dimensional China.

  The Forbidden City culture contributes cultural nutrients to Chinese modernization, which endows it with modern strength. In the new stage of development, the Palace Museum will adhere to the guidance of the supreme leader’s cultural thought and take a more open and inclusive attitude to protect and inherit the cultural heritage shared by mankind. At the same time, we should earnestly shoulder the new cultural mission, promote the implementation of global civilization initiatives with the cultural charm of the Forbidden City on the world stage, and contribute China wisdom and Chinese strength to building a community of human destiny.

  (Guangming. com reporter Zhang Lijun finishing)

Late confession: Many people across the country have apologized to the victims of the Cultural Revolution.

Late confession

Our reporter Wang Jingjing.

Song Jichao, a retired propaganda cadre in Handan, Hebei, decided to apologize to the teacher for the third time.

At that time, the Red Guards asked him to expose "the dutiful son and grandson of the landlord class" and Guo Kai, a Chinese teacher in junior high school. This young man blurted out three "evidence of guilt", which, in his words, was like "three arrows in the back" that stabbed the teacher. During the criticism, Mr. Guo’s ears were almost torn off.

Over the years, Song Jichao has been looking for an opportunity to apologize to the teacher. For the first time, I didn’t say it on my lips; The second time, I wrote an article for the newspaper and failed to publish it. Now, the teacher has already passed away and Song Jichao has retired, but at the age of 64, he still can’t let it go.

Zhang Hongbing, 59, was also burdened with heavy psychological shackles because of an exposure. During the "Cultural Revolution", he and his father reported his mother’s "reactionary remarks" to military representatives, resulting in her being shot. He kept this secret carefully until he started publishing it on his blog four years ago. In a recent interview with the media, he said that because "there is nowhere to escape if you want to escape, you must face it".

This summer, more than one person will make an apology public. One day in mid-June, Song Jichao received an e-mail, asking him to talk about a piece of news. The hero in the news is Liu Boqin, a 61-year-old Shandong man. He paid for an advertisement in a magazine and publicly apologized to the principals, teachers, classmates and neighbors who were criticized and copied by himself during the Cultural Revolution.

"Seeing this written by Lao Liu, I feel that I have to write one at once!" On a hot noon in Handan, Song Jichao sat on the sofa at home, patting his thigh and said excitedly. Afraid of missing the opportunity again, he replied directly in the email: "I also want to apologize, and I want to say sorry to Guo Kai, the Chinese teacher in junior high school …"

A week later, Wen Qingfu of Hunan, Lu Jiashan of Shandong and Lei Yinglang of Fujian respectively apologized to those who had been hurt during the Cultural Revolution. These old people who have never met each other had irrational choices during the Cultural Revolution. After a long time, now they have made the same choice-apology.

Despite the "Cultural Revolution" environment, personal responsibility for evil cannot be lost.

Exposing the junior high school teacher, even Song Jichao is the wife of a junior high school classmate, is not clear. When chatting with old classmates, everyone will also talk about what happened in those days, which teacher was beaten, or something interesting during the "big series", "all of them can be on the desktop."

However, whenever Miss Guo is mentioned, Song Jichao feels guilty. Some words have been kept in his heart and have been "turned upside down for many times."

In Song Jichao’s impression, Guo Jie, a Chinese teacher, is thin and short, and speaks with a strong accent from a neighboring county, but he is funny in class and is very popular with students. The landlord’s son knew that he was born in a bad family. In order to pursue progress, he wrote the words "Long live Chairman Mao" on paper, made a slide show and projected it on the earthen wall in the village, and climbed the ladder to draw a big slogan one by one.

At that time, Song Jichao often huddled with seven or eight classmates in the teacher’s dormitory to "cook". Guo Jie once spent three weekends telling the story of "sleeping on a salary and tasting courage"; When talking about "knowledge is power", he said that knowledge is not necessarily academic qualifications and diplomas. People with high academic qualifications can only be counselors, but people with low academic qualifications can be leaders. He encourages every student to choose a life path according to his own conditions. Those with poor academic performance can take the initiative to ask to go to the countryside.

These three things became "evidence" for Song Jichao to expose the teacher in the future. Many years later, he repented in his novels and essays, but he never heard them from the teacher and had no chance to publish them.

"Lao Liu is equal to raising a topic." Song Jichao affectionately addressed the strange peer in the distance. "Now that we understand human nature and conscience, we have to look back at how naive we were."

Liu Boqin was the first of these people to publish an apology advertisement in the newspaper. At the beginning of this year, he rarely attended a class reunion. Although so many years have passed, he will still be embarrassed to see the "black five" classmates who were robbed by him.

Southern Metropolis Daily restored some details of the party. "Say a word of conscience, I’m sorry for them. I really want to meet them and apologize to them. " At the dinner table, Liu Boqin said to one of his classmates. A few months later, he published an apology advertisement in Yanhuang Chunqiu magazine. "In the old age, I have to reflect deeply. Although there is a reason for the’ Cultural Revolution’ environment, the personal responsibility for doing evil cannot be lost," he wrote.

This sentence makes Wen Qingfu in Changsha, more than 1000 kilometers away, very touched. In February this year, he also wrote a blog to apologize to his colleagues and teachers who had hurt him, and submitted the article to the editorial department of Happy Old Man. "In fact, my apology has been around for a long time, and the blame of conscience is the main thing." At the age of 67, he said.

Editor Zou Dongfeng has been looking for a suitable publication time. Similar contributions are very rare, and he wants to collect such articles into a theme and arouse more people’s resonance. Liu Boqin’s apology advertisement became an opportunity. He immediately posted a call for papers in the QQ group of readers, and two old people from Shandong and Fujian sent emails.

Zou Dongfeng also wrote an editor’s note for these three articles: "For the Cultural Revolution, an apology may not make up for anything, but the injury may be forgiven. In fact, this apology is not absent in the hearts of the witnesses, but lacks the courage to be open. In this confession we included, this apology is quite heavy! "

Heavy memories began in 1966. One day in November, Song Jichao, an activist of the "Cultural Revolution", was editing the Red Rebel Corps newspaper in a high school classroom when three or four Red Guards suddenly came in.

"Guo Kai is a filial son and grandson of the landlord class. He has been criticized at school. You were his most familiar student. You should know his problems best. I hope you will actively expose them." The red guards said.

"Then let me tell you something." At that time, the gable of high school was covered with posters criticizing the teacher. Song Jichao felt that Guo Kai did have problems. He misinterpreted the three sentences that the teacher said as "crying for Peng Dehuai; Slander the great leader and attack the command of the proletariat; Distort the instructions of the leaders and belittle the revolutionary actions of going to the countryside. " Say that finish, he also pressed the handprint.

"Think about it again and tell us something." The red guards left with satisfaction. Before long, Song Jichao heard that Guo Jie was caught on the platform, with a heavy brand hanging around his neck and his ears bleeding.

"The three things I said were very crucial, which made Teacher Guo suffer." Recalling here, Song Jichao smiled wryly. But at that time, he just thought, "You shouldn’t pull people’s ears."

At that time, Song Jichao’s peers were "revolting". Wen Qingfu posted a big-character poster of the person in charge of the school party branch, and also took people to copy their colleagues’ homes. Liu Boqin and a group of people broke into the "Black Five" classmate’s house, smashed the photo of the classmate’s grandmother, and confiscated 200 yuan’s cash hidden behind the photo frame.

This experience later became a "hurdle" in their hearts.

"Now summing up and reviewing the’ Cultural Revolution’, most of them require the declassification of the upper insider. In fact, it is necessary for the whole people to sum up history and put themselves in it. Why does everyone behave differently in the same environment? " Wen Qingfu said.

It’s like a scar. Do you want to expose it or not?

In 1984, I heard that Guo Kai was admitted to the hospital in Handan because of cerebral thrombosis. Song Jichao, who was already an officer, took an apple and went to see him with several classmates.

As early as ten years ago, Song Jichao had realized that he had "done something wrong". At that time, Song Jichao’s faction failed to seize power, and he left home to become a soldier. In 1971, the troops suddenly entered a state of first-class combat readiness, ready to pack their backpacks at any time and stand guard and patrol at night.

Comrades are guessing what happened, and it was not until after the National Day that the central document was officially conveyed. Lin Biao, the "deputy commander in chief", fled and crashed in Windur Khan, Mongolia.

Song Jichao was so surprised that he couldn’t turn it for a long time. "I feel very boring in my heart. I actively engaged in sports and finally failed. Lin Biao became a traitor and history made a big joke! I woke up. It’s ridiculous. It’s disgusting to think of exposing Miss Guo! I feel very hateful, how can I be so stupid and so fanatical? "

Song Jichao began to want to know about Guo Kai’s recent situation, but he was afraid to go back to his alma mater, so he could only quietly ask his classmates about the teacher. He heard that Mr. Guo had overcome the difficulties and had returned to school to continue teaching. He also heard that Mr. Guo was very weak and suffered from various chronic diseases. He wanted to find an opportunity to explain it to the teacher, and he waited for more than ten years.

In fact, shortly after the end of the "Cultural Revolution", apologies began. An old man who felt guilty and had apologized, but didn’t want his name to appear in the media again and again recalled: "At the beginning, when we said we wanted to take the exam, we went to the teacher to teach us in our spare time. At that time, we apologized,’ Teacher, don’t take it to heart in the past’. I saw a student in our school who was a few years older than me. When I went back to school to see the teacher, I apologized. "

Song Jichao also heard that just after the "Cultural Revolution", a classmate who hit someone in high school went to the teacher’s house to apologize, but the teacher just said coldly, "I don’t need your apology, just go."

"The teacher may think that his character is not good, and apologizing is posturing." Song Jichao analysis, all in a city, some people are afraid of the teacher to find after the account, so take the initiative to apologize, especially included in the "beating, smashing and looting", belonging to the clean-up object, afraid of others reporting, more careful.

Song Jichao said he didn’t hit anyone. But before going to the hospital, he was hesitant to say whether it was good or not. In fact, he has organized the language: "At that time, I just wanted to rebel and lost my head, distorting the facts, going online and talking nonsense."

Can walk into the ward, see lying in bed Guo Jie, the young teacher who used to write poetry, play music and love playing basketball, has become a thin "little old man", Song Jichao just called "Miss Guo", and tears fell.

"Needless to say, the teacher will be the happiest if you can come to see him." Although he is only 50 years old, after a stroke and a fall, Guo Kai has become a little fluent. He looked at Song Jichao, once the most proud student and a little bald, and asked, "How are you in the army? Work hard and continue to write more articles."

At this time, it has been 18 years since they last met.

Sitting next to the hospital bed, looking at Guo Jie’s weakness, Song Jichao felt that he was one of the people who harmed the teacher. But until the teacher was discharged from the hospital, he didn’t say an apology. "The teacher didn’t say this, and the students asked how to treat it. I explained it alone, which was too abrupt. This thing is like a scar. Do you want to expose it or not? When he was hospitalized, no one revealed it, and then there was no chance. "

After returning to the army, raymond Chao wrote a novel based on himself and his teacher, entitled In front of the teacher’s bed, but he never got a chance to publish it. At the end of the story, the hero said, "I hope the teacher will recover soon and live a long and healthy life."

In that world, he still failed to say sorry.

In Penglai, Shandong Province, Lu Jiashan, who just became a postman, also lost this opportunity. Also in 1984, he met his primary school teacher in the street, and the retired teacher pushed his bicycle to sell ice cream to supplement his family. During the "Cultural Revolution", Lu Jiashan exposed the teacher’s corporal punishment of his classmates and swollen the students’ palms with a pointer. After that, he kicked two feet at the teacher.

"At that time, you have to speak. If you don’t speak, you can’t join the Red Xiaobing." On the phone, Lu Jiashan finished with a strong Shandong accent and smiled a little embarrassedly.

Lu Jiashan took out 10 yuan money and wanted to give it to the teacher, but the teacher just didn’t want it. When I mentioned this past, the teacher who was over 60 years old shook his head and said, "I am old, and I don’t remember anything. At that time, you were all teenagers. Who hasn’t got a temper yet?" The key is that now that you are grown up, it is very good to earn money to support your family. "

Lu Jiashan didn’t know what to say. He stepped back two steps and bowed to the teacher.

After more than 40 years, what is the significance of publishing it in many newspapers and online?

Another 18 years later, Song Jichao wrote what he couldn’t say at that time. In 2002, a newspaper held an essay activity, and he wrote "Three Poisonous Arrows for Life" based on his own experience.

At the end of the article, he wrote: "Mr. Guo, I have called to heaven countless times: forgive you, a worthless disciple!" Today, I would like to call to the teacher again: forgive this black sheep! If there is a heaven or an afterlife, I would like to follow you forever! "

At this time, Guo Kai has been dead for more than 8 years. Song Jichao learned the news afterwards. He heard that there were no students to see the teacher off.

Unfortunately, this article was not published in the end. "I always remember this matter. If it was published at that time, I would be a little relieved, and I won’t write it again this time. I want the whole country to know that I have done such a despicable thing. Although there is that big environment, this thing should not be done. "

For those things in the past, WenQingFu already don’t want to mention. In 1995, he drew two big birthday peaches for his old headmaster who posted posters, and went to Yiyang city by car, asking the uncle in the school reception room to hand them over. Although he didn’t get a reply, he felt a little better. A few years later, he went to the United States on a business trip. When he visited the church, he saw many Christians waiting in line to confess, thinking that "confession is a good thing". After returning to China, Wen Qingfu bought a Bible. "Communist party member is an atheist, but it cannot be ruled out that religious belief touches the individual soul," he once told the media.

Over the years, Wen Qingfu likes to read the memoirs of Ba Jin, Hu Shi and Liang Shuming in his later years and has always wanted to write an apology article. "The’ Cultural Revolution’ has been more than 40 years since now. The young people of that year have become old, and the elderly like to recall and reflect." He hopes that his experience can become a fortune for his children and young people.

He still remembers that during the Cultural Revolution, a propaganda worker pulled out a teacher’s tooth with iron tongs. "At that time, there were a lot of spectators, and I didn’t dare to condemn him. Me too. Is this the national character that Lu Xun talked about? I also have, for example, leading people to catch colleagues, but I am not willing to lag behind, keep up with the trend and make a good future. It is not selfish to only care about yourself and others being brutally persecuted. What is this? " He reflected.

In 2009, Wen Qingfu expressed it in words for the first time in his diary: "I became an accomplice in persecuting Mr. Zhang’s family, and now I feel really guilty when I think about it."

"I think, like our public apology, one thing is common, that is, I can’t get through this hurdle, I always feel sorry for others, and I can’t get through it if I don’t say it, and the more I see someone apologizing publicly, I can’t get through it." The old man who didn’t want to be named again said.

But not everyone supports this idea. After Liu Boqin’s apology advertisement was published, his son said to his father in an email: "The advertising fee is very worthwhile. You are a celebrity now." Followed by a wry smile emoji. Some students also asked him, "Why are you fiddling with this?"

On the Internet, I saw a report in The Beijing News that "the lawyer repented of the Cultural Revolution and reported that his mother was shot". Zhang Hongbing’s cousin couldn’t understand this self-disclosure. He sent a short message to his cousin: "I really don’t know: after more than 40 years, what’s the significance of publishing it in many newspapers and online? Personally, I understand that people over the age of 40 will think that it is a big violation, and people under the age of 40 are listening to people’ talking about ancient books’, and what’s more, they will mock us. " Zhang Hongbing’s wife once said to him, "Why talk about the past?"? We didn’t have a good time today. "

But the winter of 1970 was like a recurring nightmare for Zhang Hongbing. On that cold night, at the age of 16, he joined his father to expose his mother Fang Zhongmou’s remarks that "I just want to reverse Liu Shaoqi’s conviction". At the end of the letter of accusation, the teenager at that time wrote: "Down with the current counter-revolutionary Fang Zhongmou! Shoot Fang Zhongmou! "

He still clearly remembers that after the public trial meeting, when his mother was dragged onto the Jiefang brand truck heading for the execution ground, she dropped a black flat-heeled leather shoe on her feet.

After his mother died, Zhang Hongbing suffered from mental depression. When he smashed the Gang of Four, he suspected that it was a military coup and the restoration of capitalism, fearing that he would be arrested as a counter-revolutionary. He didn’t want to communicate with others, even thought about buttoning his clothes, and even thought about committing suicide.

It was not until 1979, when Zhang Zhixin’s deeds were published in the newspaper and the political situation changed, that he realized that he was wrong and began to write a complaint to his mother. When interviewed by the media, he once brought a reporter from a media to his mother’s grave, kneeling on his knees and kowtowing in the dust. "Mom! I brought reporters, and I will tell them your story. "

The purpose of telling the truth is to argue and refute it in the public and take me as a warning.

After the apology article was published in Southern Weekend, Song Jichao felt that the matter could finally come to an end. "Friends who have hurt others, let us apologize and repent, not only for our own peace of mind, but also for facing our descendants and history." At the end of this article, he no longer just wished the teacher good health and asked for forgiveness.

Song Jichao had no chance to hear the teacher’s forgiveness. However, more than a week after Wen Qingfu’s article was published, the son of his colleague Zhang Qiongying sent an email to the editorial department. Zhang Qiongying is 87 years old. After reading the article with Alzheimer’s disease, she just said, "That’s not his fault." She still remembers that Wen Qingfu had been "condescending" and didn’t hand in the mimeographed leaflets he had found.

"Teacher Wen, you can let go of this guilt." Zhang Qiong-ying’s son said in an email, "The’ Cultural Revolution’ has sprung up, and mud and sand are everywhere. Some people are trapped, some people are deceived, some people are incited, and some people have no conscience. We are now mentioning the’ Cultural Revolution’ again, not because of resentment, but for reflection and vigilance. "

In order to buy this newspaper with a reply, Wen Qingfu rode his bike to three newsstands in the sun. He told the xiaoxiang morning herald reporter who came to interview: "I can finally put it down."

On the Weibo, Wen Qingfu also forwarded a commentator’s comment on this matter: "The tolerance of the parties, or even selective forgetting, cannot be an excuse and excuse for individuals to participate in the perpetrators. The wound repair still depends on sincere repentance. A person’s wound repair is like this, and so is a nation’s wound repair. Refusing to repent and apologize is always evasive cover-up and avoidance. For those blind followers and individual perpetrators who are trapped, it seems that they can be’ put down’. As everyone knows, the bad genes precipitated from this are still hidden concerns of society. "

Liu Boqin has won the understanding of his classmates five years ago. He invited his former "Black Five" classmates out for a meal and apologized in person. "We were young and children at that time. Isn’t the big environment like this at that time? " The classmate said to him. Liu Boqin soberly told the reporter who interviewed him: "Including teachers and others, all the people I apologized for said so. But this is the generosity of others. "

Not all apologies have been forgiven. Among these apologists, Zhang Hongbing was the most questioned. On the Internet, some people say that he can only apologize if he committed suicide by cutting his abdomen in front of his mother’s grave. Some people call him a "speculator of the times", and even his peers who have experienced the Cultural Revolution say that his apology is "unforgivable" because he touched the "bottom line of human nature".

Since the beginning of this year, Zhang Hongbing has been interviewed by many media, but some apologists have kept a low profile cautiously after publicly confessing. An old man who did not want to be named euphemistically said that his mistakes could not be confused with Zhang Hongbing’s crimes. "Why do some people beat people, some insist on fighting without fighting, and there are quite a few’ Minstrel’ who are not interested in politics or silently resist? During the’ Cultural Revolution’, it was a great display of all sentient beings. Everyone’s good and evil are exposed. " He said.

For these comments, Zhang Hongbing’s reply is: "I don’t get angry when I see someone scolding me and asking me to die. First, I should be jealous, and second, I take the initiative to’ find jealousy’. The purpose of telling the truth is to argue and refute this in the public and take me as a warning. "

He also admitted that apologies should be treated differently. "However, regardless of the size of the crime, the key depends on whether the apologist is honest and has told the whole truth. Whether I have honestly told the whole truth, and whether my apology can be forgiven by people is not my decision, but can only be proved by history. "

Social reconciliation is "forget" the past, not "forget"

Song Jichao noticed that articles arguing about the "Cultural Revolution" on the Internet began to increase again in the past two years, "as if this hurdle could not be circumvented".

"Apologizing itself is a kind of self-liberation and a reflection on the Cultural Revolution." He said.

In the view of an old man who experienced the Cultural Revolution, this "apology wind" that blew up this summer was related to the reflection on the Cultural Revolution for many years because of the news background, but it was not presented much in the media. A researcher said that a few years ago, it would not have been thought that everyone should repent for the mistakes made during the Cultural Revolution, and this understanding would be so widely endorsed.

After becoming the focus of media attention, both Liu Boqin and Wen Qingfu declined interviews with many media. Liu Boqin believes that apologizing is a very personal act, and Wen Qingfu also said: "I don’t want to be famous for this matter. I should publicize so many victims in the’ Cultural Revolution’. What am I? "

In the view of the old man who didn’t want to be named, some people now portray the apologist as a hero, and he can’t agree. "What a hero, just kidding, this can be a hero? After all, you did a bad thing, but it wasn’t bad to the end. It’s also well-intentioned to be affirmed by others. It is not bad in the end, and it is not bad in the end. " He said.

The people the media are looking for are Zhang Hongbing. After a recent interview with the media, he stayed in his hometown in Anhui to sort out the information. Li Bin, a painter, intends to turn Zhang Hongbing’s story into a comic book. One of the painter’s most famous works is the print "Innocent Revolution, Righteous Rebellion" during the Cultural Revolution, in which the hero holds a radiant little red book in one hand and a brush in the other. There are also comic books "Maple", "Scar" and "Zhang Zhixin" which he participated in and are regarded as masterpieces of "Scar Art".

Zhang Hongbing said that there are people who want to make a documentary for him recently, and there are too many reporters to interview. He answered all the interview questions raised by reporters by email and sent a short message: "This is part of my confession work. Let us work together to bury the’ Cultural Revolution’ era! "

The purpose of apologizing for historical mistakes is not to trace the criminal responsibility of the perpetrators, but to promise in the name of the whole society that we will never make the previous mistakes again-this is a viewpoint put forward by scholar Xu Ben several years ago. He once said in his article that social reconciliation is to "forget" the past, not to "forget" the past.

Taking the Cultural Revolution as an example, Xu Ben said that in today’s China, not only the direct witness bears the responsibility of memory, but also no one can use the lack of direct experience of the Cultural Revolution as an excuse to shirk his responsibility of memory within the group. If you don’t remember, it’s not because the direct memory is gone, but because some people refuse to accept their own division of memory that is separated from generation to generation.

On a summer afternoon in Handan, Song Jichao took a sip of beer in a restaurant near the community. Speaking of the recently released film "Four Days and Nights of Zhou Enlai", he remembered his own exposure experience.

It was in 1961 that Zhou Enlai went to Boyan, Song Jichao’s hometown, to investigate the famine problem. The head teacher of the primary school sent Song Jichao and other class cadres to follow Premier Zhou closely, asking them to listen to what the masses said and write it down.

At that time, even leaves were used by people to satisfy their hunger. Zhou Enlai asked why the trees beside the road had no leaves, and the commune cadres said, "The sheep ate them.". "Sheep can still climb trees?" The Prime Minister asked. The neighbor of Song Jichao’s family who stood by looked at the commune cadres and told the Prime Minister: "His father ate!"

After Zhou Enlai left, those who told the truth were criticized. That night, Song Jichao was called over and confronted with his neighbors. He reported the conversation he heard during the day in detail, without thinking about what harm it would bring to the other party.

"I was a’ good boy’ at that time." He smiled and said.

Jian li, the "Old Cannon of Catering": After nearly 30 years of entrepreneurship, he became a "online celebrity" to expand the catering map.

  From selling spicy kebabs on the street to establishing catering brands, and then building supply chain companies, jian li has stepped into the core area of catering.

  Jian li’s Xinliangji Company is headquartered in an office building in the Lido business district, and there is also a store near the Zigong salt gang brand "Jinfu Salt Gang" he founded.

  However, his fate with catering does not stop there.

  He has been doing catering for nearly 30 years. The founder of Xinliangji, the founder of Jinfu Salt Gang and Xinladao is his most well-known identity.

  In 2016, jian li’s Xinladao Group was successfully acquired by a listed company in Hong Kong. Later, he entered the crayfish track and founded Xinliangji. Quanjude, Yunhaiyao and Pizza Hut were all its customers.

  During the epidemic, Xinliangji’s prefabricated crayfish live broadcast room brought more than 30 million yuan in a single game, which became famous in World War I and entered a broader public vision.

  Jian li also experienced the great influence of short videos on business. Perhaps it was at this time that he planted the seeds for making videos and becoming a Tik Tok in the future.

  In April last year, jian li opened an account in Tik Tok and released a short video explaining the catering business. He has two more tags: short video online celebrity and catering entrepreneurial tutor.

  In the catering circle where the founders are generally low-key, jian li’s high-profile behavior of creating personal IP seems a bit different.

  Jian li, however, said that he made a short video with great sincerity, but he got positive feedback from many fans, which gave him a brand-new sense of accomplishment different from starting a business.

Shoot video and do IP

  "Old Restaurant Cannon" Cross-bank as "online celebrity"

  Facing the camera, when interviewed by Red Meal, jian li’s attitude was very relaxed, and he was already familiar with video shooting.

  Most of jian li’s short videos focus on catering entrepreneurship, and he defines himself as "a catering entrepreneur still on the road".

△ Image source: "jian li talks about catering" Tik Tok screenshot

  Unlike in the past, starting a business only for himself, now he hopes to impart his rich experience to more young people.

  On the one hand, Li Jian has enough ability to do this. He entered the business in 1994 and has been in the catering industry for nearly 30 years. The new spicy road group he founded was acquired by Baifu Holdings in 2018 with a purchase price of 1 billion yuan.

  On the other hand, the current catering market is continuing to flood into new entrepreneurs. According to enterprise survey data, from January to November this year (the statistical time ended on November 27th), the national catering registered a total of 2.938 million, 406,000 more than the same period last year. Since 2021, the number of new registrations has exceeded 2.6 million every year.

  In jian li’s view, "catering is the only industry in this era that can accommodate a large number of ordinary people to start businesses." However, there are many entrepreneurs in the catering industry, and there are also many people who have failed. A large number of catering whites need experienced guides.

  He told the story of his exhortation to a college graduate to open a fast food restaurant. The netizen originally planned to spend 500,000 yuan to open a fast food restaurant of about 100 square meters in Hangzhou.

  After listening to each other’s ideas, jian li bluntly said, "This is a great challenge for you. First of all, you lack (practical) training, have knowledge but not necessarily have the ability; Second, the investment of 500,000 yuan in Hangzhou is very tight (not enough to spend), and you may be very anxious in the future, but the money is not urgent. " In the end, jian li put forward some suggestions for this netizen.

In addition to entrepreneurial dry goods, he frequently shakes out some golden sentences in the video-

  "Traffic can only be the icing on the cake for catering, and it is impossible to embroider on a piece of rags" "The future competition of catering will be very difficult, but if you don’t fight, you will die. It is better to leave early than that" "After 15-20 years, half of catering enterprises are high-quality chain brands, and the rest will linger" …

  Since April last year, jian li’s Tik Tok account has published 336 videos, almost daily, with more than 200,000 fans.

  The professionalism of short videos has also been improved. From the beginning, jian li took pictures by himself, and now there is a small team of three or five people who are responsible for the planning, shooting, editing and operation of videos.

  With personalized expression and dry goods export, jian li has gained a group of fans, and iron fans affectionately call him "Teacher jian li" and "Brother Jian".

  Jian li revealed that he decided to systematize his knowledge and start a class because fans in the background have been asking him about catering entrepreneurship.

  According to the students’ entrepreneurial stage, there are elementary classes, intermediate classes and disciple classes, and different classes have different frequency. The primary class mainly teaches how to "open a shop from 0 to 1", while the intermediate class thinks about the old catering cannons that have opened several or dozens of stores, while the disciple class selects the best from the students in the intermediate class without charging any fees. Many students in the disciple class call jian li "Master".

△ jian li is giving lectures to the students.

  In the list of students, there are not only catering white, but also chain catering brand owners who have opened dozens or hundreds of stores, and even a catering big coffee like Guan Yihong, the founder of Jiumaojiu Group.

"When you start a business, it is often unsatisfactory."

  Jian li’s catering entrepreneurial experience can be described as ups and downs.

  In 1994, at the age of 20, he began to drift north after graduating from college. At the age of 22, he founded a fast food company with the first bucket of gold earned by selling spicy kebabs on the street. At its peak, the company took over the staff restaurants in 60 office buildings in Beijing, with an annual income of over 300 million yuan-Li Jiancai was 27 years old at this time.

  This experience, which can be called a model of ordinary people’s "drifting dreams in the north", came to an abrupt end when he was 27 years old. Jian li lost his fortune from over 100 million to over 10 million in debt overnight because he indulged in idleness and neglected his career.

  Falling into the trough of life, jian li once suffered from depression. However, with the help of his family, he soon ushered in a second entrepreneurial opportunity in his life.

  Once, he tasted Suobian fish hot pot in Chengdu, which was amazing. At that time, fish hot pot was still a relatively blank track, and jian li thought it would sell well in Beijing.

  He persuaded Xu Bochun, the owner of this Suobian fish hot pot restaurant, a descendant of Sichuan Zigong Yanbang cuisine, to come to Beijing, and the two of them pooled 2 million yuan to create a fish hot pot brand, Xinladao.

  At the end of 2004, the first new spicy road store was officially opened in Beijing, and it soon became a success. At its peak, there were nearly 200 stores, 90% of which were directly operated stores, distributed in Beijing, Shanghai, Xi ‘an, Hohhot and other cities.

  In addition to the new spicy fish hotpot, from 2005 to 2016, jian li also founded several catering brands such as Jinfu Yanbang, Spicy Daotu and Tan Lao Xu.

Jinfu Yanbang Wangjing Lidu Store △ Image source: Red Meal Network

  In 2016, Xinladao has grown into a catering group with an annual income exceeding 500 million yuan. In the same year, Baifu Holdings intends to spend 1 billion yuan to acquire Xinladao Group.

  It is puzzling that jian li chose to quit the company that has been in business for 12 years.

  Jian li said that on the one hand, the new spicy road was lucky to meet a good buyer, and it was safe to give the new spicy road to Baifu Holdings.

  On the other hand, he has made up his mind to invest in the hot crayfish market at that time, hoping to spare more energy.

  In 2016, the crayfish market exceeded 100 billion, and the number of crayfish restaurants in Hubei Province alone exceeded 15,000.

  More and more entrepreneurs are also flocking to the crayfish track. "So many crayfish owners always need someone to help them solve the problems of product development, processing and distribution. I hope to make the operation of these catering owners easier." In 2015, jian li bought a crayfish processing factory in Hubei and started his third venture.

  At the beginning of 2016, he began to build a catering supply chain company, Xinliangji, which integrates farming, processing and transportation, and soon got external investment. "After selling the new spicy road, the money I got was also invested in Xinliangji."

Xinliangji Company△ Image Source: Red Meal Network

  2017 and 2018 are the highlights of Xinliangji, which has received tens of millions and hundreds of millions of yuan in financing and become the darling of capital.

  However, after several years of continuous popularity, the market has obviously cooled down, and the crayfish business is not good.

  "The crayfish business has actually been frustrated since 2019." Jian li told Hongcan. com.

  During the epidemic period, Xinliangji successfully cooperated with Hubei crayfish group to reorganize, and the advantages of upstream industry became more obvious, and it also received strong policy support.

  Jian li is very emotional about this. "In the past three years, the development of Xinliangji has been a process of continuous blood loss and continuous blood return."

  Back to the present, the pressure has not completely disappeared. jian li hopes to find explosive products other than crayfish, and tries to replicate the "crayfish+prepared dishes" model on single products such as pickled fish and hairy crabs.

  However, the success of this model remains to be further verified by the market.

  Jian li is more optimistic. In his view, "When starting a business, things are often unsatisfactory. Entrepreneurs should always think about the remaining one or two. If they lose, they will lose. As long as they don’t quit, they won’t fail."

"I want to be an active promoter of Chinese food industrialization"

  Jian li is facing more controversy, from crayfish cutting into the whole pre-cooked food track.

  Since September this year, "prefabricated dishes enter the campus" has pushed prefabricated dishes to the forefront, and a number of catering enterprises have also become the target of public criticism.

  In such a public opinion environment, jian li is quite "courageous" and has made no secret of his attitude-supporting prepared dishes.

  He called himself "an active promoter of Chinese food industrialization".

  "The essence of all competition is efficiency competition." Jian li believes that for chain catering brands, efficiency is an unavoidable topic if they want to enhance the chain scale, and products, processes and services need to be standardized. Among them, product standardization requires the use of prefabricated dishes.

  Li Jian once offered a reward of 1 million in a circle of friends, looking for chain restaurants with more than 50 stores and never used prefabricated dishes.

Screenshot of jian li friends circle

  "I haven’t found it so far." Jian li told Red Meal.

  In his view, everyone’s opposition to prefabricated dishes is, to some extent, too "obsessed with each other."

  "Cut clean vegetables in advance, pickled chicken leg is not a prefabricated dish? Large hotels and chain restaurants don’t need pickled chicken legs. How inefficient is it to buy live chickens every day and kill them now? Clean vegetables and pickled chicken legs are actually’ pre-prepared ingredients’. From this perspective, there is nothing wrong with using pre-prepared dishes in restaurants. In essence, prefabricated dishes are a means to help restaurants improve efficiency, not a new invention. "

  In 2019, Xinliangji recruited partners for the whole country, launched county partners, and laid out overseas agents.

  At present, Xinliangji’s dealer system and explosive ingredients experience store have covered the county level.

  Although the explosive experience store uses the franchise mode, it does not charge the franchise fee, and is essentially a product store.

  He plans to open more stores, hoping that every county will have a "Xinliangji Experience Store" in the future.

  In jian li’s view, the key to the acceptance of prepared dishes by the market is to solve the problem of product "experience".

  "When consumers experience high-quality prepared dishes, they are likely to be reluctant to do it themselves. Take crayfish as an example. If prefabricated crayfish can be better, safer, cheaper and convenient to buy, why should consumers spend three times more money than prefabricated crayfish just because of’ existing system’? " Jian li asks.

  The interview is drawing to a close. mr. six, who has been attached to catering for nearly 30 years and founded many brands, still positions himself as a catering entrepreneur. As for the future, jian li hopes to add the word "success" before this positioning.

Author: "Red Coffee" column group

Note: This article belongs to the catering industry information published by Yangguang. com. The content of this article does not represent the views of this website, and is for reference only.

Don’t worry, send a blade to the screenwriter. These protagonists will come back to life in minutes.

 

 

1905 movie network news Two years ago, a spy film that didn’t take the usual path exploded like fireworks, grabbing 400 million dollars at the box office around the world, and also gained excellent box office and reputation at home, winning many fans. On October 20 th, the sequel to the return of all employees will meet with you again.

 

 

In the second part, besides watching "Dan Zi" and the Swedish princess continue to flirt, and many Hollywood superstars such as Julianne Moore, halle berry, channing tatum, pedro pascal and Jeff Bridges are playing with each other, the most anticipated thing is how our "face uncle" colin firth can "come back to life" and regain his former glory.

 

 

In the last film, Harry went to the church in Kentucky to chase the villain Valentine, and he fell into the trap of the other side. His brain waves were controlled by the SIM card of his mobile phone, and he came to a "church with a hundred people beheaded". Harry, who walked out of the church, was shot in the head by Valentine, who supposedly died. Uncle Ke Lian, as the spiritual mentor of the balls and the soul core of Kingsman, accepted the lunch so easily before the climax war was unveiled, which really made thousands of fans accept incompetence.

 

In addition to the Kingsman series,directorMatthew VaughnThe masterpiece is also with "X-Men: First Class

 

Don’t worry about sending blades to the director and screenwriter. Matthew Vaughn, the original director with a clear mind, had already planned it. As early as April 2015, he said that if he continued to make a sequel, he could bring Uncle Face back to life. So, after the sequel was put on the agenda, the writers worked together and racked their brains to plan to arrange twin brothers for Harry, or to save Harry by flashback. However, all these plans were rejected by the director, and Uncle Face’s resurrection was once deadlocked, and even the news that he would not join the second film came out.

 

Halle BerryandChanning TatumAs Statesman, he is the savior of Uncle Face.

 

In the end, how did Uncle Face come back to life? There is a slight spoiler here. Kingsman’s cousin in America — — The spy organization Statesman has invented a new technology, which is simply a headshot buster. After Uncle Face was shot in the head at the church gate, Statesman, who was also in Kentucky, arrived immediately, bandaged his wound with alpha glue, and then repaired his brain nerve with nano-repair technology. However, there is a small bug in this technology, that is, the injured person will lose part of his memory after rehabilitation until his brain is stimulated.

 

Uncle Face became Cyclops after his resurrection.

 

What, you think it’s ridiculous? Reminiscent of the first SIM card of Valentine’s mobile phone to control the human brain, and then to the second "Half-step Epilepsy with a Smile" by the Devil Bobby, Uncle Face’s method of coming back from the dead is still in line with the film style, and in order to make this black technology not particularly abrupt, it is also used once on another important character in the film, which strengthens the rationality and practicability of this technology.

 

Julianne Moore plays a new generation of villain Boss.

 

It is said that the protagonists in film and television works wear their own "protagonist aura", just like Xiaoqiang who can’t be killed. No matter the sword, halberd, axe, hook and fork, arsenic, crane top red and dichlorvos, they can’t hurt them. However, some writers who shake their hands like to kill the protagonists and bring them back to life when the audience is tortured.

 

This kind of situation is more common in series movies and TV series, because in a two-hour movie, the protagonist is brought to death. If it is an infinite loop movie like this, it makes sense, but if the actor and Optimus Prime are allowed to cheat death again and again like at the end, the screenwriter will not only be laughed at for worrying IQ, but also be greeted by all relatives.

 

Almost ended this series of transformers 3.

 

There are four reasons why series of movies and TV series like to kill the protagonist: restarting, changing roles, upgrading and setting suspense.

 

First, restart

 

"Restart" means that the director originally wanted to end a series and wrote the protagonist to death. Unexpectedly, the audience reacted too strongly and were unwilling to accept this ending, or the project needed to be restarted for commercial reasons, so we need to find a way to write the protagonist again.

 

Arthur Conan Doyle

 

One of the most typical representatives is Sir Arthur Conan Doyle’s famous The Last Case. Conan Doyle is a doctor, and writing is only his sideline, so when he wrote to his mother, he complained, "I’m thinking of killing Holmes …" … Kill him, and it’s over. He takes up too much of my time. " Thus, in The Last Case, published in December 1893, Sherlock Holmes and his sworn enemy Professor moriarty fell off the Lessing Bach Waterfall, and the story of Sherlock Holmes came to an end. However, I didn’t expect this ending to cause serious dissatisfaction among the fans. They even went to Jazz’s house to smash the glass. So at the strong request of the fans, Holmes came back to life in the Empty House.

 

 

Similarly, it opened the door to American dramas for countless mainland audiences. After entering the third and fourth seasons, the story of this post-80 s masterpiece was weak and the ratings continued to be poor. Fox finally decided to stop making it. So the screenwriter wrote "Mi Shuai" at the end of the fourth season. Mike sacrificed himself to help Sarah escape from prison. What a touching ending. However, eight years later, the "Prison Break Brothers" — — Wentworth Miller and Dominic Poucel decided to restart the series, which of course required Mike to come back to life.

Second, change the angle

 

As for the "angle-changing" type of resurrection, it is even more interesting. Among them, Doctor Who, a long-lived science fiction drama in Britain, holds the Guinness World Record for the longest science fiction TV series, and its status in Britain is equivalent to that in the United States. Tell the story of the immortal alien Doctor sitting in a telephone booth-shaped time machine, shuttling between ancient times and the future. However, this series has a very wonderful setting, that is, every time I prepare to change the starring role, I will write Doctor to death first, and then he will come back to life with a new appearance, new clothes and even new personality, which has become the unique skill of this alien. Now Doctor will be updated to the thirteenth term, and the first female Doctor will be welcomed.

 

 

Thirteen actors of Doctor

 

Similarly, there is Prison Break mentioned above. In addition to the male host Mike, the female host Sarah has also experienced the resurrection from the dead. It is said that because the actress sarah wayne callies didn’t cooperate with the crew after she was pregnant, the screenwriter wanted to write her to death and kick her out of the crew. But then the relationship between the two sides eased, so the screenwriter let her go. So offending no one can offend the screenwriter!

 

Third, upgrade

 

There is another type, that is, by faking the death of the character, the all-round upgrade of the character’s ability is realized, just like the phoenix nirvana, so that the character can smoothly transition to the next stage. For example, the death of Shen Xing in the just-concluded annual drama "Full Moon Blossoms That Year". After Zhou Ying was rescued from the prison, Zhao Baishi took her to the grave where Shen Xing moved, saying that he was dead. First hero, as the whole drama, had an unacceptable scribbled ending, so the audience were heartbroken and put forward various ideas of suspended animation. Sure enough, after four episodes, Shen Xing moved back to life, but this time he is no longer a big lover who only thinks about Zhou Ying, Shen Xing moved, but turned into a reformist Kang Zhuowen who is full of family and country’s righteousness and strong political reform.

 

 

A similar situation is also common in Hollywood blockbusters, such as Neo in the movie. Coming back from the dead made him upgrade from a trivial computer hacker to a savior, thus breaking through the ID and ego, meditating to a new realm, and realizing his full potential. It was a bloody resurrection! And Gandalf in the movie, in order to help the justice of Middle-earth, killed all the way back from hell, upgraded from a gray wizard to a blinding white wizard, and his fighting capacity will be off the charts!

 

Fourth, suspense

 

The last kind of resurrection is the most common, mainly at the end of the film through the death of the protagonist to push the narrative to a climax, and then create suspense and gimmicks, causing heated public opinion and media attention, thus providing room for plot turning for subsequent works. This is the case, whether Uncle Face can be resurrected or not and how to resurrect it have become the focus of the sequel film.

 

 

In addition, the middle Groot sacrificed himself at the end of the first film to protect everyone. Fortunately, he was a tree, and he was resurrected when he inserted a branch. The newborn little Groot also became a cute actor in the second film. I don’t know if in the future third film, director james gunn will revive the courage that was lost in the second film. And finally, Elizabeth from ruin, let Captain Jack and the Norwegian sea monster perish together, and then in the third part, a group of people go to the pirates’ hell "magic prison" to save Captain Jack. These rebirth have brought extraordinary tension to the narrative of the works.

 

Captain jack in the magic prison

 

However, there are still great risks in bringing the protagonist back to life, because the audience will have a lot of speculations and ideas about the method of rebirth. If the screenwriter’s handling method is not clever enough, the final effect is often counterproductive. For example, in the famous English drama "Detective Charlotte", everyone knows that Charlotte faked her death and will definitely survive. Therefore, many fans have designed various possibilities according to the scene of Charlotte jumping off a building at the end of the second part, each with a clear head. As a result, the screenwriter filmed the three most respected assumptions when the answer was announced in the third season. However, after two years of long waiting, the audience can no longer be satisfied with these common assumptions, and they all say that the level of screenwriters is so much, and they feel as if they have been fooled.

 

 

A very similar scene also appeared in the popular American TV series. After Ji Xue died in the fifth season, the whole crew strictly said that she would not be resurrected, and actor kit harington also said that she would only appear as a dead body in the next season. However, as soon as the sixth season was launched, Jiong Xue really came back to life, and the methods and reasons were exactly the same as those speculated by netizens, and there was nothing new at all. As a result, Harrington had to release an apology video, apologizing for "cheating" the fans in the past year.

 

 

Therefore, the fatal blow of bringing the protagonist back to life still needs to be used with caution. If it is not used properly, it will not only fail to gain box office and ratings, but will arouse fans’ resentment and consume their enthusiasm for the work.

 

Can Costco Supermarket always be so hot after being bought and closed for half a day?

  On August 28th, Costco, which was once closed on the first day of opening, began to take measures to limit the flow. According to the official information of the store, the number of shoppers in the store will be controlled within 2000 in the future. On the first day of opening, it is conservatively estimated that at least 10,000 consumers in the store are shopping at the same time.

  event

  Limited flow of 2000 people

  Queue for more than an hour and can’t enter the market for shopping.

  The Beijing Youth Daily reporter learned that at 8: 30 am on August 28, customers had already lined up at the entrance of Costco. On-site staff marked a queuing area in the square in front of the store with a mobile fence, and released customers to the store in batches. On that day, the weather in the area was hot and sunny, but the queuing ground was not covered, and many customers put up umbrellas when queuing outside.

  According to videos posted by some customers on social media, even if they are allowed to enter Costco’s building, customers cannot directly enter the store. Customers need to queue downstairs in the parking lot in the building before they can enter the store. Due to the hot weather, the parking lot is very stuffy, and some customers who really can’t stand it give up the queue and leave. Some customers said that the number of people released from the store is small at a time, and it is estimated that it will take more than an hour from the parking lot to entering the store. However, there is no ventilation system in the parking lot, and even if there are staff members who send water, it is really unbearable.

  Some customers complained that the store opened at 8: 30, and they arrived at the scene at 8: 30 and were told to queue up and enter in batches. After queuing for more than an hour, they still could not enter the store.

  This is the second day of the store’s opening. The reporter of Beiqing Daily learned that on the first day of the store’s opening, it may be due to the store’s underestimation of the number of visitors, resulting in serious congestion on the surrounding roads that day. Many customers need to walk to the store from one kilometer away, and the parking lot needs to wait for about 3 hours to enter. The store is even more crowded, and the cashier informant is crowded and crowded. Some customers say that it takes two hours to complete the checkout. In the end, the store’s first day of business lasted only about 5 hours and was urgently stopped.

  The official micro-signal of Costco’s market opener said, "It is decided to control the number of shoppers in the store within 2,000 from Wednesday, August 28th. The local police will help us to divert traffic around the store and try our best to reduce the impact on nearby communities. At the same time, we are also trying to improve the internal passenger flow management system. " At the same time, the store reminds customers that they need to show their membership cards or electronic membership cards when they enter the venue.

  In addition, in the next week, Costco will inform members of the latest situation of the store by SMS and APP, so that members can know in time whether the passenger flow in the store is close to saturation or needs a long wait. However, Costco did not specify the time when the current limit was cut off.

  survey

  Has been adhering to the low price and high quality sales strategy.

  Hot products sold out quickly when the first store opened in the Mainland.

  Costco is a paid membership supermarket, and the popularity of its opening is not unrelated to the promotion of its explosive products. When other supermarkets still use eggs and cooking oil, Costco’s advertisements before the opening of its first store in the Mainland were Feitian Maotai of 1,498 yuan, Wuliangye of 919 yuan and Hermes at a discount. Of course, these products are not the whole promotion, but they are enough to attract attention, such as Feitian Maotai, which was robbed soon after it opened.

  In addition, the prices of some Costco products are claimed to be 10% to 30% lower than the market. It attracts the American middle class through an average gross profit margin of about 10% in the United States, and then generates income through membership fees. Since the application for membership was opened on July 1st, Costco Minhang Store has accumulated tens of thousands of members, far exceeding previous expectations. Of course, as a marketing tool, the annual membership fee of Costco is 199 yuan before opening and 299 yuan after opening.

  The reporter of Beiqing Daily learned that because Costco has been adhering to the low-cost and high-quality sales strategy in the United States, the gross profit margin of its products has always remained at around 10% to 11%, far lower than other retail enterprises. As a comparison, the gross profit margin of ordinary supermarkets will be 15% to 25%, while in Costco, once the goods are higher than 14%, they must be reported to the CEO, and then approved by the board of directors. If the prices set elsewhere are lower than those in Costco, they will be removed from the shelves.

  This operating model has also attracted many celebrities to "speak for" it. In Chinese mainland, Costco has a large number of followers. In the early years, Xiaomi CEO Lei Jun said that Costco: "The most important reason why Costco has been invincible for so many years is to grasp the essence of its existence: the goods are excellent, the prices are extremely low, and the services are beyond expectations."

  analyse

  The opportunity to enter the mainland market is better.

  It will take time to test whether you can keep up with the new retail players in China.

  "If you have seen the opening of foreign supermarkets such as Carrefour, Yibaijia, Metro, Tesco and CP Lotus in China, you will feel how familiar the opening of Costco is.

  But what are the results of these stores now? Carrefour was acquired by Suning, Tesco was acquired by China Resources, Metro was looking for a buyer, and the other two companies stuck to their original stores, resulting in business contraction and tepid business. A senior industry person who has been engaged in retail for 20 years said that Costco chose a better opportunity to enter the mainland market — — China is in the tide of consumption transformation and upgrading: paid membership system has been widely accepted by young consumers; Compared with the past, the new generation of consumers emphasize the cost performance of goods rather than simply pursuing low prices; Physical commerce, led by scene experience and service, is also recovering; E-commerce companies have also laid out offline markets.

  The right timing does not mean that Costco can succeed by copying the American model.

  In fact, Costco’s membership is its biggest source of income, which increases the stickiness of its members because of the payment of membership fees. Coupled with its huge stores, remote locations and American family shopping habits, more than half of Costco’s profits come from peripheral services such as cars, restaurants and gas stations. The reporter of Beiqing Daily learned that in fiscal year 2017, the renewal rate of Costco members in the US market was 90%, and that in Canada was 87%. The annual consumption of each paying member in the United States in Costco is $2,554, and it is $213 per month. Although Costco’s first store in the mainland was selected in a relatively "lonely" location in Minhang District, it is still difficult to completely copy the American model in the mainland.

  In addition, Costco’s products in the United States can be sold at low prices mainly because it owns the ownership of the land and buildings where most shops are located, that is, it does not have to pay rent. In China, the cost of land acquisition for opening a shop is higher, and cooperation with commercial real estate is the mainstream choice, so rent is inevitable. However, the rental composition of domestic commercial real estate developers is mostly linked to the store performance, so it is less likely to lower the rental cost by selling more goods.

  In addition, whether its iconic "large-capacity" goods can be adapted and satisfied by "small-scale" Chinese families is also a major factor that determines whether its model can be popularized and the cost of goods is high or low.

  The competition of e-commerce has continued from online to offline. For example, there are different e-commerce companies standing behind Box Horse and Suning Store. Among these new retail players who know more about China, it remains to be seen whether Costco can keep up with China’s gameplay. (Reporter zhangxin Coordinator/Yu Meiying)

Beijing International Film Festival Game Animation Film Unit officially opened, and Daxun Wei broke the circle.


1905 movie network news On September 22nd, the 11th Beijing International Film Festival "Game Animation Film Unit" officially kicked off at the National China Film Digital Production Base.The guests attending this forum include Cui Yan, director of Beijing Radio and Television Station Beijing International Film Festival Operation Center and executive deputy director of Beijing International Film Festival Organizing Committee Office, Song Lei, director of China Animation Group Development Research Department, producer Apollo, director of "Six Generations of Zhong Kui" Wang Yuxi, and Huang Shi, an associate professor and game design expert of China Communication University. This forum discussed and studied the related topics of "the tradition and future of China animated films". In the afternoon, the actor made a surprise appearance as the propaganda ambassador of the event and watched the game live.


Song Lei, director of the Development Research Department of China Animation Group, shared "Heroic Creation in China Animation in the New Era" at the scene. In the content of his speech, the "hero" in hero animation can be seen by the audience, and most of them have the attributes of "identity interaction" or "healing interaction". In his view, more "heroic images" can combine the two attributes, such as the image of "Luo Xiaohei" in the movie, "its own image of a child and the image of becoming a black cat have both."


Obviously, the core of the creation of heroic animation is to create characters that can inspire the audience’s recognition. If this kind of identity can be connected with mainstream values, it can also become a "hero" among eulogists. In China’s animation creation, the well-known Avanti image is completely comparable to this kind of creation. Song Lei also mentioned at the scene that the creation of heroic images should come from the people and ultimately seek benefits for the people, which is also the main reason why The Story of Avanti has attracted much attention in the past.


At the end of his speech, he emphasized that when creating heroic characters, "we can expand and innovate famous people with unknown personalities, but don’t break the personalities of people who have formed a well-known impression." He pointed out that when the animated film was created, it broke the villain image of "Shen Gongbao" in the past, which caused negative comments from the audience after it was released.


Wang Yuxi, the director of Six Generations of Zhong Kui, worked in Disney’s Beijing branch for four years. He admitted that during this period of work, he realized that there was indeed a gap between China’s animation industrialization and Hollywood’s, but this gap could make animators see the plan and have more energy to move forward. He said that at present, in China’s animation creation, "inheritance" is the core of China culture, and it is also the responsibility of China animators. As a child, he grew up watching the animation of the film studio, and he also lamented that there were directors in the past and later.


Talking about his current animated film "Six Generations of Zhong Kui", he once again thanked Tian Xiaopeng for the "Return of the Great Sage". "With his success, everyone is willing to invest in us now." It is reported that the film is scheduled to meet the audience in 2022.


In the afternoon, the event also held a wonderful "Never Robbed" team competition on the platform. Daxun Wei made a surprise appearance as a star guest and watched the battle.

An Indian movie! "Toilet Hero" fixed file 6.8 continued to write Indian fever.

1905 movie network news In recent years, Indian films have set new box office records of imported films in the mainland film market again and again. Indian films, such as,, and so on, have met with the audience in China successively, and won double recognition from box office and word of mouth. Now, another Indian divine film — — "Toilet Hero" will land in the national cinema on June 8th. At present, the film has been pre-sold on major ticketing platforms.

Throughout the performance of Indian films in China, it has not always been in a state of double harvest at the box office. Earlier, Indian films were also faced with the embarrassing situation of applauding and not being a hit. The speed of domestic introduction is too slow, and online pirated resources are rampant; In Indian films, the content with local characteristics cannot be better understood and accepted by mainland audiences; The movie is too long … … All these reasons make the box office performance of Indian films in the mainland tepid. For example, Bollywood, which was released in India in 2009, was not introduced to the mainland until 2011. Although the word-of-mouth soared, the box office score was only 13.91 million, which is a little regrettable.

This situation produced a turning point in 2017, Aamir Hussain Khan’s "Wrestle! Dad is based on the true story of wrestler Mahavia Singh Perga. The girl broke the tradition that only men can be excellent wrestlers in Indian society and won the first women’s gold medal in Indian wrestling history. The film was introduced to the mainland half a year after it was released in India, and some song and dance scenes were cut according to the viewing habits of China audiences, which finally grabbed 1.29 billion box office and completed the gorgeous reversal of Indian films in the mainland.

Since then, Mysterious Superstar, which tells the story of Indian girls breaking through social discrimination and obstruction against women and insisting on pursuing their musical dreams, has also won 746 million box office. In addition, the box office scored 285 million, and The Starting Line won 210 million. These films have won both box office and word of mouth. From the story content, Indian films are "all is forgiven" in theme selection, while most of the popular Indian films in China focus on the most realistic social problems in India — — Gender inequality.

The film "Toilet Hero", which will be released on June 8, also continues to pay attention to the social status of Indian women. The film is adapted from a real social news. The new daughter-in-law Jaye (Bhumi Pednekar) is married to an Indian village without a toilet, and she has to go to the toilet in the wild at night. Facing the toilet problem, her husband Keshav (akshay kumar) racked his brains, rubbing other people’s toilets, rubbing train toilets, and even taking risks to steal public toilets, only to find that the traditional concept is like an iron wall, and it is difficult to get a toilet. To this end, the new wife will not hesitate to put forward "divorce without toilet" to safeguard her dignity. The film discusses the social status of women through the "toilet". After the release, the topic of "whether women should go to the toilet in the wild" swept across India. Some netizens praised: "From a small toilet, we talked about gender equality and the’ Clean India’ movement. I want to say that Aamir Hussain Khan is not the only representative of Indian films."

3,000 computers in Internet cafes are easy to eat chicken. The boss spent millions of magic change.

Original title: 3000 Internet cafe computers easily eat chicken insider boss spent millions of magic change.

After many days of preparation, I traveled more than 600 miles, interviewed many people in the industry, contacted many hardware manufacturers, and conducted many rounds of on-the-spot measurement on computers in Internet cafes. PConline answers for you: Why can’t computers in Internet cafes get stuck? What are the computer configurations in Internet cafes? Why do computers in Internet cafes with the same configuration feel smoother? How does the Internet cafe system work? What’s the difference between Internet cafes now and those in the past? When did Internet cafes begin to transform into Internet cafes? Everything about Internet cafes is here.

  [PConline gossip]Last time, we simply talked with you about the reasons why the computers in Internet cafes are not stuck, and basically explained in theory that the computers in Internet cafes are indeed faster than the practical computers in our family to a certain extent. This time, we conducted a practical demonstration of this theory and tested the computers in Internet cafes. This interview also opened our eyes. Mr. Feng, the owner of the Internet cafe, actually spent more than 1 million yuan to build a global centralized water cooling system for the Internet cafe.

  The place where we traveled this time was Zhongshan City. Before that, we contacted Mr. Feng, the owner of this Internet cafe through a friend. Mr. Feng was very warm and welcome, and he agreed. I am very grateful to Sun Yat-sen Soho Internet Cafe and Mr. Feng for their strong support for this interview.

  Zhongshan City is one of the five prefecture-level cities without municipal districts in China. Formerly known as Xiangshan County established in 1152; In 1925, it was renamed Zhongshan County to commemorate Sun Yat-sen.. Located in the coastal area, Zhongshan has maintained the fifth economic aggregate in Guangdong Province for many years. This Internet cafe, located in the transportation hub of the city, is surrounded by many entertainment places besides the transportation hub of the station, so the flow of people in the Internet cafe is still quite large. The Internet cafe is the owner’s own property, a building with a hotel (Times Suhao Hotel) upstairs and a water bar/billiards hall (under renovation) downstairs.

  In fact, the layout and operation mode of SO Hao Internet Cafe is more inclined to Internet Cafe, but it is being laid out in the direction of Internet Cafe, which is also the general situation of Internet Cafe in Zhongshan City. This is determined by the consumption environment and consumers (below we will introduce the main consumers of SO Hao). What we generally think of as Internet cafes is generally: well-decorated, with obvious regional division, casual environment and excellent service. And what we think of as internet cafes is generally: dirty, smoky and without service. The SO Hao internet cafe we interviewed this time seems to be on the way from internet cafe to internet cafe, with clean environment, comfortable experience and different functional divisions, and can also provide one-stop service for the industry through the water bar downstairs and the hotel upstairs.

  All kinds of facilities in Internet cafes are good, and the environment is much better than that of "Internet cafes". In Zhongshan, it can be called an Internet cafe if it is well decorated. Of course, it can’t compare with Internet cafes and e-sports halls in first-tier cities, but it is much better than the decoration of Internet cafes. There is no water bar and ready-to-eat snacks in the bar, because our own water bar lounge downstairs is also ready to open, and the business is directly separated from the Internet cafes we usually see.

  The consumer groups of Internet cafes are mostly working people from the surrounding areas. There are entertainment places around the Internet cafes. The working hours of everyone in the entertainment places are about 6 pm to 3 am, and then many people choose to come here for the night after work. The difference between this Internet cafe and ordinary Internet cafes is that there is no longer a time limit for night booking. For the working hours of people around, it is unified for 8 hours after the early morning and before 6 am, which means that even if you book the night at 5 am, it will end at 13 noon after 8 hours. This is also a modification of the rules according to the consumers in Internet cafes.

  When it comes to business conditions, Internet cafes are open 24 hours a day, with three shifts of service staff. The real main business hours are the afternoon and evening when Internet cafes are open. According to the conversation with Mr. Feng, the owner of the Internet cafe, customers will come to the Internet one after another after lunch, and it is not until 6 o’clock that the business of the Internet cafe officially begins. At the same time, this is also the time when many entertainment places start to open, and nightlife begins. From 6 o’clock, the number of people in Internet cafes began to increase. Now, many Internet cafes will gradually disperse around 23 o’clock. SO Hao Internet Cafe is different. Because of the consumers, the whole Internet Cafe is full from 6 o’clock until the end of the night in the early morning of the next day.

  The entire SO Hao internet cafe is mainly divided into three areas, and the middle e-sports area is the hottest area. Whether it is an internet cafe or an internet cafe, the basic configuration will be partial game e-sports. SO Hao Internet Cafe’s e-sports area display has a high refresh rate of 144Hz, which is an unknown brand. Mr. Feng personally customized it, and it is also a practical Samsung panel. According to the conversation with Mr. Feng, many people would rather wait for the computer in the 144Hz area when they go to the Internet cafe to surf the Internet.For the game, the fluency of the picture is much higher than the quality and resolution. And once you get used to the fluency of high refresh rate, it is difficult to return to 60Hz, and you will feel that the 60Hz refresh rate will actually get stuck.

a

  The monitor used by SOHao Internet Cafe comes from a manufacturer called Titan Corps, which is customized by Mr. Feng himself. It needs Samsung’s panel with 1080 resolution and supports a high refresh rate of 144Hz. We have already made an actual measurement on whether 144Hz can really improve fluency.There are always some friends who don’t believe that 144Hz will really be smooth. In this case, I really suggest that you try the 144Hz monitor in an Internet cafe for a while and then look back at the 60Hz monitor, and you will really feel the difference.

  Besides, you can’t tell what brand the mouse in the Internet cafe is. I’m sorry, others’ mice started at more than 200, which is not cheap. The mouse in the three-piece set outside the Internet cafe has the strongest feel, and it must have a good life if it is held for a long time and clicked with high frequency. The measured mouse feels moderate, its weight is not big, it is suitable for long-term game use, its feel is crisp, and its workmanship can stand the test. It is understood that this mouse promises a two-year warranty.

  Keyboards are cheaper. Keyboards are selected from some small brands in China, and the price is less than 200 yuan. However, the initial feel of the keyboard shaft is similar. Of course, the workmanship and details are not as good as some big brands, mainly in the Internet cafe environment. Keyboard shaft is very easy to jam and malfunction, and cheap keyboards are also easy to clean and maintain.According to Mr. Feng, under his maintenance, the keyboard can even reach a service life of two years, while ordinary Internet cafes basically need to be replaced within a one-year warranty period (as short as five or six months and as long as eight or nine months).

  Keyboard manufacturers’ shafts will be dust-proof to cope with the special environment of Internet cafes/cafes, but the most fundamental reason is that Mr. Feng himself is a DIY player, so he bought an ultrasonic cleaning machine directly when the keycap was dirty, and he can directly replace the shaft if it is broken. Such an operation strategy has greatly extended the service life of the equipment in its own Internet cafe.

  Headphones are too metaphysical and subjective. The earphone brand selected by Mr. Feng is relatively unpopular "Victor" (Victory), which is a brand from Japan and is now called "JVC". When Mr. Feng bought headphones, the price of a single pair of headphones was as high as that of 800 yuan.

a

  The appearance can refer to "JVC HA-RX900", and the logo is different, one is Victor and the other is JVC.

  At present, there is basically no loss in the display of Internet cafes, and the display of Internet cafes will turn off the screen for standby at the first time without signal input, and the longevity is still very guaranteed. Headphones and mouse and keyboard peripherals have become consumables. Yes, in Internet cafes, mouse and keyboard peripherals are consumables. Headphones have become the most worn products due to material reasons. Next, the main problems of the mouse are double-clicking and micro-movement failure. The keyboard has largely resisted the loss in the special environment of Internet cafes because of the appearance of the optical axis at present, and many manufacturers now will strengthen dust prevention when supplying to Internet cafes/Internet cafes.

  When we actually measured the computers in Soho Internet Cafe, although the computer configuration in the Internet Cafe was not very high, Mr. Feng, the owner of the Internet Cafe, overclocked all the computers in the Internet Cafe, and in order to suppress the 500W cooling power consumption caused by overclocking, Mr. Feng cooled all the computers in the whole line. Yes, all the computers were cooled by water.

Small area pipeline layout

Global pipeline layout

  The layout of Mr. Feng’s SO Hao Internet Cafe is not an extension line scheme. At present, there are two host layouts of diskless system in Internet cafes: ① Extension line scheme (the host is placed centrally, and the special equipment is connected through the network cable, and then the display and keyboard and mouse headphones are connected externally). ② Distributed host scheme, where the host is near the display and peripherals.

Main engine concentration of fume hood

  The extension line scheme can not achieve the output of high frame rate pictures, but can only provide 60Hz pictures, while the distributed host can achieve the effect of wireless loss. Mr. Feng adopts the distributed host mode, but it is divided into small regional centralized management. The main engine is placed in a fume hood, and the whole water cooling of the main engine is realized in the fume hood.

Global water cooling and heat recovery system

  Through the layout of the waterway pipeline of the whole Internet cafe, centralized water supply and cooling for all hosts of the Internet cafe can be realized through the water pump. The hosts of the Internet cafe are not single-machine water-cooled, but the whole is a very powerful water-cooling system. When the hot water exceeds 40℃, it will trigger the hot water recovery pump. Remember what we said earlier that Mr. Feng’s Internet cafe is his hotel upstairs? Hot water is directly supplied to the hot water system of the whole building.

  With the cost of more than 1 million yuan, such a system can successfully overclock the host, reduce the heat of the host components and ensure a good life, and realize heat recovery and environmental protection.

  As for the cost recovery, there is not much mention, but it is not in line with the spirit of DIY. I believe many people have thought about this system, but this Internet cafe is my first time to see the real thing, and we really admire this DIY spirit.

  How much performance improvement has been brought by such a cow’s water cooling system? Next, we measured the computer in the Internet cafe.

Whole machine configuration
CPU AMD FX 8300 mainboard MSI 970 GAMING memory AMD special memory module 1333MHZ 8GB X 2 display card Sapphire RX480 Ultra Platinum

  Introduction to core configuration:After all, the boss is a hardcore A fan, and it is normal to use the 3A platform. The biggest advantage of this configuration is that the cost will be relatively low, but the game experience is very good. Why do you say that? Let’s analyze them one by one

  CPU:In terms of CPU, Mr. Feng chose FX 8300. FX 8300 is based on 32nm process technology, the original main frequency is 3.3GHz, the dynamic acceleration can reach up to 4.2GHz, the second-level cache is 8MB, the third-level cache is 8MB, the memory supports dual-channel DDR3-1866, and the packaging interface is also Socket AM3+, which belongs to the pile driver architecture.,There is not much difference in architecture between him and AMD’s flagship CPU FX 9590. The difference is only in frequency, while AMD’s CPU has always been frequency-locked. For example, it is like the relationship between Ryzen 7 1700 and Rzyen 7 1800X, so the most cost-effective CPU in AMD’s previous generation is FX 8300.

  Perhaps many netizens have doubts, why choose FX 8300, a pile driver that has been criticized by people, instead of the latest Ryzen series CPU? In fact, the reason is very simple. First, the use of FX 8300 can make the platform use AMD-specific memory chips, which greatly reduces the cost of the whole machine. Assuming that the cost of a computer drops by 800, the cost of 100 computers can save 80,000 yuan. Second, it is related to the planning and establishment time of the Internet cafe. After all, the price was too high when Ryzen came out, and Mr. Feng was also testing the water when he first invested in the Internet cafe. Moreover, except for some online games that are very single-core, the performance of overclocked FX 8300 in stand-alone games will not be worse than that of Rzyen CPU at the same price. To apply the classic words of many bulldozer users, "it is not impossible to use it if it is over."

  As it happens, Mr. Feng is a hardware overclocking enthusiast. Under his training, FX 8300 in Internet cafes are overclocking. Many host CPUs have a frequency of 4.4GHz, and the one with the strongest performance in Internet cafes Rzyen exceeds 4.5GHz. Although the power consumption generated by the processor will increase a lot at this time, it may be a good thing for Mr. Feng who has a’ thermal energy recycling system’, but the performance of the host processor has reached a higher level. Below we will compare it with Feng.

The memory stick with DIY vest installed by Mr. Feng.

  Memory module:In memory, Mr. Feng uses DDR3 1333MHz AMD dedicated memory chip.Over 1600MHzUse. It has just been mentioned many times that Mr. Feng uses AMD-specific memory chips, so what exactly is AMD-specific memory chips? In fact, many DIY old drivers should know that the so-called AMD special memory chip refers to the use ofThere are 8 4-bit DRAM granules on one side, that is, 32-bit single-sided and 64-bit double-sided memory sticks. This standard memory stick is used in servers and workstation PCs in international specifications, but generally normal DDR3 memory sticks use 8-bit DRAM granules with 64-bit single-sided and 128-bit double-sided memory sticks, which are twice as wide as AMD special memory sticks..Intel’s platform can only recognize 8bit*1bank, 8bit*2bank and 16bit*1bank.However, it is reported that the AMD platform devolves the technology of Workstation to the PC side, so the AMD motherboard has a wide range of memory acceptance, soThis kind of memory can only be completely recognized on AMD platform.Therefore, we call it AMD-specific memory chips. (But now the i3 8100+H110 motherboard is said to be able to recognize after brushing BIOS.)

AMD special strip

Expensive Kingston memory chips

  Most of the particles of such memory chips come from the server memory disassembly chip, which is called foreign garbage. Although there is a certain gap between the performance and ordinary memory, it is cheaper. Even in the case of soaring memory prices, an 8G of such memory is less than that of 200 yuan, which is hundreds of yuan cheaper than ordinary DDR3 memory, so that computers in Internet cafes can easily use 16GB of memory. And Mr. Feng also revealed to us that when you buy these memory chips when you install them, you only need dozens of them, which is really cost-effective.

Ultra-platinum by RX 480 of magic change.

  Graphics card:The graphics card is the sapphire RX 480 of Mr. Feng magic change, which is super platinum. When we approached, we found that the temperature of the host computer was really not high. RX 480 was released by AMD in 2016. It adopts Polaris architecture and Samsung’s 14nm FinFET process technology. Many games actually do not lose GTX 1060. Sapphire RX 480 ultra-platinum is the top non-public existence of RX 480. The frequency can reach 1342MHz, which is slightly higher than the public version of RX 580. It can be regarded as the performance of the public version of RX 580. The key is that he has 8G memory, which is absolutely enough for playing big games such as eating chicken.

  Configuration summaryConsidering that the key to the game experience is the graphics card, so Hao Internet Cafe is also very fastidious in the choice of hardware configuration. Good steel flowers are on the cutting edge, and the graphics card is the most willing to spend money, while other places show the wisdom of Mr. Feng, a DIY player, and try to reduce the configuration cost of the whole machine without affecting the user experience as much as possible, so that the cost of opening a store can be lower than that of competitors. In the next step, Mr. Feng intends to open an e-sports hall. "There is too little A card now, and I can only get more than 60 R9 Fury X after searching for mature talents." He lamented that "the service group of the e-sports hall is higher, and the CPU can’t continue to use bulldozers, so I plan to wait for the second generation Ryzen." However, for the choice of the second generation Rzyen, Mr. Feng is still struggling with whether to use 4 cores and 8 threads or 6 cores and 12 threads. 4 cores and 8 threads are enough to save money, but We are also very much looking forward to what kind of DIY spirit Mr. Feng will show in the newly opened e-sports hall, but we can only know after a period of continuous visits.

Whole machine configuration
CPU AMD FX 8300@ 4.5GHz Ryzen 3 13000X i3 8100 mainboard MSI 970 GAMING Asus ROG STRIX B350-F GAMING Gigabyte z370hdpp. memory
AMD special memory chip 1333MHZ

8GB X 2
Zhiqi Trident Z DDR4-3200

8G×2
Zhiqi Trident Z DDR4-3200

8G×2
display card Sapphire RX480 Ultra Platinum Sapphire RX480 Ultra Platinum Sapphire RX480 Ultra Platinum radiator – Donghai X5 Donghai X5 Power Supply  – Haiyun X-650 is rated at 650W.
Gold full module power supply Haiyun X-650 is rated at 650W.
Gold full module power supply hard disc – SSD: weigang SU800 512GB SSD: weigang SU800 512GB
Core hardware (motherboard, memory, graphics card, cpu)
Cost estimation (real-time price, graphics card has been discontinued.
According to the normal selling price of 1800 yuan)
About 3550 yuan About 5100 yuan About 5400 yuan

  Next, we use the results of our hardware test in Soho Internet Cafe to compare the mainstream platforms for entry, so that readers can have an intuitive understanding of the computer benchmark performance of Soho Internet Cafe.

  CPU-Z is a well-known CPU detection software, and it is the most used software to detect CPU. Its own Benchmark can accurately judge the multi-core performance and single-core performance of CPU.

  Test summaryIt can be seen that the single-core performance of the pile driver architecture is weak, even if it exceeds the smoke, it is still inferior to the new platform, but thanks to the design of FX 8300 8 physical cores, 4 modules and 8 threads, it is slightly better than the new platform in multi-core capability.

  CineBench R15 is a convincing test system for CPU and graphics card. The Cinema 4D special effects software engine developed for film and television industry is used to test a 3D scene picture with high precision, which can support up to 256 logic cores. In addition, the new version also strengthens the investigation of shaders, anti-aliasing, shadows, lighting and reflection blur, and the detection of CPU performance is more accurate.

  Test summaryIn terms of multi-core rendering capability, the FX 8300 of 4.5GHz barely overwhelmed the new platform, but the single-core capability was not so optimistic.

  Fritz Chess Benchmark is a chess software, which can be used to test the computing performance of CPU.

  Test summary:As you all know, as AMD’s royal test software with various mechanical naming architecture processors, FX 8300 will naturally perform quite well in chess, killing two other new entry-level CPUs.

  Winrar is a commonly used compression/decompression software, and its own benchmark performance test can test the compression ability of a computer, which is similar to that of a computer.Processor performance and memory performanceIt matters.

    Test summary: FX 8300 leads with a very exaggerated range in the file compression ability of the whole machine.

  AIDA64 is a tool for testing software and hardware system information, which can display every aspect of PC information in detail. AIDA64 not only provides many functions such as assisting overclocking, hardware debugging, stress testing and sensor monitoring, but also can comprehensively evaluate the performance of processors, system memory and disk drives. Here, the memory performance of several platforms is mainly evaluated.

  Test summary:In the pure memory performance test, the platform disadvantage of so Hao Internet Cafe is relatively large. After all, the new platform is DDR4 memory, which can be said to be a cross-generation suspension, but the huge price gap between them cannot be ignored. This also means that so Hao Internet Cafe can get 16GB memory capacity without bottleneck in playing chicken eating games at a low price.

  3Dmark is a software specially designed for measuring the performance of graphics cards by futuremark Company, and it has released 3Dmark99, 3Dmark2001, 3Dmark2003, 3Dmark2005, 3Dmark2006, 3Dmark vantage, 3Dmark 11 and The new 3DMark. Now, 3Dmark is not only a software to measure the performance of graphics cards, but has gradually turned into a software to measure the performance of the whole machine. 3DMark’s test physics score can be basic.Measure the actual game performance of CPU.

  Test summary:In the 3DMark test, FX 8300 performed well, slightly better than the two mainstream entry platforms.

  Test summary:So Hao Internet Cafe has achieved success and failure with the two mainstream entry platforms at the cost reduction as much as possible. Here, I have to sigh that this is the charm of DIY. This is also the spirit of many A rice. Before Ryzen came out, there was a huge performance gap between AMD CPU and Intel CPU. At this time, A rice made its own platform performance catch up through its own hands-on ability, and there was even a rumor on the Internet that people were intelligent farmers (people don’t use things from agricultural enterprises if their IQ is not high enough). This DIY spirit is vividly reflected in Mr. Feng. Need to be reminded that this is not to promote FX 8300 CPU. FX 8300′ s weak single-core performance makes it perform extremely poorly on many software that eat single-core. Secondly, after overclocking, FX 8300 is also very hot and consumes a lot of power. After all, not everyone has established a heat recycling system like Mr. Feng. Now it is recommended that you buy a new platform.

Whole machine configuration
CPU AMD FX 8300 AMD FX 8300 mainboard MSI 970 GAMING MSI 970 GAMING memory AMD special memory module 1333MHZ 8GB X 2 AMD special memory module 1333MHZ 8GB X 2 display card Sapphire RX480 Ultra Platinum Sapphire RX480 Ultra Platinum system Windows 10 x64 Professional Diskless System Windows 10 x64 Professional Disk System hard disc hard disk Mingjue A6 Big Mac 120GB

  Many people sigh, why do computers in Internet cafes play so fast? In fact, in theory, it is a problem that Internet cafes use diskless systems, so is it really powerful to use diskless systems? What is the gap between him and the system we use every day? This time, we will take the SSD past measurement to see if the performance of the computer and SSD system is consistent under the diskless system.

  Benchmark performance test:

Connect to our SSD Internet cafe computer.

  Test summary:There is basically no difference in the performance of the computer’s hardware benchmark performance test, which can basically be regarded as an error. This is normal. After all, everyone is exactly the same configuration. So it seems that the diskless system in Internet cafes is just a "name in disguise"?

  Game experience test:

  Test summary:We tested it under the diskless system of Internet cafes respectively.Demos recorded the number of frames three times and achieved an average score.It was also tested for three times under SSD system, and the average value was obtained. It was found that the game experience of the Internet cafe system was indeed better than that of our own SSD system, and the number of frames was higher. It can be judged that the diskless system of the Internet cafe really added to the daily game experience, which may be related to the simplicity of the Internet cafe system and the few background programs.

  Under the craze of eating chicken, domestic Internet cafes have to start to upgrade their computers. After all, LOL and eating chicken have different requirements for hardware performance, but it also makes the operating cost of opening a shop in Internet cafes rise, and the improvement of the threshold also makes many Internet cafes leave. Under this trend, we have the honor to visit Soho Internet Cafe and its owner, Mr. Feng, and see the achievements of DIY spirit in commercial operation. Although the hardware configuration of SOHO Internet Cafe has been adjusted professionally, its hardware performance and peripheral model are still of some reference to the existing Internet Cafe. In order to make the results of our visit to Internet cafes more objective, and let readers know more about the hardware performance and peripheral models of Internet cafes as much as possible, in the next issue, PConline will return to Guangzhou to see the development of Internet cafes in first-tier cities. Interested friends should not miss it.

Shen Teng cannot live without Mary.

Reprinted source: ten o’clock reading club (sdclass)


With the coming of midsummer, the summer movie files are also hot, and hundreds of new films will win their own games. Under the long-overdue "Shen Ma" combination, they finally return with the film "Catch the Doll".


By 12: 00 on July 21st, the box office of Catching Dolls had exceeded 1.4 billion.



With the strong help of this film, Shen Teng has surpassed Jason Wu to become the champion of male leading role in Chinese film. And Mary also rode the dust, becoming the first actress in China’s film history to break through 20 billion at the box office.


Meeting each other from nobody to the top is a 19-year-old friendship between Shen Teng and Mary, and it is also a witness that they are moving towards days of our lives hand in hand from the bottom of their destiny.


"Mary is my card."


Ten years ago, in the movie goodbye mr. loser, Charlotte said to Ma Dongmei, "I’ll tell you Ma Dongmei, and I’ll pay you back all the romance I owe you."


Ma Dongmei also appealed to Charlotte: "At that time, I want you to send me a room full of sunflowers."


Ten years later, Shen Teng gave more than 3,000 sunflowers to Mary at the scene of "Catch the Doll", which fulfilled the warm promise in the play.



Shen Teng said with great emotion: "From the 14-year" goodbye mr. loser "to the 24-year-old film, we have gone through the tenth year, and it is very rare to get more and more tacit understanding."


For Shen Teng, the road of "cultivating immortals" for ten years is full of valleys and valleys, and Mary is his "supporter", who can always take care of himself.



Many years ago, when Shen Teng didn’t shine on the big screen, and when "Mahua FunAge" didn’t move from the crowded East Cotton Hutong in Beijing to the crowded Haidian Theater, Shen Teng worked as a director for a while.


Accustomed to the behind-the-scenes work, sometimes when performing on the stage, he will suddenly forget his words. In a hurry, he will improvise and often catch the actors on the same stage off guard.


It was not until the appearance of Mary that many "chaos" made in Shen Teng were "revitalized".


For example, in the filming scene of "Catch the Doll", Shen Teng was impassioned and imagined the future with his wife Chunlan played by Mary, but because of a slip of the tongue, everyone present could not help laughing:


"Tomorrow, I will change Niu Niu’s account and call it George Macartney British consul. In the future, I will inherit my’ effusion’!"


Mary was almost gone at that time. After hearing that something was wrong, he quickly "took over": "Who wants your stupid thing! What a broken name! "


Shen Teng saw that Mary was "not playing by common sense" and realized that he might have said something wrong. I didn’t know my lines were "off course" until I asked the staff. However, due to Mary’s quick wits, "turning decay into magic" brought unexpected comedy effect to the film.



The most dangerous one was on the stage of CCTV Spring Festival Evening in 2014. If it weren’t for Mary’s on-the-spot emergency, I’m afraid the essay "Help or Not" would turn into a stage accident.


After Shen Teng deliberately fell, according to the development of the script, Mary explained to the police: "That’s not my bike!" Shen Teng wants to connect immediately: "Your wife’s bike, you didn’t pedal so fast!" "


But Shen Teng, who was supposed to take over the lines, was lying on the ground, immersed in the performance of "bluffing" and seemed to filter out the signal from his partner.



One side of Mary quickly realized that Shen Teng forgot to pick up the words! Immediately, she raised her tone and repeated her lines. Shen Tengcai over there reacted and took over the lines, which saved the day.


After the performance, Mary still had a lingering fear: "After stepping down, we wept bitterly. Really too nervous, too difficult. "


Many people envy the perfect tacit understanding between them, but they don’t know that this rare fit was honed by the combination of "Shen Ma" in the process of sharing joys and sorrows.


She was seen by him.


At the turn of the Millennium, Mary graduated from the Performance Department of the Central Academy of Drama.


Because there was no absolute appearance advantage, she couldn’t find a job for a time. When her classmates flourished on the big screen, she was dormant in the small theater for several years. At that time, she was not a comedian, and she acted in dramas such as cherry orchard and Master Architect.


The small theater especially tests the basic skills of actors, so she has her own strict standards for acting: "Maybe your expression and subtle things can’t be seen below, but the foot of the character you play has to take root, and even your standing posture determines the character."


When his family went bankrupt, Mary often went to other theaters to be a guest actor. For a while, she played Lu Ma in Thunderstorm, and she cried for 45 times in a row. She was addicted to the role: "As a result, the whole person was depressed and her face was gray-black."


At that time, Shen Teng had been a member of the Mahua FunAge for two years. Before that, the "Running Group" was rejected, and when he was filming a drama in the "Mahua FunAge" Drama Club, he also experienced a bleak audience and could not make ends meet.


One day in 2005, the "Mahua FunAge" team came to Mary’s small theater to watch a performance, including Shen Teng.



On the stage, Mary’s aura attracted Shen Teng: "This girl is very rare. Let her come to Mahua FunAge. She has potential."


He even thought to himself, "I have to cooperate with her one day."


At that time, Mary was also very yearning for the stage of "Mahua FunAge": "I have seen their plays, which are awesome, really awesome … If one day, I can play a small role on this stage, I feel happy."



This wish was soon realized in Mary’s infinite vision.


"A few days later, Mary came! When I came, I never left! "


"On the day I went to Mahua FunAge, I specially dressed myself up as a lady, put on a light makeup and carried a small bag."


Mary, who was so carefully dressed up, remembered in Shen Teng many years later: "She was actually dressed inappropriately that day."


When she first arrived in Mahua FunAge, Mary was the warm-up king of the party and the one who rushed to pay the bill. She wouldn’t let the "stalk" fall to the ground, and she was not angry or annoyed in the face of excessive jokes …


Everyone says that "Mary is a cheerful person", but in fact, due to her short appearance and career setbacks, she has to constantly fight against inferiority and sensitivity: when she was in Chinese opera, she was the monitor, almost the hardest one in her class. But when I went to run the crew, some people thought she was ugly and didn’t want to play with her.


A teacher said that her appearance was defective, her upper lip stood out from the crowd, and she looked like a monkey. She suggested that if she wanted to be an actress in the future, she’d better knock off four of her upper teeth and put a hoop on them.


Later, I went to make a movie and heard the staff talk behind me: "It must be because I am so ugly and can still be an actor!"


She was hit by growth all the way, but she never gave up on herself. Having the opportunity to enter "Mahua FunAge" is an opportunity for her to be born again.


She mingled with the team members, hoping that everyone could ignore her unattractive face and pay attention to her love for acting.


But her true face, only Shen Teng saw: "She didn’t behave so extroverted, but she just wanted to be a member of everyone."


Mr. Xu Zhuoyun, a historian, once talked about his wife, Sun Manli: "There must be a girl who can know people from outside, just like Bo Le Xiang Ma. She can see me on the other side, not me outside, and I can see this person."


For appreciate each other’s bosom friend, is it not so? She saw him surrounded by excitement and got a glimpse of him in the depths of loneliness, and he was the same for her.


Shen Teng saw Mary’s "ambition" and her sadness at the same time, so he decided to support this actress who he felt very special at first sight within his power.


At that time, Shen Teng didn’t expect that when he opened the door to a new world, a pair of "Wang-Fried Groups" in China’s comedy circle was born here.


A perfect combination of pearls and pearls.


Before she became famous, Mary had not established a sound psychological system. Sometimes she was afraid that she would become a burden to Shen Teng, but Shen Teng humorously comforted her: "I don’t have so many legs for you to drag."


After several years of cooperation, Mary did not live up to Shen Teng’s expectations, and achieved her status as the "queen of thousands of games" with excellent performances.


In 2007, Shen Teng directed and performed the stage play Crazy Stone, and invited Mary to join us.


It was a small role that couldn’t even get into the main creative list, but Mary readily agreed.


Mary’s comic talent suddenly came to light after a small experiment.


A year later, Shen Teng once again invited Mary to participate in his own New Year’s drama "Sweet and Salty Match". During the four-month performance cycle, this stage play was staged in the Grand Theatre for 60 times in a row, becoming the box office champion of the drama industry that year.


Two years later, they collaborated again on Earl of Wulong Mountain. Shen Teng was pleasantly surprised to find that, in the performance, no matter whether he forgot words frequently or made up words temporarily, Mary was able to connect with echo each other in a harmonious way every time. Therefore, the two people’s works bring out the best in each other, creating a box office record of "Count of Wulong Mountain" exceeding 100 million yuan, and this drama has thus become a miracle in the history of China drama.



However, what really made the "Shen Ma" group break the circle successfully and its popularity soared was the Spring Festival Evening skit —— Happiness Today 2, Help or Not, and Do What You Want.


Every sketch is full of baggage, with frequent golden sentences, and the two of them cooperate perfectly. The combination of "Shen Ma" has brought the most hearty laughter to the audience, and thus it is recognized as a "golden partner" that can replace Zhao Benshan and Song Dandan.



The more times she cooperated with Mary, the more she felt: "She is explosive and can master the rhythm".


In 2015, the stage play goodbye mr. loser was adapted into a movie of the same name and put on the big screen. This movie without any big-name actors’ blessing, take it.It made a box office of 1.441 billion yuan and became the dark horse of the "National Day File" film that year.



Knowing his own weakness, Shen Teng memorized his lines very hard every time before shooting, but when he turned on his computer, his brain was inexplicably short-circuited.


At that time, in order to give Shen Teng a clue, Mary simply pasted his lines on his face, which made Shen Teng’s pressure drop sharply, and finally successfully completed the task of characterization.


In the play, the conversation between him and his uncle has also become an explosive stalk that is still hot.


"madong? What winter plum? What plum is the horse? " It’s more like poking fun at Shen Teng’s brain "lost" occasionally.


After the "goodbye mr. loser" fire, Shen Teng and Mary naturally became the targets of media keen to interview.


However, everyone was surprised to find that Shen Teng, who seemed to be all-around, was actually slow and talkative, and cherished words like gold, while Mary became the one who handled it with ease and provoked the beam.


With Mary at his side, he doesn’t worry about the ice.


Mary, supported by Shen Teng, even directly indicated at the movie premiere that he would always stand silently behind him if necessary.



2015 is undoubtedly a landmark year for Shen Teng and Mary. A "goodbye mr. loser" made them both welcome their own highlights, while "The Joker" solidified the gag and hilarious "CP" in the audience’s mind.


When he participated in "The Happy Comedian", Shen Teng became an almost sleepless "madman" in order to create works.


"It’s normal not to sleep for dozens of hours. Later, the staff went crazy and put the black film of’ white plus black’ in the tea for me to drink, just to let me sleep."


He turned day and night upside down, and she accompanied him all the time: they created together, went on stage together, and made a comeback together.


In the end, Mary suffered from severe lack of sleep and excessive pressure, and his hair fell off a lot, even to the point of "ghost shaving".


When assisting in the performance, Mary should not only arouse full emotions to cooperate closely with him, but also take care of Shen Teng from time to time, including adjusting his lost headset in time.


That season, Shen Teng won the "king of comedy" in The Happy Comedian.



After the results were announced, they embraced excitedly and fought side by side until the song was sung and a toast was made.


"Shen Ma" combination, the best CP


In an interview, Mary revealed a person he had secretly liked:


"I will also meet the person I like, that is, I don’t know what love is, but I know that I am willing to play with him and like to be with him, but when I know it, I find it is too late, and people are already others!"


Many people guess that this person is Shen Teng!


Shen Teng also made no secret of his "preference" for Mary: it rained heavily in Beijing, and Ma Li’s family lost power, so Shen Teng could go through more than half of the city to light her up; Shen Teng took part in variety shows and was asked to tell a shortcoming of Mary when playing games, but he would rather be punished than say …


In Ace to Ace, there is a famous collection, which is called: Bashan Chu River is desolate, and Shen Teng will always choose Mary.


That year after the Spring Festival Gala, when Mary was out of control backstage, Shen Teng, who has always been eloquent and invincible in "hurting others", looked at Mary infinitely tenderly and gently wiped away the tears from her eyes.


In a program, Shen Teng was asked: "If you were in different times, different backgrounds or different places, you were not who you are now, and she was not who she is now, would you be together?"


It’s possible.


This kind of "confession" also made the anecdote of the two people once heated up.


Just when the public hoped that they could achieve good things, Shen Teng and Wang Qi ended their long-distance relationship and entered the marriage hall. Two years later, Mary also married Xu Wenhe.


The once unbreakable "Shen Ma" group quickly "untied" after the movie "heart for heaven". Their explanation is: "We are afraid that the audience will get tired of watching it, so we will temporarily separate."


As a result, in the Spring Festival Evening essay "A son-in-law and a half" headed by "Mahua FunAge" in 2017, Mary disappeared; In "The Richest Man in Xihong City" attended by all members of "Mahua FunAge", only Mary was missing; In "Ace to Ace" and the movie Hi, Mom in which Shen Teng participated, Shen Teng’s funny partner changed from Mary to Jia Ling.


In the days without Mary, Shen Teng became one of the "20 billion film emperors"; Mary turned into a fashionista, not only losing weight successfully, but also actively trying to transform.


Both of them are broadening their career and life dimensions, but there are always people who are not satisfied: "Shen Teng is tired of being funny without Mary; Mary, who left Shen Teng, seems to have lost his aura. "



That year, at the film announcement meeting of "The Richest Man in Xihong City", Shen Teng bluntly asked the heroine: "I am very curious, what means did you use to get the director’s approval."


The scene of that day was once embarrassing. In order to further show his position, Shen Teng refused to stand with the leading actress.


This move is obviously for Mary. Previously, Mary was suddenly replaced before turning on the TV, so that all her previous efforts for the play were wasted.


In the Spring Festival Gala in 2020, Shen Teng and Mary reunited under the expectation of many people. At that time, Mary was pregnant. After the performance, Shen Teng said: "In 2020, Mary will be a mother for the first time. Both boys and girls wish her family happiness."



In 2022, they joined forces again in the sci-fi drama Moon Man. When Mary was filming on the set, Shen Teng was holding a cake and Chang Yuan was holding flowers, and they appeared in front of her with a smile on their faces.


Later, in the interview session of the film, Mary said with red eyes: "Thank you, my partner didn’t abandon me, and thank him for taking Mahua FunAge for so long."


Also in this year, Douban held the annual cp selection, and the "Shen Ma" group took a cliff-like lead with a high number of votes of 1.6w, beating Hao Shi in pairs, sports favorites Sun Yingsha and Wang Chuqin, and won the annual CP crown.


Even in the exclusive hyperbole of Shen Ma’s group, such words were left: "I hide the rose behind me and tell everyone that you and I are pure and spotless."


Some people say, "Friendship is love without a ring." Perhaps, they are more like acquired relatives.


In the Spring Festival Evening, there were more than 200 dramas, and in many movies, they jointly contributed a classic performance. The two people who are in perfect harmony have supported each other all the way and achieved each other, so the light that has been taken care of so far is still bright.


Go to the next "ten-year Covenant"


In the summer of 2024, Catch a Doll was released, and Shen Ma completed the ten-year contract in goodbye mr. loser.


During the interview, Shen Teng and Mary also talked about the new decade-


Mary said with emotion, "Ten years ago, no one knew us. Ten years later, we are standing here, and everyone is looking forward to it. I sincerely hope that I can play until I am old. I look forward to being able to play with my old partner when my body is particularly healthy. "


The pictures in this article are from the Internet. If there is any infringement, please contact and delete.


At first, Shen Teng said that he was under too much pressure and wanted to retire early. But when hearing Mary’s plan to play to 890, Shen Teng said that he could automatically extend it back for another ten years.


Someone once asked Shen Teng, "Mary said in the roadshow that it is acceptable to play mother and son with Teacher Shen. What role do you want to play with Sister Li in the next part?"


"She said mother and son, then I’ll play the enemy with her", and then added seriously, "As long as we can work happily together, it’s all good."


In Mr. Jin Yong’s novel "The Condor Heroes", Cheng Ying said with emotion: "Look, this white cloud has gathered and dispersed, dispersed and gathered, and life has been on and off."

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